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Can The New England Patriots Brand Survive Losing Tom Brady?

PYMNTS

With all due respect and apologies, a triple whammy was served up in Boston today: Tom Brady is leaving the New England Patriots, the coronavirus has shuttered bars on St. But while Brady won’t win any more titles for New England, his branding story is just getting started. The strength of the person is the strength of the brand.”.

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Tracksmith: Taking DTC Running From Heartbreak Hill To The Global Market

PYMNTS

Boston is home to the world’s “statement race” — the Boston Marathon. you’d be hard-pressed to find a Chowdahead who doesn’t think Boston is the running capital of the world. you’d be hard-pressed to find a Chowdahead who doesn’t think Boston is the running capital of the world. Bostonians take their running seriously.

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Building An Online Brand, In Real Life (#IRL)

PYMNTS

Whether an international powerhouse with abundant resources or a startup building its business by the bootstraps, merchants largely require the same basic components to take those first steps in the right eCommerce direction. These [pop-up shops] give customers a sense of security that they will get what they paid for.”.

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Merchants Ready For Open Banking — And Its New Laws — To Impact US Rollout

PYMNTS

the Federal Reserve Bank of Boston said, “To date, U.S. The Merchants’ Guide to Navigating Global Payments Regulations is a rich resource on the topic, as merchant data steps into the spotlight. It’s part of that “stand back” posture the Boston Fed noted in its March brief. Artisanal APIs Derive From Deep Merchant Data.

US 171
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Why Health And Beauty Retailers Are Driving Digital Innovation

PYMNTS

Yet not all retailers have the same resources, as companies with less than $250,000 in earnings might not have an easy time paying for new innovations or finding talent. The program, which is dubbed CarePass, also includes access to a pharmacy helpline, a discount on CVS branded products and a monthly coupon.

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Amazon Takes Territory In US And Beyond

PYMNTS

Oakland, San Jose, San Francisco, Detroit, Austin, Boston and Chicago. They’re places where the company already has a presence and where resources and infrastructure could support a technology heavyweight like Amazon. Whole Foods-branded product sales tallied $500,000 in the first week.

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Rethinking the Customer Experience: Themes from the 2017 Model Bank Submissions

Celent Banking

A number of customer experience submissions this year focus on building out separate digital subsidiary brands within traditional institutions. These brands are basically separate products that offer a digital-first experience to a certain demographic, but are closely tied to the main bank.