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Personalized Marketing: What Banking Customers Really Want

Perficient

prefer to bank via a mobile app or website. blockchain​, digital wallets​, money center banks​, emerging payment solutions, digital lending​, economic turmoil​, and fintech disintermediation). Marketers often turn to technology vendors to help them define robust and compliant digital marketing strategies.

Marketing 294
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How fintechs can help small businesses recover and grow post COVID-19

Payments Dive

Mobile Payments Today interviewed Victor Ho, CEO of Fivestars Marketing regarding how fintechs can help small businesses thrive in a post-pandemic environment.

Fintech 436
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Can fintechs enhance your bank’s marketing campaign?

Independent Banker

Kathy Strasser of IncredibleBank is evaluating marketing campaign management platforms. We asked several banking leaders how they’ve employed fintech to ramp up their marketing campaigns, hone their analytic strategies and gain new patrons in the process. Fintechs know how to reach and work with the community.

Fintech 136
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i2c: Mobile Banking, Credit Drive FinTech Opportunities Beyond The ‘Simple’ DDA

PYMNTS

At a time when the global pandemic and ensuing economic upheaval have blurred the boundaries between traditional means of payment, the CEO of global payment- and banking-solution provider i2c says the biggest business opportunity ahead will be in credit, with mobile becoming the biggest game-changer. All About Mobile. phenomenon.

Mobile 310
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Mastercard Leads Investment In Mobile FinTech Mobeewave

PYMNTS

The investment funds will enable the Montreal-based startup to continue to deploy its patented solution in markets around the world, develop new product offerings and expand the company’s head count. “We This is a major market validation of our payment acceptance platform, and highlights Mobeewave as an industry leader in the FinTech space.”.

Mobile 199
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New Payment APIs, Tez Growth, Mobile Expansion Could Point to Bigger Fintech Ambitions for Google

Bank Innovation

EXCLUSIVE— Is Google looking to become a fintech power? The company, which reported strong results for its third quarter yesterday, seems to be expanding its focus on finance, specifically on platforms that integrate or otherwise support payments and mobile technologies in its many markets.

Google 240
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Argentina FinTech Ualá Debuts Mobile POS For SMBs

PYMNTS

Argentinian mobile payments company Ualá , bolstered by heavyweight investors, is expanding into merchant services, according to Bloomberg. The company is planning to debut mobile point-of-sales (mPOS) services, hoping to deploy 100,000 by the end of next year. The investors include George Soros, Steve Cohen and Tencent Holdings.

Mobile 191