Perficient

AUGUST 31, 2020

To help with this process, we at Perficient have compiled our favorite tips and how-tos for elevating your marketing mix and improving your brand’s visual narrative. Useful on so many platforms, pictures are an integral part of communicating your brand to the right audience. First up in the series: graphics.

Branding 520

Branding Guidelines social media Exercises 520

William Mills

JUNE 2, 2016

Social media is a ubiquitous force in our society. Credit unions recognize the significance of social media and, in response, a growing majority have established a presence on popular platforms, including Facebook, Twitter and/or LinkedIn. Attracting an Audience. Building a Connection. Engaging Followers.

social media 42

social media Tools Marketing Strategies Marketing 42

William Mills

JUNE 2, 2016

Social media is a ubiquitous force in our society. Credit unions recognize the significance of social media and, in response, a growing majority have established a presence on popular platforms, including Facebook, Twitter and/or LinkedIn. Attracting an Audience. Building a Connection. Engaging Followers.

social media 40

social media Tools Marketing Strategies Marketing 40

Jeff For Banks

AUGUST 1, 2011

Financial Brand August 2010 Survey of Banks Social Media Presence [link] Frank Sorrentino’s (Twitter: @franksiii) Blog [link] Susquehanna Bank’s blog [link] Chase’s Community Giving Facebook page [link].

social media 71

social media Branding Survey Community 71

Perficient

FEBRUARY 10, 2021

While the Centers for Disease Control and Prevention(CDC ) recommends healthcare consumers over 65 get vaccinated, few communications have targeted these groups or provided understanding and navigation to how to access the vaccine in their community. Create a rollout plan that considers your older patients. How are you reaching them?

New York City 484

New York City social media Community System 484

PYMNTS

OCTOBER 9, 2020

To support Black-owned businesses and their communities, Facebook has introduced its #BuyBlack Friday event in the United States. The event is part of the social media company’s Season of Support to offer complimentary resources, education and instruction to assist companies throughout the globe, according to a company blog post.

social media 162

social media United States Resources Operations 162

Abrigo

JULY 13, 2023

A scam usually begins with online contact via social media or dating apps. Many victims are lonely or isolated and don’t understand cryptocurrency markets. The goodwill your institution will gain in the community will be invaluable. Today’s pig butchering scams usually involve investment schemes and cryptocurrency fraud.

Fraud 195

Fraud cryptocurrency Training social media 195

Abrigo

MARCH 8, 2024

They employ technology and social engineering tactics, reaching victims through email, social media, and text messages. Fraudsters use the same sales and marketing techniques as legitimate businesses to research and target their victims. Understand that scammers are professionals. There are no accidental targets.

Fraud 195

Fraud Technology Trends Training 195

William Mills

MARCH 23, 2017

Social media has become an extension of an organization’s brand, and there are many aspects fintech organizations should consider as they build their online presence and brand identity. In our article, Social Media: The Basics , we offer best practices for addressing negative comments and increasing engagement.

social media 46

social media Fintech Branding Trends 46

William Mills

MARCH 15, 2018

Not only did Facebook pave the way for other social media platforms, it also created a methodology for businesses to connect directly with their customers. This change also correlates with Facebook’s research in how social media consumption affects its users.

social media 41

social media Strategy Video Community 41

Abrigo

FEBRUARY 24, 2016

You commonly exchange many email messages with your clients but have you ever considered using your signature line as a marketing tool? Demonstrate your knowledge on LinkedIn and other blogs. By blogging about your experience or industry know how, you introduce services that clients need but may not have considered.

social media 150

social media Marketing Video Tools 150

Perficient

OCTOBER 7, 2020

Our conversation will come to you via a series of four weekly blogs. In our first blog, Silver and Griffiths examined the question, “ Covid-19 has sidelined elective procedures and caused many individuals to delay or forego care due to fear of exposure.

