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By 2030 Millennials Will Have $20 Trillion In Wealth. Here’s What They Want In Robo-Advisors

Bank Innovation

Millennials are expected to have $20 trillion in wealth by 2030, according to a July 2018 CB Insights study. Marketing investment options and robo-advisors to this mobile-centric group will require a specific strategy. Currently, millennials’ combined financial assets come up to $4.5 trillion in wealth.

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Four Generational Marketing Imperatives for Engaging Millennials and Gen Z

Banking Exchange

Almost every brand across industries is courting millennials and Generation Z consumers Retail Banking Technology Lines of Business Financial Trends Feature Customers Feature3 People Digital Mobile Tech Management Online Financial Research Fintech.

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China’s Millennials Driving Mobile Payments Market

PYMNTS

Mobile device users ages 21–29 and 30–39 are leading the charge in the country’s mobile payments adoption. Millennials in China make the vast majority of the mobile payments taking place, eMarketer reported on Thursday (June 16). But when it comes to P2P transfers, users tend to opt for WeChat over using Alipay.

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Millennials’ Mobile Banking Usage Is Now Close to 70%

Bank Innovation

” For Millennials, the cry might as well be, “I want my mobile banking.” ” About 67% of Millennials now use mobile banking, according to a study released today by the Federal Reserve. For Gen Y, the rallying cry was, “I want my MTV.”

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The Rapid Rise of Mobile Marketing Trends in Millennial Consumers

Bank Innovation

The face of banking and financial education has changed how we market in the course of a few short years. Digital media usage has nearly tripled since 2010, with the prevalence of smartphones responsible for more than 90% of this growth. Smartphones have become the device of choice for well over half of digital media […].

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Mobile Game Shows Offer Brands Prized Millennial Viewers

PYMNTS

Millennials are a force to be reckoned with, as they are made up of approximately 90 million individuals with significant spending power: By 2030, their aggregate annual income is projected to be more than $4 trillion. The mobile game show HQ Live Trivia, already counts up to two million participants per game. Attracting Millennials.

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Are Millennials Really Killing Canned Tuna, Too?

PYMNTS

The millennial path of destruction allegedly continues, with those young consumers now taking blame for the decline in the popularity of canned tuna — a product that joins a casualty list that already includes diamonds and restaurants such as Applebee’s. Before we get to that, let’s review the newest charges leveled against millennials.