PYMNTS

DECEMBER 27, 2016

To kick off this week’s Grocery Tracker, a reminder that brick-and-mortar is still kicking in certain retail aspects, even as 2017 grows closer. Marketing finished products that contain ‘branded’ ingredients that consumers recognize could be key to commanding a substantial price premium in-store.”.

Trends 112

Trends social media Survey Branding 112

PYMNTS

NOVEMBER 14, 2018

“This landmark figure cements digital advertising — whether display, search or mobile video — as one of the most powerful mechanisms of all time for brands to build relationships with consumers. You can then plow that profit back into your business … the digital advertising market is helping to fuel that growth,” he said.

social media 144

social media Online Video Mobile 144

PYMNTS

OCTOBER 5, 2018

The brand largely focuses on (and sells to) younger shoppers — particularly millennials and Gen Z. The site in total offers 500 brands for consumers to choose from, of which only 19 are its own label (a little over 4 percent). million unique visitors come to shop its wares each month — and make a move on the public markets.

social media 135

social media Branding Course United States 135

William Mills

APRIL 26, 2017

William Mills Agency will be live blogging at FinovateSpring 2017. William Mills III, Chief Executive Officer of William Mills Agency is live blogging today at FinovateSpring 2017. He has more than 30 years of experience in financial technology and is a recognized leader in financial and technology marketing. Stay tuned!

social media 68

social media Customer Experience Marketing Strategies Strategy 68

PYMNTS

OCTOBER 10, 2016

Macy’s is going to China — digitally speaking — with the 2017 launch of a Chinese eCommerce portal in the largest eCommerce market in the world. Macy’s announced the planned move last week at an event in Shanghai.

social media 100

social media United States New York Branding 100

PYMNTS

OCTOBER 5, 2018

“This commingling of data could upset users who want to limit Facebook’s surveillance of their lives,” the report added, noting that Facebook was hit with a $122 million fine in 2017 from European officials for breaking a promise that it would not commingle WhatsApp and Facebook data.”. It faces a $1.63

social media 151

social media Mobile Data Regulation 151

PYMNTS

APRIL 9, 2019

CNBC is reporting that despite a year of scandals for social media giant Facebook, advertisers are still flocking to the company, and user base and ad revenues continue to grow. percent in 2017 to 21.8 2018 was a tough year for Facebook. Meanwhile, Facebook’s net digital ad revenue grew from 19.8 percent by 2021.

social media 100

social media Branding Washington Report 100

PYMNTS

JULY 2, 2018

More than a store or a brand, The Sharper Image was the traditional mecca of the husbands, fathers and boyfriends along for mall trips they didn’t really want to be on, offering consolation in the form of a session in the vibro-massaging leather recliner and the opportunity to touch a plasma globe.

Branding 101

Branding Retail New York Groups 101

PYMNTS

MAY 22, 2019

billion, a 5 percent increase from 2017’s Q1 result, and ahead of estimates for $17.52 Big Q1 rollouts for Target included intimates and sleepwear brands Auden, Stars Above and Colsie, all of which were well-received. The move generated long lines, sellouts and countless internet and social media mentions. percent. “We

social media 187

social media Branding Online Report 187

PYMNTS

APRIL 23, 2018

More than 170 restaurant brands brought in $200 million — or more — in U.S. sales during 2017. Yet Mark Kalinowski of Kalinowski Equity Research said that some brands are growing particularly fast, CNBC reported.

Millennials 122

Millennials social media Branding Study 122

PYMNTS

JUNE 8, 2018

“The really-growing brands now beating the market are the ones already hooking these teenagers,” Bain Partner Claudia D’Arpizio told CNBC. The change in behavior is due, in part, to social media sites such as Instagram. These platforms bring urgency to fashion and serve as a newsfeed for brands.

Millennials 100

Millennials social media Branding Groups 100

PYMNTS

JUNE 16, 2017

A byproduct of incorporating connectivity into just about any activity is how social media affects regular interactions. It can be difficult to discuss the digital effects without looping in social media. For the Chinese buyer in particular, social media engagement and online shopping activities takes on a unique avenue.

