Remove 2017 Remove Branding Remove Marketing Remove Retail
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Why Amazon Created A Separate Brand For Designer Fashion

PYMNTS

Whether that comes in the form of video, live chats or being on a first-name basis with a personal retail adviser, it’s all about personalization and the relationship. . You really have a myriad of options, whether you're engaging with somebody on Instagram, [shopping with] a new brand or a B2C brand.

Branding 328
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More Retail Bankruptcies Expected In 2017

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The retail sector has been suffering a lot of pain this year, with bankruptcies already happening at a record pace and more bankruptcies expected to come. So far this year, 14 retailers have filed for bankruptcy and that is coming off 18 bankruptcy filings in 2016.

Retail 106
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American Brands Are Bullish On Retail Expansion In China

PYMNTS

American retailers are heading east: They’re opening the doors to brick-and-mortar stores in China, while listing on China’s dueling marketplaces — Tencent and JD.com. Walmart , for example, brought a small-format supermarket to the city of Shenzhen as the popularity of “small retail” grows in China. Ralph Lauren.

Branding 101
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Email, Social Media King For Retail Marketers

PYMNTS

While most retail marketers have similar goals in 2017 in terms of enhancing consumer engagement and increasing sales, the online realm of marketing outreach remains king. The data shows a significant amount of retail marketers selecting these channels, at 68 percent for email and 54 percent for social media.

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Walgreens Partners With Alibaba To Offer Beauty Brands On Tmall Global

PYMNTS

Walgreens Boots Alliance and Alibaba Group Holding have announced the launch of a Boots flagship store on Tmall Global , Alibaba’s B2C platform for international brands and retailers. The partnership will offer Boots beauty brands to more than half a billion consumers in China, including No7, Soap & Glory and Boots Cucumber.

Branding 175
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Retail Reset: Sharpening The Sharper Image Brand

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More than a store or a brand, The Sharper Image was the traditional mecca of the husbands, fathers and boyfriends along for mall trips they didn’t really want to be on, offering consolation in the form of a session in the vibro-massaging leather recliner and the opportunity to touch a plasma globe.

Branding 101
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Retail Pulse: DSW Expands In-Store Experiences; L Brands Plans Store Closures

PYMNTS

Brick-and-mortar fashion retailers are developing in-store experiences to encourage customer loyalty. markets, aiming to generate repeat visits as part of its experiential retail efforts. They also create repeat visits to the DSW brand, where an exciting footwear assortment awaits.”. In Other Brick-and-Mortar News.

Branding 129