Perficient

FEBRUARY 24, 2021

My previous blog analyzed how technology and the right team can improve your sales enablement program. In addition to the technology and having the right teams involved, data – where and how it is sourced, stored, stewarded, refreshed, and enriched – is critical. Sales data can add value to non-sales teams in the company as well.

Data 322

Data Analysis Tools Management 322

Perficient

JANUARY 26, 2022

On its earnings call, the company elaborated that this in part was due to its dedicated, people-oriented approach to business. GM Financial will share how it continues to focus on the customer, while Adobe will discuss what all financial services companies can do to become “experience makers.” We’d love for you to join us.

Customer Experience 221

Customer Experience Strategy Digital Strategies Analytics 221

PYMNTS

JUNE 21, 2018

Source-to-pay solutions provider Zycus is teaming up with CRM software firm Salesforce to enhance its own digital transformation strategy, the companies announced Wednesday (June 20). Zycus said it will use Salesforce’s marketing automation solution Pardot to enhance customer engagement and acquisition in India.

Marketing Automation 123

Marketing Automation Customer Experience Marketing Software 123

PYMNTS

JANUARY 30, 2019

Corporate consulting company Accenture is debuting its SynOps enterprise automation technology five years in the making, a tool that reports said could accelerate some organizations’ shift away from human capital or re-allocate human talent to more strategic roles.

Tools 115

Tools Marketing Automation Training Operations 115

William Mills

JANUARY 14, 2016

Content marketing has rapidly emerged as a key marketing strategy within the fintech industry in a relatively short time. I vividly remember my content marketing conversations with clients in early 2014. Our clients had no idea what content marketing or HubSpot encompassed. 2015 was a content marketing tsunami.

Marketing 41

Marketing Fintech Marketing Automation Marketing Strategies 41

Perficient

AUGUST 21, 2020

As you start to research what’s available in the market, you find that there are hundreds of potential systems, all at different price points and all that claim to be the best solution. Our company requires an RFP, so how can the jumpstart help? Contact Center Technology. Event Management. Social Networks.

System 332

System Meeting Management Analysis 332

PYMNTS

SEPTEMBER 7, 2016

6) it is partnering with Punchh , a provider of mobile engagement, CRM and marketing automation technologies for restaurant chains. According to the company, it is partnering with Punchh because mobile engagement is becoming crucial for companies to enhance the customer experience via personalized features.

System 100

System Customer Experience Marketing Automation Software 100

PYMNTS

NOVEMBER 2, 2016

Classy CEO and cofounder Scot Chisholm told TechCrunch the company will use the new funding to increase hiring, development and global expansion. The company also has plans to invest in both artificial intelligence and marketing automation systems to help optimize nonprofit and charity crowdfunding campaigns. “We

San Diego 100

San Diego Marketing Automation Software Online 100

William Mills

NOVEMBER 1, 2016

Our agency is no stranger to technology, its evolution and its expanding impact on all of our lives. We live and breathe it each day through our clients, who have partnered with us (in most cases) for one reason: to help tell their technology story to the right people. But what about technology spending for your CMO?

Technology 40

Technology US Customer Experience Marketing 40

William Mills

JUNE 23, 2016

PR and content marketing are the answer to your fintech brand awareness and lead generation woes. Recent studies by Goo Technologies suggest that 82% of Americans ignore online ads. So, as a marketer what should you do? When PR and content marketing work together, the results are impressive.

Marketing 40

Marketing social media Study Marketing Automation 40

William Mills

JUNE 23, 2016

PR and content marketing are the answer to your fintech brand awareness and lead generation woes. Recent studies by Goo Technologies suggest that 82% of Americans ignore online ads. So, as a marketer what should you do? When PR and content marketing work together, the results are impressive.

Marketing 40

Marketing social media Study Marketing Automation 40

PYMNTS

MARCH 2, 2017

In an effort to help developers and marketers offer their services to consumers at the right time and place, Foursquare has introduced Pilgrim SDK, a software development kit that can help third-party apps study and leverage the location of its users, sending them notifications anywhere in the world.

Software 100

Software Marketing Automation Study Marketing 100

PYMNTS

FEBRUARY 22, 2018

Without a doubt, small businesses (SMBs) have more choice than ever before when adopting new technologies, and many of those new tools, from accounting to customer relationship management (CRM), are streaming in as Software-as-a-Service (SaaS). The company dubbed this trend “SaaS Chaos,” but FinTech innovation slows down for no one.

