PYMNTS

SEPTEMBER 21, 2020

Consumers have shopped online, via mobile devices and at brick-and-mortar stores in various capacities for years, but the pandemic is dramatically expanding the connections between these channels. percent of respondents in an early March survey said they were using their mobile devices to shop more often.

Retail 243

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PYMNTS

NOVEMBER 17, 2016

Social media has taken on a life of its own — so much so that a new survey finds a lot of consumers value their life online at $100,000 to priceless. That may be particularly scary since Forbes reported that Mark Zuckerberg of Facebook got his social media accounts hacked for the third time in 2016.

social media 100

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PYMNTS

NOVEMBER 14, 2018

A new report from Interactive Advertising Bureau ( IAB ) shows that the online advertising business continues to grow at double-digit rates. This landmark figure cements digital advertising — whether display, search or mobile video — as one of the most powerful mechanisms of all time for brands to build relationships with consumers.

social media 144

social media Online Video Mobile 144

PYMNTS

JULY 10, 2020

Quick-service restaurants (QSRs) and others in the food service space are rapidly adjusting their operations during the pandemic, with many implementing new technologies online and in-store to ensure customers can seamlessly and safely place orders. Mobile Order-Ahead Developments Around The World.

Mobile 162

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PYMNTS

DECEMBER 15, 2020

Merchants must constantly reevaluate their customer-targeting efforts to suit the latest commerce developments, and many are pivoting from brick-and-mortar advertising to focus their outreach online or via social media channels. These trends are in turn ratcheting up the number of customers who are moving to new brands.

Payments 236

Payments social media Branding Study 236

PYMNTS

AUGUST 16, 2019

Brick-and-mortar retailers are teaming up with social media platforms to curate labels for their stores and their websites. Kohl’s , for instance, will bring emerging brands to over 50 physical retail locations and online starting in the fall through Curated By Kohl’s. In Other Brick-and-Mortar News.

Branding 101

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PYMNTS

JANUARY 17, 2020

Some have become so popular that they even have fan pages on social media platforms. BNPL solution provider Afterpay and its competitors are becoming more popular for numerous reasons, as many related services do not charge interest, and can be used for both online and offline purchases.

Mobile 130

Mobile social media Retail Study 130

PYMNTS

OCTOBER 22, 2020

Beauty is in the eye of the beholder, which is why today’s brands typically stock or share dizzying arrays of products that appeal to different tastes. They can also use their mobile wallets or traditional credit cards when they get to checkout. “I I think [reserve online] is the best of both worlds,” she said.

social media 200

social media Retail Online Mobile 200

PYMNTS

JUNE 16, 2017

A byproduct of incorporating connectivity into just about any activity is how social media affects regular interactions. It can be difficult to discuss the digital effects without looping in social media. For the Chinese buyer in particular, social media engagement and online shopping activities takes on a unique avenue.

Study 119

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PYMNTS

OCTOBER 5, 2018

The news of this possible change in privacy setting comes as Instagram steps up its efforts to bring commerce onto its social media network. The social media platform is also expanding shopping options within its Stories feature.

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social media Mobile Data Regulation 151

Perficient

NOVEMBER 3, 2020

Here’s why: Traditionally users weren’t able to purchase items through social media platforms. Social influencers could promote brands through their channels and direct users to “swipe up” or click a link in their bio to purchase. 70% of people will trust a recommendation from someone they don’t know.

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PYMNTS

JUNE 14, 2019

Still, that seems so old-fashioned in this digital age — at least according to Andrea Chavez, Founder of Pawscout , a company whose signature product is a Bluetooth-enabled tag that not only helps pet owners find their wayward pets, but gives them access to other digital and mobile services. Social Media Aspect.

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social media Retail Community Mobile 194

PYMNTS

DECEMBER 5, 2018

That’s what led him to Goodworld, an online platform that removes the friction from digital donations, making them possible (and secure) by using hashtags. Such a process can lead to online amplification for the charitable cause. This can serve as a powerful force when it comes to online charitable giving via social media.

