Perficient
FEBRUARY 22, 2023
Perficient is looking forward to bringing our unique combination of automation technical know-how along with financial services and payments industry expertise to the Banking Automation Summit in Charlotte, North Carolina on March 2-3. Next, we’re observing a continuously increased focus on customer experience.
PYMNTS
DECEMBER 16, 2016
Visa would look at that continuum but focus on process and technology, said King. Formalized processes tend to take root, along with automation, as firms grow, he said, especially along units and activities involving finance or accounting. King asked. “In
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Bank Innovation
MAY 15, 2019
Banking technology giant Finastra has hired Mark Miller as chief financial officer. Miller previously served as chief financial officer at Marketo, a marketing automation software company that was acquired by Adobe in October 2018. He replaces Rob Binns, who recently stepped down from the role.
PYMNTS
JUNE 16, 2020
As a next step in the direction of a digital-first, omnichannel experience, David’s Bridal is teaming with mobile wallet marketing automation platform Popwallet. We are always looking for new and innovative tools to connect with her and we will not stop looking for new ways to surprise her, to delight her, and to serve her.”.
PYMNTS
JUNE 21, 2018
Zycus said it will use Salesforce’s marketing automation solution Pardot to enhance customer engagement and acquisition in India. The company added that Salesforce’s technology enables Zycus to “blur the lines between sales, marketing, customer support, operations and even IT.”
Independent Banker
FEBRUARY 28, 2023
First-party data for targeted marketing campaigns Community banks can use their first-party data to upsell and cross-sell to existing customers with highly relevant messages. Or, they may lack a marketing automation system, which can help banks manage their emails and send automated messages based on how recipients engage with content.
Perficient
JULY 19, 2023
In today’s rapidly evolving technological landscape, artificial intelligence (AI) has emerged as a game-changer for various industries. Regional insurance carriers, often operating in a highly competitive market, face numerous challenges in attracting and retaining customers, such as a lack of brand awareness and distribution breadth.
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