Study 119

Study Online social media Retail 119

Abrigo

MARCH 6, 2017

The ABA has a new report out on how banks are using social media, and much of the report focuses on using Twitter, Facebook, LinkedIn and the like to boost customer service, make connections in the community and recruit staff. It often Tweets columns tied to breaking news and statistics. Learn more here.

social media 150

social media Lending Community Community Bank 150

PYMNTS

DECEMBER 27, 2017

The number of brands that consider a content strategy effective in raising revenue increased from 74% in 2016 to 83% in 2017. Understanding the goals of the brand. The value of earned media grows – and everyone wants to grab control of it. As response rates for paid media dwindle, the interest in earned media is growing.

Trends 115

Trends social media Strategy Data 115

PYMNTS

AUGUST 16, 2016

Apparently taking a page from Google’s book – going forward Pinterest will allow retailers and brands to bid on its ad inventory in auctions. The move goes hand in hand with Pinterest’s decision to allow retailers and marketers to cap the maximum number of times individual consumers will see ad campaign collateral.

social media 100

social media Retail Google Tools 100

William Mills

APRIL 27, 2017

William Mills Agency will be live blogging at FinovateSpring 2017. Seems like a pretty straightforward application of marketing automation and predictive marketing. From their web site: Unison is the market leader in home ownership investment. Standby for for our take on the demos of #finovate Spring 2017.

San Francisco 69

San Francisco social media San Jose Customer Experience 69

PYMNTS

OCTOBER 23, 2020

Much of that was attributed to the closure of Toy R Us, the nation’s largest toy brand which declared bankruptcy in 2017. As things like swing sets and swimming pools became totally unavailable online this year, parents are turning to resale markets like OfferUp in droves looking to buy what has disappeared off of stores shelves.

social media 215

social media Video Retail Branding 215

PYMNTS

NOVEMBER 5, 2018

Retailers from H&M to Zara are also getting onboard with VR and AR, as the market is poised to grow to be worth billions with consumers willing to exploring virtual worlds through their devices. Releasing AR headsets would put the social media giant in direct competition with AR startups like Magic Leap and Thalmic Labs.

social media 152

social media Los Angeles Retail New York City 152

PYMNTS

FEBRUARY 7, 2020

Target has incorporated Pinterest’s visual search tool since 2017. StyleSnap’s recommendations draw on a number of factors, including brand, price range and customer reviews. It helps brands streamline that path of discovery, and Tommy Hilfiger ended up basically building this entire app around the camera, and around visual commerce.”.

Branding 151

Branding Retail social media Mobile 151

PYMNTS

AUGUST 17, 2017

According to Engagement Labs’ “Leaders in Social Influence” report, rankings of the top teenage retail brands have shown that teen engagement is occurring more so in face-to-face conversations than in online engagements. Teens also want a more personalized experience where brands take a more proactive approach in each interaction.

Retail 127

Retail social media Online Mobile 127

PYMNTS

OCTOBER 21, 2019

though they also operate under such brands as Motherhood Maternity and Pea in the Pod stores. “As The move comes amid growth in the larger maternity market, however, with sales of that apparel expected to reach $7.7 percent CAGR since 2017, according to one recent estimate. The company owns 458 stores in the U.S., Larger Trends.

Trends 101

Trends Retail social media Online 101

PYMNTS

JANUARY 9, 2017

Now, a new report from Market Track said holiday shoppers had higher incentives to spend more this year, with leading reasons being deeper discounts and shifting advertising strategies. Market Track said that Super Saturday and the Monday before Christmas were among the busiest shopping days of the season.

social media 100

social media Retail Trends Maine 100

PYMNTS

AUGUST 11, 2017

This stems from emerging markets like China, Russia and the United Arab Emirates starting to move into the luxury purchasing arena, with 70 percent of consumers increasing their spending. Within these emerging markets, we’ve seen retailers make large bets on luxury.

Millennials 122

Millennials Survey Retail social media 122

PYMNTS

JUNE 21, 2018

Stitch Fix ’s share price hit $29 on Wednesday (June 20), jumping 14 percent and reaching a 52-week high “on speculation via social media that media mogul Oprah Winfrey would be taking a stake in the subscription box company,” according to CNBC. Stitch Fix launched its IPO in November 2017. on Thursday (June 21).

social media 102

social media Report Retail Branding 102

PYMNTS

APRIL 19, 2016

” Retailers have come to recognize the incredible marketing opportunity presented by the multi-weekend music festival in Southern California. We want to make them even bigger superfans of the brand. If anything, at Coachella, this is where effective branding and timely marketing interventions come to together in perfect harmony.

social media 100

social media Millennials San Francisco California 100

PYMNTS

AUGUST 17, 2017

According to Engagement Labs’ “Leaders in Social Influence” report, rankings of the top teenage retail brands have shown that teen engagement is occurring more so in face-to-face conversations than in online engagements. Teens also want a more personalized experience where brands take a more proactive approach in each interaction.