Tools 135

Tools Software Data Analysis 135

PYMNTS

JUNE 1, 2016

One glaring example came this week, when Vista Equity Partners, a private equity firm that makes its bones in software and information technology, pounced on Marketo, a publicly listed software company that plies its trade in marketing, spending $1.8

Marketing Automation 100

Marketing Automation Software Analytics Examples 100

PYMNTS

FEBRUARY 8, 2017

Founded in 2000, Fishbowl began as a first-generation marketing company focused primarily on email and email-related services, said Kiran. In 2014, the company shifted its focus toward the growing digital landscape. Marketing has become much more data-centric in recent years,” Kiran said.

Mobile 100

Mobile Google Retail Marketing Automation 100

PYMNTS

MAY 26, 2017

Currently the market is incredibly volatile and uncertain,” CEO Bahram Nour-Omid told PYMNTS. PYMNTS: Why was the company founded? PYMNTS: Can you show me some data or proof points on how the company has helped retailers? How did the company overcome? PYMNTS: What’s the company culture like?

Branding 103

Branding Community Survey Data 103

PYMNTS

APRIL 18, 2017

With today’s economy becoming increasingly more connected over the past decade, there have been various forms of technology solutions developed along the way to assist in streamlining smart devices. One company that has received a fair share of media attention on the topic of chat commerce is social media giant Facebook.

social media 123

social media Payments Retail Branding 123

William Mills

MAY 25, 2016

William Mills Agency , a financial public relations and content marketing services company, announces the addition of Lauren de Gourville as digital marketing coordinator, Kathryn-Amelia Simms as content marketing coordinator and Amber Estes, Mallory Griffin, Haleigh Tomasek and Matthew Morris as account coordinators.

Georgia 42

Georgia social media Omaha Nebraska 42

William Mills

MAY 25, 2016

William Mills Agency , a financial public relations and content marketing services company, announces the addition of Lauren de Gourville as digital marketing coordinator, Kathryn-Amelia Simms as content marketing coordinator and Amber Estes, Mallory Griffin, Haleigh Tomasek and Matthew Morris as account coordinators.

Georgia 42

Georgia social media Omaha Nebraska 42

William Mills

JANUARY 18, 2018

Marketing has evolved over the years from strictly brand awareness to include more lead generation and sales nurturing activities. A recent HubSpot report supports this, with 63 percent of marketers indicating that generating traffic and leads is their top challenge, essentially the Holy Grail for marketers.

eBook 41

eBook Marketing Automation Marketing social media 41

William Mills

APRIL 27, 2017

It looks like this company is based in Taiwan. With the Fannie Mae and Freddie Mac still in recovery there has not been great investment in mortgage technology. These folks are may be one of the companies that bring 21st Century technology to the industry. William Mills Agency will be live blogging at FinovateSpring 2017.

San Francisco 68

San Francisco social media San Jose Customer Experience 68

FICO

JULY 15, 2022

How FICO Scoring can help companies make decisions that benefit society. in 1989, it meant lenders of all sizes could leverage the technology of scoring and open up credit to consumers that they might not have lent to in the past. For FICO, it means taking the technology global. Financial Inclusion Using Analytics.

Analytics 52

Analytics Data Lending Innovation 52

Perficient

JULY 21, 2023

Data Cloud is powered by artificial intelligence (AI) and machine learning (ML), which help companies to automate tasks, improve decision-making, and drive revenue growth. Data Cloud can be used to unify data from a variety of sources, such as CRM systems, marketing automation platforms, and third-party data providers.

Industry 221

Industry Data Training Technology 221

William Mills

DECEMBER 1, 2016

William Mills Agency , a premier financial public relations and content marketing services company, has hired Mary Curtis as senior account agent; Angelo Jones as account associate; Jacob Hamilton as account coordinator; and Alyssa Maker as digital marketing coordinator.

St. Louis 40

St. Louis Georgia social media Missouri 40

Gonzobanker

DECEMBER 19, 2017

Rainbolt has quietly built a community bank in the past 20 years that is closing in on $2 billion of market cap. For 35 years, Wilmers led M&T with creativity, integrity and the “old-school” wisdom of a community banker who created a $26 billion market cap company. GonzoBanker of the Year – Large Banks.

