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Study Finds New Store Openings Lead To Boost In Online Traffic

PYMNTS

A report has found that opening a new brick-and-mortar location can cause a significant boost in a retailer’s online traffic. According to a recent ICSC study, “ The Halo Effect: How Bricks Impact Clicks ,” when retailers invest in brick-and-mortar stores, their online presence grows.

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The Buyers: Studying Chinese Consumers’ Online Interactions

PYMNTS

When it comes to the ramifications for the retail industry, a Deloitte study found that 56 cents of every dollar spent in retail stores today is influenced by digital interactions. As such, it would behoove retailers to invest wisely in incorporating social media strategies into their overall marketing campaigns. spending combined.

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eBay: Offline Payment Preferences Are Changing Online Habits

PYMNTS

The pandemic is proving to be a tough loyalty test for retailers, as they are competing for customers’ attention in an environment where competition is still present in both online and in stores. One recent study found that 51.7 They are beginning to value placing more emphasis on being able to pay however they like, for example.

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What Innovators Can Learn From Netflix

PYMNTS

But the one thing that might work is taking a page from the innovation playbook that Netflix seems to have written and followed over the last 22 years. The growing popularity of DVD rentals in the early 2000s introduced more competition into the market, making them more affordable for more consumers. I Don’t Want To, But I Have To’.

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Mobile Banking Apps Get a Blah Net Promoter Score From Consumers, Bank Innovation Finds

Bank Innovation

Banking consumers take a middling view of today’s mobile banking applications, according to a study by Bank Innovation. In the survey conducted this month by Bank Innovation, banking consumers gave mobile banking a net promoter score of 12, which is in the bottom 25% to 50% of all NPS scores.

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Perficient Named in Forrester’s Digital Transformation Services Landscape, Q3 2023

Perficient

In today’s rapidly advancing technology landscape, businesses face a profound revolution in operations, customer interactions, and innovative endeavors. The report offers an in-depth overview of 38 digital transformation service providers, offering valuable insights into the market landscape.

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Odds Are That Online Sportsbook Wins Big Post-COVID

PYMNTS

Online sportsbooks have been beneficiaries of that dictum ever since COVID-19 eradicated most live sports, leaving millions of fans and a great many bettors potentially mired in boredom. The hat trick right now is to keep fans engaged while the market normalizes. How much potential does online gambling have? billion by 2025.

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