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PYMNTS

FEBRUARY 16, 2018

Consumers may have to scroll through many social media channels or product reviews to make an informed decision, after all. Enter Shping , an Australian startup seeking to change the way consumers research products — and the way brands market them. In those cases, brands pay a website for access to their audience.

Branding 102

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Bank Innovation

FEBRUARY 6, 2019

banks accounted for 81 of the 500 most valuable and strongest bank brands around the world on Brand Finance’s Banking 500 2019 list, released this week. Led by the Industrial and Commercial Bank of China, the world’s most valuable banking brand (at $79.8

Branding 170

Branding Industry social media Operations 170

PYMNTS

AUGUST 9, 2019

Direct sales company Younique, which has been pivotal in its approach to social media marketing, has launched an augmented reality (AR) makeup trying-on tool, according to a release. . The tool uses facial analysis and bridges the gap, the company said, between online and in-person shopping.

social media 136

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PYMNTS

MAY 12, 2016

Case in point: While most marketers recognize that mobile devices are one of the most powerful channels for engaging with consumers on their path-to-purchase, many are still not getting the most out of the channel. As VB highlighted, while brands are investing more heavily in omnichannel campaigns, they have not steered away from email.

Mobile 100

Mobile social media Study Branding 100

PYMNTS

JUNE 15, 2020

Months of social distancing guidelines, stay-at-home orders and dine-in bans have crippled quick-service restaurant (QSR) revenue streams, with experts predicting the space will lose $240 billion by the end of 2020. Shifting To Mobile Ordering And Delivery.

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PYMNTS

AUGUST 18, 2016

It was a good time for athleisure on social media according to the newest data out from TotalSocial (Engagement Labs). The newest edition of the ranking sees Adidas, Nike, Reebok, Under Armour and Puma all as top ten finishers for the converting social interruption to consumer action in the apparel industry.

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PYMNTS

JULY 7, 2020

The offering brings together the functions of an online shopping website that Verishop rolled out in 2019 with a digital app that works similar to TikTok and Pinterest, Bloomberg reported. Consumers have turned to online shopping platforms and social media sites, and Verishop aims to capture a portion of the heightened digital business.

social media 142

social media Online Strategy Retail 142

PYMNTS

APRIL 18, 2017

voice) to interact with people, brands or services and bots that heretofore have had no real place in the bidirectional, asynchronous messaging context.”. Connecting consumers with brands at any time of the day for customer service and making purchases gives chat commerce the opportunity to shake up the retail industry.

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social media Payments Retail Branding 123

PYMNTS

MAY 19, 2017

From eCommerce warehouses like Amazon to social media sales, it’s no secret that constant connectivity has changed many consumers’ shopping habits. But while more people opt for mobile and online channels than ever, traditional brick-and-mortar retail hasn’t vanished. Evolving from Pup to Shark.

social media 100

social media Branding Retail Online 100

PYMNTS

AUGUST 17, 2017

While one day a teen may be into shopping strictly online, another day may see an offline preferred experience or a mixture of both, and retailers must be at the ready to transform engagement efforts at any given time. It turns out that retailers geared toward this younger demographic are having a tough time engaging them online.

Retail 127

Retail social media Online Mobile 127

PYMNTS

SEPTEMBER 1, 2016

Walmart and the Dr Pepper Snapple Group helped each other solve an interesting conundrum recently: In an increasingly digital- and mobile-focused retail age, the two partnered together to help bridge the gap between brands and retailers to benefit consumers. Today’s shoppers, according to Jordan Ste.

Branding 101

Branding Retail Groups social media 101

Bank Innovation

FEBRUARY 23, 2016

We are proud fintech nerds, and for five years we have marked the Coolest Brands in Banking on Bank Innovation based not on the type of sunglasses worn by a CEO, but on the Read More. When we think of cool, James Dean doesn’t immediately come to mind. The app Songsterr does.

