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Direct Sales Co Younique Launches Virtual Makeup App

PYMNTS

Direct sales company Younique, which has been pivotal in its approach to social media marketing, has launched an augmented reality (AR) makeup trying-on tool, according to a release. . while showcasing Younique’s premium brand of cosmetic accessories. while showcasing Younique’s premium brand of cosmetic accessories.

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Online Ad Biz Neared $50B In Early 2018

PYMNTS

“This landmark figure cements digital advertising — whether display, search or mobile video — as one of the most powerful mechanisms of all time for brands to build relationships with consumers. Year over year, social media revenue was up 37.5 percent CAGR from 2012 to 2018. Year over year, social media revenue was up 37.5

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Bank Marketers: Will New Gallup Poll on Social Media Change Your Strategy?

Long Lasting Ideas

A recent Wall Street Journal article states social media fail to live up to early marketing hype based on a newly released Gallup report. Bank marketers may want to look at this data to see if they need to update their social media strategy. adults and was conducted between December 12, 2012 and January 22, 2013.

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Pixlee Lets Retailers Market Using Real Customers’ Photos

PYMNTS

Pixlee , a San Francisco-based startup, allows retailers or brands to market directly to customers by using their own photos through curating them from social media or having the customer directly submit them for use, which the company says leads to a more authentic and engaging shopping experience for consumers.

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Crypto Fundraising Has Been Banned On WeChat

PYMNTS

WeChat was forced to ban at least eight cryptocurrency media outfits for breaking Chinese law by publishing currency trading information and also for boosting initial coin offerings. In other crypto news, this time involving Facebook, PYMNTS CEO Karen Webster wrote about the social media giant’s plans to reenter the crypto landscape.

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The Music Industry Gets Its Merch On (Demand)

PYMNTS

While social media platforms, if utilized effectively , can be beneficial for any retail business, those with an established brand obviously have a leg-up — in terms of financial assets, infrastructure and reach — on more nascent companies in their ability to quickly turn social presence into profit.

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Blue Apron Turns 7 As Meal Kit Industry Grows Up

PYMNTS

Back to 2012. According to Blue Apron’s own website and other reports , the story begins way back in the halcyon days of 2012. In 2012, 20 of Salzberg’s friends beta-tested the product,” the article stated. At the same time, retailers and brands were experimenting with their own meal kit products.

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