PYMNTS

FEBRUARY 3, 2020

percent of online sales came from social channels. However, 8 percent of Cyber Monday visits did originate from social media, an increase of 17.5 It comes from WBR Insights , which credits customer engagement via social media. Brand advertisers, it says, need to justify social media ROI.

social media 144

social media Branding Survey Strategy 144

PYMNTS

DECEMBER 10, 2020

“So it’s no surprise that Instagram is making moves to replicate TikTok’s most popular features — especially in areas where TikTok hasn’t already amassed a strong foothold, like Brazil,” says social media fan site Later. “In In practice, that means turning customers into influencers via a social selling technology platform.

social media 257

social media Video Branding Online 257

PYMNTS

AUGUST 9, 2019

Direct sales company Younique, which has been pivotal in its approach to social media marketing, has launched an augmented reality (AR) makeup trying-on tool, according to a release. . The tool uses facial analysis and bridges the gap, the company said, between online and in-person shopping.

social media 136

social media Tools Branding Analysis 136

BankNXT

JANUARY 5, 2018

I am going to be starting my fifth year teaching social media at UofL, and launching my new Advanced SM strategy class as well this term. Google Alerts are great, but we need to think about what are some other tools we need to incorporate into our daily routines. The tool I have been using is Talkwalker’s Alert feature.

Branding 44

Branding Tools social media Louisville 44

PYMNTS

OCTOBER 22, 2020

Beauty is in the eye of the beholder, which is why today’s brands typically stock or share dizzying arrays of products that appeal to different tastes. Offering emerging payment tools and enabling consumers to apply them across multiple channels is key to developing a robust omnichannel experience for these shoppers.

social media 200

social media Retail Online Mobile 200

Independent Banker

OCTOBER 14, 2014

Husic: Originally, I had qualms about effective use of my time as an executive and the ROI of social media. billion Twitter searches every day, I guarantee many of our customers and our community members are on this social network. It’s all part of our brand story and culture. I believe “You are who Google says you are.”

social media 105

social media Leadership Community Community Bank 105

PYMNTS

OCTOBER 9, 2019

Social media is taking a lot of fire these days, whether the issue is “fake news” or data privacy or just the time-wasting tendencies of many users. But social media is also driving retail innovation, and those trends are going to help shape commerce in the all-important fourth quarter and beyond into the 2020s.

social media 118

social media Retail Tools Examples 118

PYMNTS

OCTOBER 16, 2019

The social media site faced accusations that its ad-targeting platform — which allows ad buyers to select what demographic groups they want to target with their advertisements — was allowing and encouraging financial institutions (FIs) to violate non-discrimination provisions of the Fair Housing and Truth in Lending Acts.

social media 110

social media Online Groups Community 110

Long Lasting Ideas

AUGUST 7, 2014

The expansion of social media in the workplace and for personal use has made it vital for financial institutions to include a specific social media policy within its policies and procedures. 8 Steps to Create Your Social Media Policy. IBM Social Computing Guidelines. Social Media Policy Database.

social media 69

social media Policies How To Handbook 69

PYMNTS

DECEMBER 5, 2018

That’s what led him to Goodworld, an online platform that removes the friction from digital donations, making them possible (and secure) by using hashtags. Such a process can lead to online amplification for the charitable cause. This can serve as a powerful force when it comes to online charitable giving via social media.

social media 187

social media Online Maine Payments 187

PYMNTS

FEBRUARY 16, 2018

Consumers may have to scroll through many social media channels or product reviews to make an informed decision, after all. Enter Shping , an Australian startup seeking to change the way consumers research products — and the way brands market them. In those cases, brands pay a website for access to their audience.

Branding 102

Branding social media Google Retail 102

Perficient

DECEMBER 4, 2020

Are they arriving from email, social media, referral sites, paid or organic search, etc.? Depending on the business model, this may include online purchases, customer service information found, lead generation forms completed or all of the above. It makes use of a highly equipped tool for tracking and rendering.

Analytics 309

Analytics Google Tools social media 309

PYMNTS

MARCH 17, 2020

Shopping has always been highly visual , and online shopping is no different. Digital brands lack brick-and-mortar stores’ advantages — customers cannot feel fabric textures or see electronics’ resolution qualities. Companies need all the tools they can get to keep consumers engaged in the competitive retail environment.

