COVID and Commerce: Why a Pandemic Will Compel B2B Businesses to Adopt B2C Models
Perficient
JULY 27, 2020
In a previous blog, Digitally Catering to New Customers Post-COVID , I explored the impact COVID has had and is continuing to have on B2B healthcare organizations, specifically in areas such as commerce and site traffic for organizations that sell health/wellness products. I mentioned that there were two scenarios I can see unfolding as COVID continues to shape our new reality.
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