Conference 91

Conference Industry Community Bank Community 91

Fintech Labs Insights

JUNE 15, 2016

Market intelligence is the tool for this kind of “know your customer,” but for many small and medium-sized banks the challenge of turning raw customer data into actionable market intelligence has been both pricey and technically prohibitive. ” Company facts. . ” Company facts. Founded in 2013.

Community Bank 12

Community Bank Data Community Marketing 12

Fintech Labs Insights

AUGUST 11, 2016

A look at the companies demoing live to 1,500+ fintech professional on September 8 & 9, 2016. Enabling private companies to fundraise in China. Providing data and research to help individual investors to invest in the best pre-IPO companies. Register today. Why it’s great. Presenters. Cathryn Chen, Founder & CEO.

Marketing Automation 12

Marketing Automation Analytics Fintech Marketing 12

William Mills

JULY 12, 2016

With the evolution of content marketing, today’s buyers are not relying solely on the assistance of salespeople in the same way they have in the past. Today, fintech companies have the technology they need to make this easily happen by simplifying the integrated sales and marketing plan.

Marketing 40

Marketing Case Study Marketing Automation Fintech 40

CB Insights

APRIL 24, 2018

Retailers are leveraging technology, such as artificial intelligence and augmented reality, to enhance operational visibility and personalize their customer service, a new necessity in fast-changing and demanding consumer market. Kohl’s and the smaller faster department store: Kohl’s is going small to grow big.

Retail 59

Retail Trends Technology Branding 59

Cisco

MAY 5, 2021

Technology-fueled disruptors continue to threaten traditional financial businesses with the rise of fintech, challenger banks, and digital-only financial services. Our technology and expertise enable financial brands to make their customer experience a competitive advantage while building on years of technology and processes investments.

Customer Experience 129

Customer Experience Branding Tools Strategy 129

Fintech Labs Insights

JULY 22, 2015

CoreIQ is a marketing automation system developed by Onovative that speeds onboarding and broadens cross-selling opportunities for community banks and credit unions. Then use APIs to reach out to Trulioo and other companies for other functions (like Facebook ads).” It’s part of the fun of being a startup.”

Technology 12

Technology Marketing San Jose Community Bank 12

CB Insights

AUGUST 31, 2017

worth of disclosed equity funding across 88 deals to private AI companies, already exceeding last year’s funding total. Company: NIO. Shanghai-based NIO (蔚来汽车, formerly NextEV), a manufacturer of smart, electronic, and autonomous vehicles, is aiming for Tesla-style success in the Chinese market. Company: Taboola.

California 61

California Capital Company Industry 61

Fintech Labs Insights

DECEMBER 4, 2015

Two Finovate alums were among the 13 companies raising money this week: . ThetaRay : The Israeli company fintech security company raised $5 million from Alibaba. Onovative : The financial services marketing automation provider brought in $1 million. In total, the 13 companies pulled in $112.7

New York City 12

New York City Company Fintech Louisville 12

Fintech Labs Insights

APRIL 30, 2015

We hope you’ve enjoyed the opportunity to get to know a little about the companies that will be taking the stage at FinovateSpring 2015. And now let us introduce you to the final fourteen companies of FinovateSpring 2015. Finaeos automates the back-office and capital raise compliance. See you in San Jose! Founded: 2011.

San Jose 12

San Jose Las Vegas California Tucson 12

FICO

OCTOBER 23, 2019

But today, the challenge facing companies is, how do you engage customers successfully around their self-interest without bankrupting yourself? They regularly achieve high Net Promoter Scores for their personalized service and yet they only hold 7 percent of the market. Putting customers at the core is a business fundamental.

Customer Experience 40

Customer Experience Case Study Analytics Marketing 40

FICO

OCTOBER 23, 2019

But today, the challenge facing companies is, how do you engage customers successfully around their self-interest without bankrupting yourself? They regularly achieve high Net Promoter Scores for their personalized service and yet they only hold 7 percent of the market. Putting customers at the core is a business fundamental.

Customer Experience 40

Customer Experience Case Study Analytics Marketing 40

FICO

OCTOBER 23, 2019

But today, the challenge facing companies is, how do you engage customers successfully around their self-interest without bankrupting yourself? They regularly achieve high Net Promoter Scores for their personalized service and yet they only hold 7 percent of the market. Putting customers at the core is a business fundamental.

Customer Experience 40

Customer Experience Case Study Analytics Marketing 40