Retail 143

Retail Millennials Tools social media 143

William Mills

SEPTEMBER 29, 2016

A decade ago, social media was primarily a tool for the 25-and-under crowd to engage with peers, but even in its infancy, its potential was recognizable. Social media will increasingly begin to compete directly with traditional media consumption,” ( Robert Young, 2006 on Gigaom ). It’s not funny.

social media 40

social media Conference Leadership Meeting 40

PYMNTS

FEBRUARY 1, 2017

In the latest installment of The Matchmaker Is In, PYMNTS’ Karen Webster and David Evans sat down (virtually, of course) to discuss the ways companies can sell across several marketplaces online with RevCascade CEO Josh Wexler. The marketplace is not separate from the actual business that is online, said the executive.

Online 100

Online Retail social media Branding 100

PYMNTS

JULY 10, 2020

Quick-service restaurants (QSRs) and others in the food service space are rapidly adjusting their operations during the pandemic, with many implementing new technologies online and in-store to ensure customers can seamlessly and safely place orders. Mobile Order-Ahead Developments Around The World.

Mobile 162

Mobile social media Report Fraud 162

PYMNTS

JULY 9, 2019

Facebook is dangling the promise of more fans and endless money in an effort to lure video creators away from YouTube and other social media sites. The social media site that boasts over 2 billion daily users says it will help creators make more money with direct payments from its users, coupled with advertising earnings, CNBC reports.

social media 108

social media Video CA Comparison 108

PYMNTS

MAY 19, 2017

From eCommerce warehouses like Amazon to social media sales, it’s no secret that constant connectivity has changed many consumers’ shopping habits. But while more people opt for mobile and online channels than ever, traditional brick-and-mortar retail hasn’t vanished. Evolving from Pup to Shark. from 1 percent to 20 percent.

social media 100

social media Branding Retail Online 100

PYMNTS

JUNE 10, 2019

One of the takeaways from the Platform Economy Playbook is that amidst tech innovations like artificial intelligence (AI) to help personalize clothing selection and speed up delivery and social media-powered commerce, customer service has become a differentiator.

Online 111

Online social media Retail New York 111

PYMNTS

DECEMBER 27, 2017

The number of brands that consider a content strategy effective in raising revenue increased from 74% in 2016 to 83% in 2017. Understanding the goals of the brand. Not only should you be gathering and analyzing data, there are new tools you need to master too. Here are my picks for the top 3 PR trends in 2018. Content strategy.

Trends 115

Trends social media Strategy Data 115

Perficient

SEPTEMBER 29, 2020

On the website, Gina finds a Health Bot that advises she try Urgent Care and shares the nearest location and online scheduling. She ignores the first one, but responds to later emails and schedules online. She books an appointment online. It’s the social media or TurboTax experience. Gina visits sports medicine.

social media 294

social media System Retail Online 294

Social Assurance

MARCH 1, 2021

It takes less than 30 seconds to look up a financial brand, learn where they are located, and explore the services they provide. Creating a positive customer experience online, therefore, encompasses more factors than ever before. In order for your financial brand to stand out, you have to cover all your bases.

Branding 15

Branding social media Online Case Study 15

PYMNTS

SEPTEMBER 21, 2018

Shopping for apparel online is tricky in any case, and shopping for accessories can be particularly taxing because, while one can get a fine feel for the look of a piece, the actual fit is something quite difficult to discern — as looking at an image of an object doesn’t quite tell its scale.

social media 155

social media Tools Branding Online 155

PYMNTS

JUNE 15, 2017

This month’s PYMNTS.com Omnicommerce Tracker™ , powered by Vantiv, looks at the latest advancements in smart technology that are powering sales, both online and in-store. Chatbots, robotics and other smart technology aren’t just powering online purchases — they’re in stores too. Making Social a Complete Fashion Experience .

social media 130

social media Report Minnesota Retail 130

NCR

NOVEMBER 29, 2016

The impact of online reviews is growing, according to ReviewTrackers research. More than 1 in 3 people won’t eat at a restaurant with 3-stars on online review websites like Yelp, Facebook and Google. The online review space has entered the social media era, and banks are struggling to catch up. Tools that can help.

