William Mills

JUNE 2, 2016

However, merely establishing a Facebook page or simply setting up a credit union-branded Twitter handle is not an effective marketing strategy, and as many credit unions have discovered, this static approach yields marginal results at best. The agency can be followed on Twitter , Facebook , LinkedIn , or its blog.

social media 42

social media Tools Marketing Strategies Marketing 42

Abrigo

OCTOBER 4, 2016

As discussed in a previous blog post, Part 1, one such metric is the loan application conversion rate, which measures the efficiency of the lending funnel. The good news is that, even for institutions that have limited resources to focus on marketing, there are some easy ways to get started that can quickly impact loan application rates.

Resources 236

Resources Marketing Strategies Strategy Community 236

William Mills

JUNE 2, 2016

However, merely establishing a Facebook page or simply setting up a credit union-branded Twitter handle is not an effective marketing strategy, and as many credit unions have discovered, this static approach yields marginal results at best. For credit unions, future success hinges on the ability to build long-term connections.

social media 40

social media Tools Marketing Strategies Marketing 40

William Mills

MAY 11, 2016

William Mills Agency and Beyond the Arc will be live blogging at FinovateSpring 2016. What’s the market strategy? This is an extension of business services, powered by a local community bank. This certainly adds a lot of technological capacity to the community bank. Check back for new updates throughout the day.

Video 40

Video Mobile social media Analytics 40

FICO

MARCH 28, 2023

I founded a FICO Women Leaders initiative that uses networking and the power of community to help women succeed as leaders in a highly complex technology firm. Our aim is to give back, help more women develop and grow, and champion the message and value of community and network for all. Join us there!

Leadership 52

Leadership Software Community Florida 52

Long Lasting Ideas

JANUARY 12, 2018

The important question is how should traditional community banks respond? Followers of this blog know my football background and my love for my alma mater, Auburn. at Bank Marketing Strategy + Ideas. First, let’s draw an analogy between this issue and the recently completed college football bowl season.

Marketing Strategies 40

Marketing Strategies Community Bank Strategy Community 40

Long Lasting Ideas

AUGUST 15, 2018

A couple of years back in this blog, we noted with more than a dash of skepticism that the FDIC was trying to make it easier for new banks to test the financial waters. at Bank Marketing Strategy + Ideas. Continue reading Anyone interested in a de novo bank?

FDIC 51

FDIC Marketing Strategies Strategy Marketing 51

PopularBank

MAY 15, 2020

Small businesses are the lifeblood of our communities – and our economy. With over 3 billion regular social media users prior to the pandemic, social media is the place where everyone finds entertainment and to reignite a sense of community. Businesses with fewer than 500 employees account for 48% of American jobs and 43.5%

social media 98

social media Video Taxes Community 98

Abrigo

OCTOBER 20, 2016

At the same time, early adopters of new technologies, like mega banks, are edging out community banks and credit unions in the fight for customers and creating a rapidly consolidating industry. For community banks and credit unions that want to continue to thrive, the way forward is growth.

Software 150

Software Lending Community Bank Taxes 150

Social Assurance

OCTOBER 22, 2021

What marketers know: traditional marketing strategies have shifted to a digital focus. However, it’s not enough to have a basic digital marketing strategy. A content marketing strategy should be at the core of your digital marketing strategy. The reward is worth it! What is Content?

Branding 15

Branding Marketing social media Marketing Strategies 15

PYMNTS

JUNE 24, 2019

When McClure first started her company, she went to many shows to pitch the concept and to get to know people, while also talking about the brand and its marketing strategy. They also send products to their community of reviewers and review platforms, who sample and write about the boxes.

Regional 100

Regional California social media Branding 100

PYMNTS

MAY 31, 2019

million in capital led by Bridge Bank and SG Credit Partners, according to a press release issued this week, and will use the funding to continue its growth plan and go-to-market strategy. Agosto said it will add to its sales and marketing team, and promote its Skykit content management system solution. The company raised $6.5

Capital 143

Capital Analytics Big Data Data 143

William Mills

JULY 26, 2018

Understanding your marketing goals will help better focus your video marketing strategy and decide when video is the best option. This is the most direct way to communicate everything you want viewers to know about your business. Video content is a great way to make your site more engaging and generate more leads.

Video 41

Video Marketing social media Fintech 41

Ublocal

JUNE 5, 2023

Business plan and financial projections Small businesses applying for an SBA loan must have a business plan with information about their target market, competition, marketing strategies, and a clear understanding of how the loan will be used to help the business grow.

New Hampshire 98

New Hampshire Vermont Resources Taxes 98

William Mills

AUGUST 30, 2018

Hosting a fintech podcast is not only a great opportunity to share your thoughts on trends and events in the community, but it also has some significant potential benefits from a business standpoint. After all, the end goal of a well-rounded content marketing program isn’t just to share your thoughts—it’s to see results. SEO Benefits.

Fintech 41

Fintech social media Branding Marketing Strategies 41

Social Assurance

MARCH 8, 2021

It is no secret within the financial services industry that, between CRA requirements and community banking and credit union philosophies, financial brands have been giving back to their communities for years. If done well, these stories can capture the hearts, minds, and, do I dare say, wallets of their customers and communities.

Branding 15

Branding Strategy Community Study 15

NCR

MAY 16, 2016

A little thought and preparation beforehand will do wonders for your marketing strategy and translate into more sales for you. Get involved in local events, festivals, anything related to the community which you can blog about or offer special promotions. This is, after all, the reason you go into business. Link Building.

Strategy 53

Strategy social media Google CA 53

Celent Banking

JANUARY 22, 2015

In this same line, Banco Galicia in Argentina has a very interesting offering – Galicia MOVE – aimed to college students based on a totally digital proposition, underpinned by the use of digital channels and a targeted marketing strategy. Galicia MOVE includes a savings account, a debit card and a credit card.

Maine 100

Maine Lending Regulation Risk Management 100

Jessica Ellerm

FEBRUARY 11, 2016

It’s the reason why many more businesses, fintech startups included, are choosing the partnership model as their go-to-market strategy. Can you contribute resources towards their general marketing efforts, with a caveat they reference you? Can you raise their profile within the client community? Details here.

Fintech 40

Fintech Strategy Marketing Strategies Training 40

Social Assurance

JANUARY 11, 2021

As financial marketers finalize their 2021 marketing plans, the focus for the the new year will center on executing new organizational goals, addressing changing consumer demands and behaviors and learning and experimenting with new marketing channels and tactics in evolving their marketing strategy.

social media 15

social media Branding Trends Tools 15

Social Assurance

JANUARY 11, 2021

As financial marketers finalize their 2021 marketing plans, the focus for the the new year will center on executing new organizational goals, addressing changing consumer demands and behaviors and learning and experimenting with new marketing channels and tactics in evolving their marketing strategy.

social media 15

social media Branding Trends Tools 15

CB Insights

DECEMBER 14, 2017

Casper’s media-company strategy for redefining the mattress brand. The blog-first strategy that got Glossier 1.5 The 28,000+ subscriber community of obsessives that has fueled Soylent’s growth. The Honest Company’s content marketing strategy that drives 151,000 visits from pre-qualified customers.

Video 78

Video Branding Company Strategy 78