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Market your community bank with first-party data

Independent Banker

Illustration by The Laundry Room/Stocksy Customer data fuels efficient and effective marketing these days. Community banks own an enviable amount of data, but not all are leveraging it to its fullest extent. By Mindy Charski People share important data about themselves with their community bank in myriad ways.

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Recap of Money 20/20 USA 2023 and 10 Banking Thoughts

South State Correspondent

Money 20/20 cocktail parties started at noon, and events from sponsored race car driving to helicopter tours were common. JP Morgan took over the centrally located Delmonico’s steakhouse for the entire event, which must have been a seven-figure investment.

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5 ways to shake up your lending strategy

Independent Banker

A new approach to loan protocols is just one way for community banks to grow in new and different directions. Assessing best practices, rates, marketing efforts and more can position loan producers for future success in unpredictable market conditions. David, Community Bank Consulting Services, Inc.

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Top 13 Bank, Fintech & Financial Services Marketing Conferences

Fintech Labs Insights

It’s time to register for the events you’re considering. For financial marketers, especially those in credit unions and community banks, the biggest event of the year, The Financial Brand Forum , is just two months away. Spring is in the air, and that means conference season is back.

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Charles Potts: Challenging the status quo

Independent Banker

By investing in small businesses and creating jobs, community banks are helping support local economies throughout our nation. As prudent lenders, community bankers make every effort to mitigate risk. All too often, community banks fall prey to the we’ve-always-done-it-that-way mindset. By Charles Potts, ICBA.

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The Bank Legacy Is Dead: Long Live the Fintech Collision

Gonzobanker

Maybe instead of Acquire or Be Acquired, this conference should be called Evolve or Be Acquired,” observed Eric Sprink, CEO of Coastal Community Bank in Everett, Wash., and a trailblazer in the world of banking as a service (BaaS). An arms race in marketing and digital cannot be ignored. What does this mean?

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10 Top Banking Podcasts You Should be Listening to

Abrigo

Podcasts for Bank & Credit Union Execs & Staff Are Plentiful; Here Are 10 Good Ones These banking podcasts discuss current events, strategic and policy issues, competition, digitalization advice, and more. or largely focused on the domestic banking market. And all release a new episode at least monthly.

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