Remove Books Remove Innovation Remove Marketing Remove social media
article thumbnail

Best Banking Books To Create The Modern Banker

South State Correspondent

One common question we field is recommendations of books to improve either bank performance or personal performance. These books span a range of banking topics but emphasize second-order thinking, productivity, building client relationships, and innovation. The book also contains the best appendix that you will ever read.

article thumbnail

Marketing Deposits Like Barbie

South State Correspondent

Film quality aside, there have been few movies in the history of the World that have done a better job at marketing than Barbie. This article highlights these lessons and applies them to marketing deposits. We will also stipulate that you don’t have $100mm to spend on a marketing budget. Marketing made it so.

Marketing 195
Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

article thumbnail

Social Shopping Struggles With The Burden Of Potential

PYMNTS

However, 8 percent of Cyber Monday visits did originate from social media, an increase of 17.5 It comes from WBR Insights , which credits customer engagement via social media. Brand advertisers, it says, need to justify social media ROI. percent from the prior year. That’s up from 34 percent in 2018.

article thumbnail

ClassPass CEO: How Digital Platforms Have Innovated Health, Fitness

PYMNTS

Furthermore, consumers are always looking for variety, and for community — something a digital operation like ClassPass can help build in almost a social-media-like way. They get more chances to win over new customers, helping those gyms and studios expand their markets, and bring in new revenue.

article thumbnail

AI’s Place In The $50B RV Market

PYMNTS

Consumers are beginning to express more preferences regarding their buying and selling experiences on online marketplaces, which are seeing an increased amount of competition in the market as they attempt to hold onto their customer bases. Technology and social media company Facebook is also growing more involved in the sharing economy.

Marketing 132
article thumbnail

Personalizing Travel Planning With Artificial Intelligence Chatbots

PYMNTS

The actual booking through the platform is made directly with an airline or an online travel agency (OTA). Users click on the specific flight that they like from the company, which redirects them through Skyscanner to a given airline to make the booking. These consumers use social media heavily and are chat app users.

article thumbnail

Is The Recreation Market Ready For A Payments Makeover?

PYMNTS

Fortunately, it appears the recreational market is getting some much-needed innovation to help organizations and associations process payments and participant registration. One company that is innovating in the sports and recreation industry is Amilia, an online registration and membership management platform. In the U.S.,

Marketing 115