Branding Innovation Mobile UX 
Perficient
APRIL 4, 2022
Recently, Digital Insurance issued the findings from Keynova Group on the 2022 Mobile Insurance Scorecard. While mobile has long been a part of the carrier offering – pay a bill, get an ID card, file a claim – this survey reflects the evolution of insurers from transactional into personalized servicing.
PYMNTS
OCTOBER 24, 2016
Given the shift from traditional payment methods to alternative payments, such as digital wallets, not to mention the growing number of customers paying for goods and services using their mobile devices, there is clearly room for steadier, sizable growth in mobile wallet adoption.
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PYMNTS
OCTOBER 21, 2016
Some of the companies leading the omnicommerce charge recently concentrated their efforts on introducing innovative plans to expand both their consumer base and also bolster their payment offerings. Meanwhile, HSN introduced augmented reality (AR) shopping via its new app to grow the company’s mobile user base.
PYMNTS
OCTOBER 30, 2018
Maybe it’s the reputation of a brand that lowers the mental resistance to inputting payment and personal details on a mobile device to complete a transaction. Good UX vs. Security. That said, Oosthuizen noted, those younger developments often tend to focus on “good UX and the consumer experience — in terms of what works.
Perficient
JANUARY 12, 2021
With the expanded success of ecommerce in the last twelve months, brands have more opportunities than ever to engage in digital channels with their consumers and stand out from the competition. It seems that businesses and customers truly are at a new inflection point with this technology and opportunities are available for brands.
Perficient
APRIL 20, 2023
prefer to bank via a mobile app or website. In fact, Gartner shares that brands risk losing 38 percent of customers from poor personalization efforts. They want to have meaningful relationships with technology partners who will bring innovative ideas and proven experience to the table.
PYMNTS
APRIL 3, 2019
Ordering a cup of joe in the morning is standard practice for many, but customers couldn’t order it from their phones until 2015, when international coffee chain Starbucks launched order-ahead on its mobile app. Since then, the chain’s mobile orders have more than doubled and, as of 2018, made up 13 percent of all U.S.
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