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Ultimate 5-Step Guide to Transitioning from Google Optimize

Perficient

Preserving your Google Optimize History: A thorough understanding of what works and doesn’t work for your audience can be gained by tracking the effectiveness of various strategies and elements over time and keeping track of the history of your website experiment results. Document all actions taken in Google Optimize.

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Federal Reserve warns about redlining and steering risks from digital targeted advertising

CFPB Monitor

Evans and Miller note that this carries with it the possibility of very significant consumer harm: “The growing prevalence of AI-based technologies and vast amounts of available consumer data raises the risk that technology could effectively turbocharge or automate bias.

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Fostering FinTech-FI Trust With Data-Driven Security

PYMNTS

Such solutions can “empower people to control their financial well-being,” Andrew Davies, vice president of global market strategy and financial crime risk management at financial services technology company Fiserv , told PYMNTS in a recent interview.

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GonzoBanker’s Post-Pandemic Customer Care Playbook

Gonzobanker

1 technology priority for 2021 – ranking it considerably higher, even, than boosting efficiency or increasing revenue generating opportunities. Agents spend valuable time navigating manual processes, inter-departmental transfers, and sub-par policy and procedure documentation. Technology. Cut through the noise surrounding AI.

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OppFi files complaint to block “true lender” challenge by California Department of Financial Protection and Innovation

CFPB Monitor

The complaint recites that prior to 2019, the Bank entered into a contractual arrangement with OppFi (Program) pursuant to which the Bank uses OppFi’s technology platform to make small-dollar loans to consumers throughout the United States (Program Loans).

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4 Ways to Keep Your Small Business Sales Going During COVID-19

PopularBank

Accountants and tax professionals can do the same to help customers with their taxes or financial documents to apply for business loans. Marketing consultants can offer a discount helping businesses re-vamp their marketing strategies in this new world. . Go Digital with Your Services. Offer Customer Discounts.

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How to Write a Social Media Policy for Your Financial Institution

Long Lasting Ideas

There is no one-size-fits-all policy and your policy should fit with your other governing documents and employee handbook. Convene the Committee – Committee members can lend their expertise to these specific areas to consider for inclusion: define the institution brand presence on social media for marketing purposes.