Remove Data Remove Marketing Remove Online Remove Security
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NEW DATA: Why 40 Percent Of Online Consumers Want Better, Faster Data Security

PYMNTS

So, when it comes to accessing their accounts to shop online, the way they are authenticating needs to be a footnote at best. That’s not to say consumers don’t want top-notch security, according to the PYMNTS Digital Identity Lifestyle Capsule , a Socure collaboration.

Data 184
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Hip On HIPAA: The Secret Sauce to Successful Marketing Campaigns

Perficient

The secret to understanding timing and creating truly impactful communications hinges on a deeper understanding of HIPAA’s definition of marketing. These days, I spend quite a bit of time strategizing with marketing leaders to leverage these platforms for marketing automation. It’s Not About You.

Marketing 508
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How The B2B Mid-Market Drives Loyalty Through Online Payments

PYMNTS

While the coronavirus crisis certainly accelerated the drive toward digital, the mid-market's commerce digitization push was well underway before the pandemic hit. Corporate buyers are quickly shifting their purchasing habits online, and seeking more efficient experiences from product sourcing through to checkout.

Online 275
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Introducing Salesforce Data Cloud and Einstein GPT for the Financial Services Industry

Perficient

Salesforce Data Cloud is a real-time, unified data platform that helps businesses connect, harmonize, and engage with their customers. Data Cloud is powered by artificial intelligence (AI) and machine learning (ML), which help companies to automate tasks, improve decision-making, and drive revenue growth.

Industry 221
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Perficient’s Cloud Modern Data Platform Approach – Customer Journey & Capabilities

Perficient

can leverage the Modern Data Platform approach. This Digital Transformation approach will help enterprises looking to re-platform, helping various Line of Businesses embark on the journey for Self Service Analytics, Modern fully managed Data Platform services etc. Security Architects. Solutions Architects. Platform Architects.

Data 497
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Salesforce Marketing Cloud: Introduction to Email Studio 102

Perficient

In the previous blog we discussed the basics of Email Studio in the Salesforce Marketing Cloud. data extensions. Likewise, in A/B testing for Email Studio we send two versions of your Marketing Cloud Email Studio communication to two different test audiences from your subscriber lists. We have covered: Content creation.

Marketing 322
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Data Lake Houses: Getting Your Bank Data Right

South State Correspondent

When it comes to future success in data management in banking, the same rules apply. Your strength is your data, and your success comes from defending your data and applying your data at various angles – to credit, fraud, marketing, and understanding both your employees and customers. Data Is Expensive.

Data 195