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Who needs millennials?

Chris Skinner

I have had many, many conversations about reaching the millennial customer. We need to be attractive to millennials? Millennials think differently, how do we reach them? Millennials are rejecting banks, is that right? The challenge today is to think like a Millennial. Blah, blah, blah, blah, blah.

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Millennials: STOP EATING AVOCADOS!!!

Chris Skinner

I’ve spotted a couple of interesting discussions about millennials and money in the last week, both of which say that the views on them are wrong. appeared first on Chris Skinner's blog.

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Morgan Stanley’s Robo-Advisor for Millennials Goes Live

Bank Innovation

Morgan Stanley launched a robo-advisor to target fintech’s darling demography – millennials. The robo-advisor, which is called Morgan Stanley Access Investing, was unveiled yesterday. The online service has a 0.35% advisory and users are required to have a minimum investment of $5,000.

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Turns Out, Millennials Are Not That Unique

Bank Innovation

Millennials are in the driver’s seat of innovation. If you’re in fintech, you’ve probably heard that statement more than once. But a new study from FIS, released this week, suggests that millennials are not as unique as many think — at least in terms of financial service preferences.

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PFM MoneyLion’s Appeal to Millennials, Gen Z Is Simplicity, Says ‘Godfather of Fintech’

Bank Innovation

A focus on simplicity and UX design that intimately appeals to younger users such as millennials and Gen Z users, fintech investor Ron Suber told Bank Innovation. EXCLUSIVE—What’s behind the growth of personal finance management platform MoneyLion?

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Franklin Templeton Teams Up With Razer To Woo Millennial Investors

PYMNTS

trillion global investment giant founded in the 1940s and named after Benjamin Franklin is teaming up with upstart Razer Fintech to create a digital wealth management platform targeted at millennials and young investors. 14) to work together to develop the new platform.

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INV Unfiltered: 111 Million Reasons to Ignore Millennials

Bank Innovation

Talk about financial innovation has centered around millennials for years now — so much so that Ron Shevlin, the industry consultant, recently called Baby Boomers the “emerging” sector in fintech. That sector of people older than 50 now numbers 111 million — and is rapidly growing — in America.