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The Formula For Brand Affinity Marketing To Make Your Bank Go Viral

South State Correspondent

More private security was brought in and fights increased. What ensued was an out-of-the-box brand affinity marketing tactic that banks can use to promote their brand today. What ensued was an out-of-the-box brand affinity marketing tactic that banks can use to promote their brand today. The public laughed.

Branding 195
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Why Health And Beauty Retailers Are Driving Digital Innovation

PYMNTS

In some cases, retailers are using social media tools such as Instagram to post promotions and product tutorials — or interact openly with consumers about their offerings. The program, which is dubbed CarePass, also includes access to a pharmacy helpline, a discount on CVS branded products and a monthly coupon.

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Restaurant Ordering Apps, Cloud Technology, Cash Hoarding Top This Week’s News

PYMNTS

Less stringent security steps that are frictionless for consumers may let bad actors in; however, those that require too much work can lead to lost sales. Can The New England Patriots Brand Survive Losing Tom Brady? Apple/Disney: Is Apple About To Make The Happiest Acquisition On Earth?

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Facebook Users Will ‘Like’ Ordering Papa John’s Via New ‘Start Order’ Button

PYMNTS

Papa John’s is giving Facebook users one more reason to never leave the app: now, customers can order Papa John’s pizza, desserts and sides using the social media giant’s new “ Start Order ” button. Now they can browse available menus, build their cart, add a tip and pay securely, all in one convenient place.

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WePay: Contextual Is The Future Of Commerce

PYMNTS

Native commerce is where Aberman believes all platforms are headed — and that’s not just true for software developers like Apple, Google and Microsoft, but also for social media platforms like Facebook, Pinterest and Instagram. “In The Media/Commerce Connection. That’s what Rich Aberman, co-founder of WePay , predicts.

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A new digital bank needs a new customer service experience

Insights on Business

Next is a digital bank, completely disassociated from the Bradesco brand. Protection (Security). For example, by partnering with movie theaters and ride-sharing services like Uber, Bradesco is able to generate relevance, frequency and importance with a social-based marketing strategy. The big questions is what’s next?

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Making Friends And Influencing People: Walmart, eBay And Theranos

PYMNTS

Walmart wants to develop a stronger name for itself as a lifestyle brand, and a richer reputation for having a social media presence. One sure way of making friends is hanging out with the cool kids, and this week, eBay announced its burgeoning relationship with one of tech’s cooler kids — Apple.

Apple 101