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Inside Marketing: 4 Social Media Channels To Better Engage With Gen Zers And Millennials

William Mills

Credit unions have lost a lot of ground with Gen Z and millennials. Consistently sharing the right content on the right platform will boost credit unions’ education and membership efforts. Mainly because the majority of young adults are not familiar with credit unions.

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Beauty Market Ruled By Female Millennials

PYMNTS

A lady may never reveal her age, but the beauty market can likely brag about its appeal with younger generations. More and more, the beauty industry has become ruled by millennials , women between the ages of 18 and 34 being the main buyers, according to a survey by TABS Analytics.

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Trending: Meeting The Millennial Need For AI-Powered Visual Shopping

PYMNTS

In other markets, the rise of marketplaces is giving old organizations new perspective. An AI-Powered Visual Shopping Experience For Millennials, Gen Z. That’s where AI can come in, says Lihi Pinto Fryman, co-founder and chief marketing officer for visual AI software-as-a-service company Syte.

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AI’s Place In The $50B RV Market

PYMNTS

Consumers are beginning to express more preferences regarding their buying and selling experiences on online marketplaces, which are seeing an increased amount of competition in the market as they attempt to hold onto their customer bases. Technology and social media company Facebook is also growing more involved in the sharing economy.

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Millennials Are So Last Year: Study Says Retailers Need To Start Thinking About Gen Z

PYMNTS

Move over millennials , there’s a new kid in town that is about to become nearer and dearer to retailers’ hearts: Gen Z. These young shoppers want the store to fit three main criteria, too: They want it to be clean, they want staff that are “friendly and knowledgeable” and they want a “positive” checkout experience.

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How Luxury Timepieces Can Become A Subscription Business

PYMNTS

Eleven James offers two main options for its services: The company can choose a watch for the consumer, or the consumer can make the choice. The Market and Millennials. Eleven James serves a couple of markets, such as consumers who’re ready to buy a watch but want to see how it looks and feels first. The Perfect Fit.

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Revlon Puts Its Stamp On Amazon

PYMNTS

is looking to make a marketing statement in the eyes of eCommerce shoppers as part of a larger reinvention push. Digital is so important to us as a company,” said Eunice Byun, vice president of global digital marketing. As PYMNTS reported in December , the beauty industry has become ruled by millennials.