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Vans Skates Into LA With Community-Driven Concept

PYMNTS

There’s community-based and community-driven. Youth-oriented shoe and apparel brand Vans has found the intersection of both, as seen in its most recent store opening this past week in Los Angeles. The brand is well-known for using its community of skateboarders for design ideas and marketing.

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Retail 2021: The Five Things Retailers Should Be Talking About At NRF This Week

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Every year for the last 110 years , members of the retail trade group, known as the National Retail Federation (NRF), have assembled to discuss the slate of issues pertinent to its members. COVID-19, of course, didn’t cause physical retail’s steep decline — it just accelerated it. Retail is now about logistics and the last mile.

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Activewear Brand Approaches D2C With A Purpose

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Anyone who works at fashion brand Bella+Canvas is familiar with the quote. Bella+Canvas is a California-based activewear brand with a unique mix of business models. Most recently, Bella+Canvas has opened a retail business, distributing its products through Nordstrom and other department stores. Its tagline: “Be different.”

Branding 165
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Retail Pulse: Kohl’s To Curate Brands With Facebook; Domino’s Rolls Out eBike Tie-Up

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Brick-and-mortar retailers are teaming up with social media platforms to curate labels for their stores and their websites. Kohl’s , for instance, will bring emerging brands to over 50 physical retail locations and online starting in the fall through Curated By Kohl’s.

Branding 101
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How Experiential Retail Is Giving Physical Stores An Edge

PYMNTS

As 2020 unfolds, the retail business has been dramatically altered. But with consumer spending holding steady, it’s important for retailers to grasp the opportunity to create innovative ways to get, keep and grow customers. And retailers that deploy experiential tactics drive repeat purchases at rates nearly twice those who don’t.

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Rite Aid Rebrands, Reconfigures Retail Experience

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market share with CVS and Walgreens, unveiled its rebranding Monday (Nov. We’re charging forward on our journey to revitalize the chain drug store experience — store by store, community by community — and today we’re ready and excited to invite customers to join us on this journey,” said Rite Aid Chief Operating Officer Jim Peters.

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Text Appeal: SMS Helps Retailers Connect During Pandemic

PYMNTS

As retailers, especially those marked non-essential, move to digital commerce platforms they’re also finding new ways to stay in touch with customers during the pandemic. Our data also showed that shoppers are seeking new brands and ‘in-stock’ products when Amazon is out of stock or cannot fulfill the needs of consumers.”.

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