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Rite Aid Rebrands, Reconfigures Retail Experience

PYMNTS

The new branding centers on pharmacists and a more holistic approach to health and wellness. The new branding and ad campaign position Rite Aid pharmacists as whole health advocates within their communities. The company is also upgrading its digital experience.

Retail 173
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Nike Leads Retail Into The Great Reboot

PYMNTS

And it’s stunning that Nike sees a need to reboot a brand that just took second-place to P&G in the Marketer of the Decade award during the virtual Cannes Lions International Festival of Creativity. The first is the OneNike platform, which attracts consumers to apps, like its Nike Training Club or the SNKRS eCommerce app.

Retail 203
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Telehealth Service Puts A Retail Spin On Its Business Model

PYMNTS

Fruit Street – a virtual one-stop-shop specializing in digital diabetes diagnosis and treatment – has partnered with vegetarian meal kit purveyor Purple Carrot to add a retail angle to its health advisory service. We support billing, scheduling, credit card processing, unlimited training and customer support.”.

Retail 242
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Why Instagram’s New Shopping Icon Is Changing Ecommerce Forever

Perficient

Here’s why: Traditionally users weren’t able to purchase items through social media platforms. Social influencers could promote brands through their channels and direct users to “swipe up” or click a link in their bio to purchase. 70% of people will trust a recommendation from someone they don’t know.

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Physical Retail Isn’t Dead – The Physical Store Model Is

PYMNTS

It looks like we can finally have a serious conversation about the impending collapse of physical retail in the U.S. All it took was a 160-year old retailer and a $34 billion kick in the stomach to the retail sector to get everyone’s attention. retailer, Sears, which found itself standing at Chapter 7’s front door.

Retail 198
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Subscription Commerce Conversions Hit Highest Level In Over A Year

PYMNTS

This measured improvement in merchants’ ability to convert subscribers underpins their willingness to offer features that improve overall user experience. million individuals currently hold streaming, education and training, digital media or consumer retail product subscriptions, but 27.4 the highest in five quarters.

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Bye Bye Bougie: Curtsy Offers Closet Strategies For Gen Z

PYMNTS

I think to a lot of Gen Zs, a pair of Yeezys is a pair of Yeezys, whether they got them fresh from a retailer or they scored them from a resale app,” Oates said. Building The Brand. As far as the future is concerned, Oates said Curtsy will be focusing on distribution and branding this year. “So, Resale Versus Rental. “I

Strategy 192