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The Importance of PIM for your B2B Marketplace Strategy

Perficient

PIM, as most of you readers might know, stands for product information management system. When expanding your marketplace channel strategy, it does help to sell products via existing marketplaces, but it is certainly not one-size-fits-all. However, B2B online sales are going to continue to increase in years to come.

Strategy 508
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[Podcast] What If? So What? Episode 4: What if Every Brand Went Direct to Consumer?

Perficient

In a world where retail has changed and consumers remain at home, how do brands reimagine the task of getting products to customers? podcast , we interview Jon Bostock, best-selling author, innovator, co-founder and CEO of Truman’s and learn how brands that innovate will win in a rapidly changing digital-first economy.

Branding 441
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BankBazaar Turns Profitable With New Co-Brand Strategy

BankBazaar

BankBazaar Turns Profitable With New Co-Brand Strategy; Exits FY22 With Rs.156 National, April 07, 2022: BankBazaar.com , India’s largest fintech co-branded credit card issuer and online platform for free credit score, reported that it is profitable in March 2022. Success of Co-brand Model.

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Brand Differentiation – How One Bank Is Producing 132% Profit Growth

South State Correspondent

If your bank struggles to create a clear value proposition and brand differentiation, then we have a case study for you. Brand Differentiation Step 1: Build an Employee-Centric Culture. Nubank is an example of what happens when you invest in your products in order to differentiate your brand.

Branding 221
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Using The French Defense in Deposit Management

South State Correspondent

Banks can use the French Defense in deposit management. The French Deposit Management Defense. ” The answer is the French Deposit Defense and it is one of many tactics in a seasoned banker’s deposit management playbook. Now, Bank B uses its bishops, knights, and rooks for enhanced deposit management.

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3 Tips for Creating a Fraud Education Strategy That Fits Your Brand

Jack Henry

Because while talking about fraud and scams with your accountholders may seem awkward or alarming (after all, banks and credit unions are the most secure places for people to manage their money), highlighting the reality of fraud puts your brand in a position of advocacy.

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Brands Bake Novel Subscription Strategies Into Their Reopening Plans

PYMNTS

Proactive subscription management — increasingly via purpose-built platforms — are helping solve for this. Regardless of the product, service or vertical, churn is the enemy of subscription services, and the pandemic has forced companies to rapidly rethink front-end loyalty and back-end payments.

Branding 194