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Amex Study: Social Media Shout-Outs Could Pump $197B Into SMB Economy

PYMNTS

As the holidays grow closer, American Express says research has shown that social media promotions and engagement could be a big boost for this year's Small Business Saturday event, according to a press release. The majority of those businesses included restaurants, with retail close behind.

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Steal This 5-Step Banking Innovation Playbook from Gentle Monster

South State Correspondent

For inspiration in banking innovation, we often look to other industries. Instead of thinking traditionally, Gentle Monster pursued a strategy of innovation and creativity to become the hottest sunglass company globally, creating a company currently valued at $900 million. These striking designs paid for themselves in media exposure.

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Luxury Fashion Brands Outspend Smaller Rivals On Social Media

PYMNTS

Luxury fashion brands like Christian Dior, Louis Vuitton and Gucci are upping their social media game, especially on Instagram, and pouring real money into efforts to court young shoppers, according to a report by Reuters. With cash to spend, luxury brands are flying ahead of the competition.

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Music Crafts New Melodies For Retail Innovation

PYMNTS

But no matter the case, music is a big part of the retail world, and is helping to create new harmonies of innovation and disruption. The report quoted Jeff Marsilio, the NBA’s senior vice president of new media distribution, as saying, “The Base:Line playlist will have about 40 songs with a hip-hop vibe and will be refreshed weekly.”

Retail 151
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Today In Payments: Proposal Would Allow SMBs To Get Another PPP Loan; Alibaba, JD.com Net $136B In Annual Shopping Event

PYMNTS

In today’s top news, Congress is considering passing another round of PPP loans for certain small and medium-sized businesses (SMBs), and Alibaba and JD.com recorded record sales figures in their annual 618 shopping event. Alibaba, JD.com Net $136B In China’s Biggest Annual Shopping Event. The 18-day event delivered $136.5

Payments 141
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How Tech Innovators Are Enabling Contextual Commerce Experiences

PYMNTS

In the highly connected digital age, consumers are interacting with a multitude of social media sites as well as apps and connected devices. During this time, retailers and tech companies are bringing integrated shopping experiences into the sites and apps where consumers spend the most time. Nearly 60 percent of U.S.

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Omnichannel No Longer An Option For Retail

PYMNTS

Consumers shopping in droves via eCommerce channels is hardly a piece of breaking news — for the better part of a decade, that has been obvious to anyone watching the retail space. They are, Fiserv Senior Vice President of Retail Solutions John Nicola told Karen Webster in a recent conversation — and in great numbers.

Retail 177