Remove 2012 Remove Branding Remove Online Remove social media
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Online Ad Biz Neared $50B In Early 2018

PYMNTS

A new report from Interactive Advertising Bureau ( IAB ) shows that the online advertising business continues to grow at double-digit rates. This landmark figure cements digital advertising — whether display, search or mobile video — as one of the most powerful mechanisms of all time for brands to build relationships with consumers.

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Direct Sales Co Younique Launches Virtual Makeup App

PYMNTS

Direct sales company Younique, which has been pivotal in its approach to social media marketing, has launched an augmented reality (AR) makeup trying-on tool, according to a release. . The tool uses facial analysis and bridges the gap, the company said, between online and in-person shopping.

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Yelp Wins Court Ruling About Negative Online Reviews

PYMNTS

A recent California Supreme Court decision that essentially allows a negative Yelp post to stand about a lawyer could help determine how online reviews are treated in the future. The Hassell Law Group represented Ava Bird in a 2012 personal injury case for three months. A colleague disagreed.

Online 104
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Pixlee Lets Retailers Market Using Real Customers’ Photos

PYMNTS

Pixlee , a San Francisco-based startup, allows retailers or brands to market directly to customers by using their own photos through curating them from social media or having the customer directly submit them for use, which the company says leads to a more authentic and engaging shopping experience for consumers.

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The Music Industry Gets Its Merch On (Demand)

PYMNTS

While social media platforms, if utilized effectively , can be beneficial for any retail business, those with an established brand obviously have a leg-up — in terms of financial assets, infrastructure and reach — on more nascent companies in their ability to quickly turn social presence into profit.

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Blue Apron Turns 7 As Meal Kit Industry Grows Up

PYMNTS

Call Blue Apron what you will: a struggling retailer, a comeback kid, a prime example of hype in the online world, a respectable survivor. Back to 2012. According to Blue Apron’s own website and other reports , the story begins way back in the halcyon days of 2012. Social Media’s Role.

Industry 110
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Blue Apron Marks Seventh Birthday Amid Meal Kit Industry Changes

PYMNTS

Call Blue Apron what you will: a struggling retailer, a comeback kid, a prime example of hype in the online world, a respectable survivor. Back to 2012. According to Blue Apron’s own website and other reports , the story begins way back in the halcyon days of 2012. Social Media’s Role.

Industry 100