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How Facebook Became Fast Friends with Digital Banks

Bank Innovation

EXCLUSIVE - Before social media platform Facebook became a popular channel for digital banks to offer banking features to its customers, let’s not forget that FB was first and foremost an important advertising tool for banks to reach a younger audience.

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3 Tips to Head Off a Digital Banking Conversion Nightmare

Gonzobanker

It’s one of a banker’s worst nightmares: the digital banking conversion that was designed to improve the customer experience fails – locking users out of their accounts, not showing balances, making wire transfer features inaccessible… It recently happened to a $25 billion bank in the Midwest. It can change its core system.

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Deep Dive: Strategizing Transparent, Holistic Digital Banking Transformations

PYMNTS

The number of online banking customers is growing worldwide, and FIs’ consumers are coming to expect seamless digital experiences as a result. One study recently determined that the number of digital banking users is expected to exceed 3.6

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Digital Finance Penetration Surpasses That Of Social Media

The Financial Brand

The integration of finance and digital technology has resulted in exponential growth of digital banking and fintech solutions. The post Digital Finance Penetration Surpasses That Of Social Media appeared first on The Financial Brand - Banking Trends, Analysis & Insights.

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Personalized Marketing: What Banking Customers Really Want

Perficient

The Landscape According to Forbes Advisor: 2022 Digital Banking Survey , as of 2022, 78% of adults in the U.S. prefer to bank via a mobile app or website. And those consumers desire digital experiences that are personalized and meaningful.

Marketing 294
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Building a Discipline to Drive Digital Banking Strategy

Gonzobanker

Cornerstone’s Growth Engine Framework illustrated below summarizes common measurements used to monitor the digital customer through the capture, acquire and nurture stages of relationship development. Typically, some of the lowest Net Promoter scores (NPS) in banking come from frustrated digital banking and payments users.

Strategy 158
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The growing interest in digital banks

Insights on Business

Traditionally, banking was a conservative industry with relatively high barriers to entry. Banking products and services were defined and controlled by the bank. At the same time, regulators in many countries also have relaxed regulations to encourage innovation in the banking industry.