Branding 150

Branding Innovation Fintech social media 150

Perficient

DECEMBER 4, 2020

Is it from mobile, another website, your mobile app, etc.? Are they arriving from email, social media, referral sites, paid or organic search, etc.? Depending on the business model, this may include online purchases, customer service information found, lead generation forms completed or all of the above.

Analytics 309

Analytics Google Tools social media 309

PYMNTS

AUGUST 17, 2017

While one day a teen may be into shopping strictly online, another day may see an offline preferred experience or a mixture of both, and retailers must be at the ready to transform engagement efforts at any given time. It turns out that retailers geared toward this younger demographic are having a tough time engaging them online.

Retail 114

Retail social media Online Mobile 114

PYMNTS

JUNE 10, 2019

One of the takeaways from the Platform Economy Playbook is that amidst tech innovations like artificial intelligence (AI) to help personalize clothing selection and speed up delivery and social media-powered commerce, customer service has become a differentiator. That number is set to increase to $33 billion by 2021.

Online 111

Online social media Retail New York 111

PYMNTS

APRIL 28, 2020

Brands are finding new ways to get in front of their customers as standard outlets like news and social media are loaded with misinformation and just plain disturbing news. We have been one of the first brands to have gone into esports at a global level, and with League of Legends we have an exclusive partnership.”.

social media 141

social media Branding Examples Marketing 141

PYMNTS

MARCH 18, 2020

In fact, a pre-crisis PwC report showed that 14 percent of respondents said trust in a brand is the number one reason (other than price) why they shop at a retailer. Many online retail brands, especially in the fashion industry, have gone to discounts and promotions to accomplish that. Fake reviews can be devastating to a brand.

Retail 153

Retail Branding social media Online 153

PYMNTS

OCTOBER 17, 2016

Advertisers know that social media is a cost-effective way to reach potential customers they never could have reached before, and ever since Facebook introduced new targeting options, it became even easier for brands and advertisers to get their products directly in the face of the consumer. Facebook has more than 1.5

social media 100

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PYMNTS

MARCH 15, 2019

Amazon has been testing a new feature on its mobile app where it forces users to either click through or select a pop-up ad for a cheaper product, according to a report by The Wall Street Journal. In order to proceed, the user would have to either click on the item, which was from the Amazon Basics brand, or close the ad.

social media 136

social media Branding Online Examples 136

PYMNTS

JUNE 18, 2019

The new developments show, among other things, the importance of social media — and also prescriptions — when it comes to capturing the dollars of pet owners, who are always a steady source of both digital and physical commerce. Online pet pharmacies also are pulling greater weight in pet retail. Better Pet Tag. Pet Medicine.

Retail 122

Retail social media Fort Worth Dallas 122

PYMNTS

DECEMBER 7, 2020

7) as the Ikea brand continues to shift itself to digital, according to published reports. Published reports indicate that in the past year, Ikea has seen online sales increase by 45 percent. That makes it easy for shoppers to scan and be taken directly to the retailer’s page (or mobile app) when they’re ready to make a purchase.

social media 242

social media Retail Branding Course 242

PYMNTS

JUNE 24, 2020

Sephora says it has put 80 of its brands onto Instagram checkout. Sephora is thrilled to work with Instagram on this unique social shopping experience,” Carolyn Bojanowski, SVP and GM of eCommerce for Sephora, said in a press release. is any indication, social commerce will be a force in the eCommerce space.

social media 150

social media Branding Community Retail 150

PYMNTS

NOVEMBER 2, 2017

There’s a problem many online retailers face, particularly when they work on mobile. What they don’t have is the conversion data to back it up: Online shoppers are looking but ultimately not buying. When the company looked at where traffic growth on the site was coming from, mobile was outpacing desktop fairly convincingly.

social media 100

social media Mobile Branding Retail 100

PYMNTS

MARCH 17, 2020

Shopping has always been highly visual , and online shopping is no different. Digital brands lack brick-and-mortar stores’ advantages — customers cannot feel fabric textures or see electronics’ resolution qualities. Shopping online is second nature for most consumers, especially millennials and Gen Z. The Rise of Visual Search.

Retail 143

Retail Millennials Tools social media 143