Cleveland 309

Cleveland social media System Tools 309

FICO

MAY 16, 2023

Home Blog Feed test FICO and Chelsea Football Club to Raise Financial Literacy in U.S. The first incarnation of this is teaming up on Chelsea's pre-season tour this Summer where we will be working closely to make a positive impact on the communities that we will be visiting,” said Tom Glick, President of Business, Chelsea FC. “We

North Carolina 98

North Carolina United States social media Illinois 98

Independent Banker

NOVEMBER 13, 2014

Posting a link to a relevant article or blog. Composing a list (Top 10 must-read blogs). When it comes to social media, Bruce Gemmill, senior vice president of John Marshall Bank in Reston, Va., Gemmill has been on the social site for about eight years and was invited by other colleagues to join up.

Virginia 70

Virginia social media Community Groups 70

Abrigo

MARCH 6, 2017

The ABA has a new report out on how banks are using social media, and much of the report focuses on using Twitter, Facebook, LinkedIn and the like to boost customer service, make connections in the community and recruit staff. 14) @News_CUInsight – CUInsight is an independent source of news on the credit union community.

social media 150

social media Lending Community Community Bank 150

PYMNTS

DECEMBER 17, 2020

The TikTok community will be able to tap on a product when they see a Walmart fashion item they like during the event. While Shop Party is designed to be a social shopping experience, it is only the latest iteration of a broader trend that is seeing the increased use of live-streamed video to motivate consumers.

Trends 203

Trends Video social media Los Angeles 203

Social Assurance

JANUARY 11, 2021

As financial marketers finalize their 2021 marketing plans, the focus for the the new year will center on executing new organizational goals, addressing changing consumer demands and behaviors and learning and experimenting with new marketing channels and tactics in evolving their marketing strategy. Facebook Pay.

social media 15

social media Branding Trends Tools 15

Social Assurance

JANUARY 11, 2021

As financial marketers finalize their 2021 marketing plans, the focus for the the new year will center on executing new organizational goals, addressing changing consumer demands and behaviors and learning and experimenting with new marketing channels and tactics in evolving their marketing strategy. Facebook Pay.

social media 15

social media Branding Trends Tools 15

PopularBank

MAY 15, 2020

Small businesses are the lifeblood of our communities – and our economy. Some tips include: Stay active on social media. With over 3 billion regular social media users prior to the pandemic, social media is the place where everyone finds entertainment and to reignite a sense of community.

social media 98

social media Video Taxes Community 98

Banking 2020

SEPTEMBER 23, 2014

Question: Community branch, personal service, mobile banking—which is the odd one out? For some time now, there have been discussions about the future of community banks in the age of digital banking. By contrast, the very idea of digital communication seems cold and distant and impersonal. Answer: None.

Community 55

Community social media Community Bank Big Data 55

William Mills

JULY 26, 2018

Videos are fast becoming an essential means of marketing for FinTech and B2B businesses as their prospects tend to have shorter attention spans and less time to gather information in general. When executed correctly, video marketing is a powerful tool that can engage your financial industry audience and drive sales. Market Awareness.

Video 41

Video Marketing social media Fintech 41

Gonzobanker

APRIL 3, 2019

Reorganize around the entire customer buying process by consolidating sales, marketing and service, instead of organizing by departments and product lines. About one-third of community banks are planning to add or replace this technology. Consider fintech partnerships that offer digital delivery.

social media 108

social media Exercises Millennials Training 108

PYMNTS

AUGUST 31, 2020

Those needs are a viable social media to grab younger consumers and an expansion of its eCommerce capacity. According to the HubSpot blog , with 800 million monthly active global users, TikTok is gaining on Instagram, WeChat, Facebook Messenger, Facebook and WhatsApp. percent market share. TikTok’s U.S.

social media 131

social media Massachusetts United States Branding 131

Social Assurance

OCTOBER 22, 2021

What marketers know: traditional marketing strategies have shifted to a digital focus. However, it’s not enough to have a basic digital marketing strategy. A content marketing strategy should be at the core of your digital marketing strategy. Is your marketing team consisted of one individual or many?