Retail 114

Retail social media Online Mobile 114

CB Insights

DECEMBER 11, 2018

CPG leaders like Coca-Cola, Kellogg, and others have begun to see marketing potential in digital games and esports. These aren’t necessarily the first movers – Coca-Cola, Buffalo Wild Wings, and certain others have been investing in e-sports marketing for years – but they show the trend’s becoming more mainstream.

Branding 40

Branding Video social media Online 40

PYMNTS

MAY 29, 2018

In a recent interview with PYMNTS, Lord said the beauty industry has seen an influx of digital customers and brands alike, pushing even legacy players to offer mobile and online features that recreate the beauty counter experience.

Report 103

Report Samsung social media Mobile 103

PYMNTS

SEPTEMBER 4, 2018

And rounding out that list of retailers rising with the tide last week was American Eagle , home of the namesake fashion brand for teens, tweens and young adults, along with Aerie, its lingerie brand. million, or 34 cents per share, a notable pick-up from 2017’s $21.2 percent, clocking in at a solid 9 percent.

social media 101

social media Retail Branding Data 101

PYMNTS

NOVEMBER 15, 2017

In a world where brand loyalty is fleeting, music and musicians seem immune. but the truth is that music – and the musicians and bands who make it – stir a kind of dogged loyalty that most brands would love to have. “If It’s easy enough to make fun of tweeny-boppers and their Bieber fever (feber?), Very glad you asked.

social media 100

social media Branding Regional Apple 100

PYMNTS

APRIL 4, 2018

Digital orders for local pizzerias is a largely untapped market. With platforms such as Slice, pizzeria owners can compete with the larger players through a mobile-optimized website and tools that enable customers to place orders through social media channels. But many markets outside those areas are underserved.

San Francisco 128

San Francisco Comparison social media Online 128

PYMNTS

FEBRUARY 12, 2018

They wanted to look nice, but with hundreds and thousands of new products launching on the market annually, only the most interested and invested consumers would ever encounter most of them. Physical makeup powerhouse Sephora has its own subscription line, a legion of dedicated consumers and international brand recognition.

Branding 100

Branding social media Marketing Online 100

PYMNTS

OCTOBER 26, 2016

Digital retailer QVC is going after the fast-growing beauty market with the launch of its Beauty iQ network, a cross-platform beauty shopping experience that will launch on Oct. The beauty category represented 17 percent of QVC’s global sales in 2017, but the hope is that its new beauty program will help to increase that number.

social media 100

social media Branding Trends Retail 100

PYMNTS

MAY 30, 2018

The beauty industry brought in more than $445 billion in sales in 2017, marking 5 percent growth over the year before. The industry is booming, and consumers who shop for beauty products have no shortage of brand options in stores and online. Beauty Buyers Go Digital.

Data 110

Data Branding social media Online 110

PYMNTS

JULY 31, 2019

Social media was largely considered more friend than foe, most consumers still used passcodes instead of fingerprints to open their mobile devices, and Tom Brady was merely a great athlete instead of the fountain-of-youth demi-god he is today (PYMNTS is based in Boston, so just go with us on that one). “In Back to 2012.

Industry 110

Industry social media New York City Retail 110

PYMNTS

JANUARY 30, 2018

Still, during the promotion in 2017, Starbucks offered half priced fraps between 3:00 P.M. But in the wake of Frappuccino Happy Hour, Starbucks didn’t see that the deal helped sales of other drinks in 2017. The legacy of using social media marketing during happy hour continues to 2017, when Starbucks offered a special Snapchat feature.

social media 103

social media Retail Conference Marketing 103

PYMNTS

MAY 14, 2018

Evine has been launching a flurry of new brands under Rosenblatt’s leadership, transitioning to HD and rebalancing the merchandise mix to focus on more profitable goods. He also made a clear effort to give the brand an update and something of a makeover. Evine is getting ready to expand.

Los Angeles 139

Los Angeles social media New York Video 139