Online 40

Online social media Management Compliance 40

Independent Banker

DECEMBER 31, 2021

As social media platforms tinker with their algorithms, marketing experts say one trend is clear: Paid social campaigns are becoming increasingly necessary to cut through the noise and reach customers. Social media has made it easier for community banks to nurture connections with prospects, customers and the community.

Marketing Strategies 91

Marketing Strategies Strategy Marketing social media 91

NCR

AUGUST 2, 2016

The impact of online reviews is growing, according to ReviewTrackers research. More than 1 in 3 people won’t eat at a restaurant with 3-stars on online review websites like Yelp, Facebook and Google. The online review space has entered the social media era, and banks are struggling to catch up. Tools That Can Help.

Online 40

Online social media Management Compliance 40

PYMNTS

AUGUST 26, 2019

Stylitics’ app is still live, but its focus has reportedly moved toward retailer tools. For example, the company is powering widgets for “Wear It With” and “Ways to Wear It” recommendations for apparel sold online. The app has 85 brands in the U.K. and 90 brands in the U.S.

social media 101

social media Training Branding Retail 101

PYMNTS

JUNE 22, 2020

Details gleaned online — including menus and reviews — carry a lot of weight when consumers are deciding where to dine. As reported by PYMNTS , the COVID-19 pandemic is pushing to the forefront services that offer quick, seamless online ordering tools. How Customer Reviews Provide Lifeblood To Restaurant Operations.

Operations 156

Operations social media Online Survey 156

PYMNTS

APRIL 26, 2017

Pinterest has snagged a round of headline fascination, as various segments of the tech press have been touting the apparently surprising revelation that Pinterest is no longer thinking of itself as a social media platform. Not Social Media. Well, at least we weren’t. The reason for the foray is simple.

social media 133

social media Comparison Google Company 133

PYMNTS

JANUARY 17, 2020

Some have become so popular that they even have fan pages on social media platforms. BNPL solution provider Afterpay and its competitors are becoming more popular for numerous reasons, as many related services do not charge interest, and can be used for both online and offline purchases.

Mobile 130

Mobile social media Retail Study 130

Social Assurance

FEBRUARY 19, 2021

Marketers and financial brands were challenged this past year. Some brands were able to easily glide into new trends that followed the pandemic, others were forced to hard pivot in order to survive. Or maybe this year was a good year to pause and re-strategize your brand messaging. New Social Platforms to Watch.

social media 15

social media Trends Video Branding 15

PYMNTS

MARCH 24, 2016

While social media platforms, if utilized effectively , can be beneficial for any retail business, those with an established brand obviously have a leg-up — in terms of financial assets, infrastructure and reach — on more nascent companies in their ability to quickly turn social presence into profit.

social media 100

social media Industry Branding Online 100

Social Assurance

JUNE 3, 2021

If you haven’t already added LinkedIn as part of your social media strategy mix, your financial brand is missing out on a valuable platform to connect with customers and prospects. LinkedIn continues to grow as a social platform, and its offerings are expanding. Employees can be your biggest advocates for your brand.

Branding 15

Branding Tools social media Community 15

PYMNTS

FEBRUARY 22, 2018

Big merchants have many strategies, but they often lack an online checkout strategy. As a result, merchants may lose millions a year due to the friction associated with converting shoppers to buyers online. It allows customers to pull in credit card, billing, and shipping info they’ve stored on the social media sites.

social media 140

social media Online Branding Strategy 140

Social Assurance

MARCH 30, 2018

The start of a new season should herald that start of new things for your brand – particularly launching on social media. We all know that social media is critical for a brand’s awareness. However, as with everything, there are certain codes of conduct for every brand to follow.

social media 12

social media Branding Video Analytics 12

PYMNTS

FEBRUARY 7, 2020

Target has incorporated Pinterest’s visual search tool since 2017. StyleSnap’s recommendations draw on a number of factors, including brand, price range and customer reviews. It helps brands streamline that path of discovery, and Tommy Hilfiger ended up basically building this entire app around the camera, and around visual commerce.”.

Branding 151

Branding Retail social media Mobile 151