Branding 15

Branding Marketing social media Marketing Strategies 15

William Mills

OCTOBER 6, 2016

Well, fast forward to today, and I would actually add a fourth component: social media. Despite this wellspring of opportunity in social media, it seems that some companies in the financial space have been dragging their feet when it comes to doing anything with social media.

social media 76

social media Video Branding Groups 76

William Mills

MAY 11, 2016

William Mills Agency and Beyond the Arc will be live blogging at FinovateSpring 2016. What’s the market strategy? The account has a tie into social media and sharing. This is an extension of business services, powered by a local community bank. Check back for new updates throughout the day.

Video 40

Video Mobile social media Analytics 40

Social Assurance

JUNE 15, 2021

Is your community something you’re proud of? What effort are you putting in to better your community? Financial brands are truly are the heroes in their communities. Our Community Spark award recognizes banks and credits that are going above and beyond to create a spark and make a difference.

Community 15

Community How To social media Branding 15

PYMNTS

FEBRUARY 6, 2020

The Content and Market Fit. Bottlecode provides a variety of content from lightweight Instagram and social media posts to slightly more involved content, which it refers to as Skin Care 101. That individual might have gone to GQ, Esquire and lifestyle blogs, but he hasn’t yet found great solutions and wants something that works.

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PYMNTS

DECEMBER 21, 2016

Germany- and Boston-based Spreadshirt uses data, analytics and even social media information to build a product and spread news among communities while printing more than 3.6 Founded in 2002, the goal of Spreadshirt’s platform is to eliminate headaches and hurdles when bringing great ideas to market.

Data 100

Data Boston Community social media 100

Social Assurance

DECEMBER 21, 2021

From the results of our 2021 Marketing and Compliance survey, which was distributed to a mix of banks and credit unions, we found that 89% of participants are represented on Facebook, followed by LinkedIn (65%), Twitter (51%), and Instagram (48%). Here’s some guidance on how to share the love on all of your social media accounts!

How To 15

How To Marketing social media Branding 15

William Mills

SEPTEMBER 21, 2017

3 steps to easily infuse video into your marketing program. Video has taken the social media world by storm. For credit unions, video provides a compelling channel to tell your unique story, deepen member relationships, forge connections with the community and engage the next generation. Continue Reading.

Video 49

Video social media Community Tools 49

Abrigo

JUNE 24, 2015

There are likely to be new topics covered in which you can develop content marketing. The relevant customer-facing topics can be used for blogging, whitepapers and posting on social media are all ways in which you can also make the conference takeaways differentiators for your firm.

Conference 150

Conference social media Industry Resources 150

Abrigo

JANUARY 29, 2015

But Hinge , a branding and marketing firm, has some interesting research that highlights the importance of expanding how you think about and generate referrals. Reading a book, blog post or article written by the service provider. Interacting with the service provider on social media. Blog Accountant'

How To 150

How To Survey eBook social media 150

Jeff For Banks

DECEMBER 15, 2013

Many if not most financial institutions are looking hard at smaller branches in smaller markets to consolidate and create a bigger branch that can deliver better results. If you are consolidating a branch into another in the next town over, select your best people to run the consolidated branch, ideally with residents from each community.

How To 89

How To Community New Jersey social media 89

Social Assurance

JANUARY 25, 2022

The market for mortgage lending is competitive. In this blog, we will cover how client-facing, production roles at your financial brand can leverage LinkedIn for social selling. What is social selling and why should I care? If you’re a financial brand, we’re here to help you support social selling while mitigating risk.

social media 15

social media Branding eBook Lending 15

Social Assurance

MARCH 26, 2020

As marketers, our world has been turned upside down and the things we are used to messaging about are gone. Even the way we communicate with customers and coworkers has had to change. But what we’ve learned the last couple of weeks is that our communities need us now more than ever. Check Out Our Resources.

Marketing 15

Marketing Community Leadership social media 15

Social Assurance

DECEMBER 14, 2021

Time and again, no matter the event, communities have rallied together to respond to these hardships. These community leaders play a vital role in helping areas react, regroup, and rebuild. During, and particularly following, a time of crisis, community financial institutions are the ones who need to make their voices heard the most.

Community 15

Community Branding Resources Kentucky 15