PYMNTS

OCTOBER 9, 2019

Social media is taking a lot of fire these days, whether the issue is “fake news” or data privacy or just the time-wasting tendencies of many users. But social media is also driving retail innovation, and those trends are going to help shape commerce in the all-important fourth quarter and beyond into the 2020s.

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social media Retail Tools Examples 118

William Mills

SEPTEMBER 29, 2016

A decade ago, social media was primarily a tool for the 25-and-under crowd to engage with peers, but even in its infancy, its potential was recognizable. Social media will increasingly begin to compete directly with traditional media consumption,” ( Robert Young, 2006 on Gigaom ). It’s not funny.

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social media Conference Leadership Meeting 40

PYMNTS

AUGUST 8, 2018

There are brands that claim to take the customer experience to the max — and then there are brands that redefine what exactly the max means. When one teenaged customer wrote to the brand to complain about his beloved Chubbies shorts, which had been pilfered from his locker by a local bully, Chubbies sprang into action.

Branding 107

Branding social media San Francisco Community 107

PYMNTS

FEBRUARY 1, 2017

In the latest installment of The Matchmaker Is In, PYMNTS’ Karen Webster and David Evans sat down (virtually, of course) to discuss the ways companies can sell across several marketplaces online with RevCascade CEO Josh Wexler. The marketplace is not separate from the actual business that is online, said the executive.

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Online Retail social media Branding 100

PYMNTS

MARCH 18, 2020

In fact, a pre-crisis PwC report showed that 14 percent of respondents said trust in a brand is the number one reason (other than price) why they shop at a retailer. Many online retail brands, especially in the fashion industry, have gone to discounts and promotions to accomplish that. Fake reviews can be devastating to a brand.

Retail 153

Retail Branding social media Online 153

Social Assurance

FEBRUARY 27, 2019

While we all know that social media presents so many great opportunities for business growth, we often don’t think about how we can use negative comments to our advantage. Here are three ways negative social media comments can help your brand. Check out our webinar Planning Social Media Responses.

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social media Branding Compliance Online 12

PYMNTS

SEPTEMBER 1, 2016

Walmart and the Dr Pepper Snapple Group helped each other solve an interesting conundrum recently: In an increasingly digital- and mobile-focused retail age, the two partnered together to help bridge the gap between brands and retailers to benefit consumers. The best source of that content is the brands we work with.

Branding 101

Branding Retail Groups social media 101

BankNXT

JANUARY 5, 2018

I am going to be starting my fifth year teaching social media at UofL, and launching my new Advanced SM strategy class as well this term. What are some tools I encourage my students to use for personal branding? This is a great service as well to be able to monitor your own brand, but also competitors and key words.

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Branding Tools social media Louisville 44

PYMNTS

AUGUST 17, 2017

While one day a teen may be into shopping strictly online, another day may see an offline preferred experience or a mixture of both, and retailers must be at the ready to transform engagement efforts at any given time. It turns out that retailers geared toward this younger demographic are having a tough time engaging them online.

Retail 127

Retail social media Online Mobile 127

PYMNTS

AUGUST 17, 2017

While one day a teen may be into shopping strictly online, another day may see an offline preferred experience or a mixture of both, and retailers must be at the ready to transform engagement efforts at any given time. It turns out that retailers geared toward this younger demographic are having a tough time engaging them online.

Retail 114

Retail social media Online Mobile 114

PYMNTS

NOVEMBER 4, 2020

The latest earnings reports from Big Tech giants and social media platforms show that advertising spend is through the roof at present, after basically falling off the roof earlier this year. The social network reported on Thursday that its revenue for the third quarter had risen 22 percent from a year earlier, to $21.2

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social media New York Report Branding 176

PYMNTS

MARCH 30, 2020

They see things on social media, they have been reached through direct marketing, email marketing, text marketing, etcetera about a product. What Every Brand Needs For An Omnichannel Experience. A natural next step is to go actually feel, get expert instruction, or ask questions.”.

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Retail social media Millennials Branding 177

PYMNTS

APRIL 13, 2016

The luxury goods maker announced plans earlier this week to introduce new lower-priced handbags and expand its online business to nearly double its current digital footprint, as it shutters brick-and-mortar locations. Prada hopes to double its online business over the next two years, one Snap at a time.

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social media New York Branding Online 100

Social Assurance

SEPTEMBER 10, 2021

In the first segment of our Building a Brand series, we defined what a brand is and the importance of differentiating your brand message within the financial industry. Once you’ve established that brand message and clarified your brand direction, it’s time to begin rolling out your new and enhanced financial brand.

Branding 15

Branding social media Case Study Study 15

PYMNTS

FEBRUARY 7, 2020

StyleSnap then will present recommendations for similar items on Amazon that match the look in the photo. StyleSnap’s recommendations draw on a number of factors, including brand, price range and customer reviews. More than seven in 10 Gen Z consumers currently use shoppable feed experiences to discover more about brands.

Branding 151

Branding Retail social media Mobile 151

PYMNTS

MARCH 10, 2020

With booking across hotels, online travel agencies, airlines and cruise ships down by as little as 1 percent and by as much as 20 percent, the discounts on flights, trip packages and sailings are coming fast and furious. But, at least early anecdotal evidence from social media says otherwise. “A

Community 150

Community social media Marketing Branding 150

PYMNTS

FEBRUARY 18, 2019

Sometime brands hit it lucky, sometimes a very concerted marketing effort makes all the difference — but what flavors define a food trend have heretofore mostly been mysterious. But Tastewise, an Israeli startup, thinks it can fill in the holes here — and actually use data to figure out the consumer palate and possibly where it is going next.

Data 139

Data Trends Philadelphia social media 139

PYMNTS

NOVEMBER 2, 2020

The company said in its earnings release that “in Q2, many brands slowed or paused spend in reaction to U.S. Increasingly, that means giving small- to medium-sized businesses (SMBs) the tools they need to sell into online marketplaces. civil unrest, only to increase spend relatively quickly thereafter in an effort to catch up.

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Google Online social media Trends 211

PYMNTS

MARCH 25, 2016

Though every brick-and-mortar retailer and its grandmother are chattering about how nice it would be to have the same kind of personalization technology that makes online shopping so customizable, few have figured how to make it a seamless part of the shopping experience. Perhaps Adobe can help. ”That’s what we’re taking on.

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Las Vegas social media Conference Retail 100

PYMNTS

APRIL 30, 2018

QVC President and CEO Mike George said when the deal was announced,“By creating the leader in discovery-based shopping, we will enhance the customer experience, accelerate innovation, leverage our resources and talents to further strengthen our brands, and redeploy savings for innovation and growth.

Branding 129

Branding Millennials Retail social media 129

PYMNTS

MARCH 9, 2020

The model for the DineVite online and mobile app is actually similar to social media. The process is behind an app subscription wall so restaurants don’t have to worry about tarnishing an upscale reputation and diners don’t to present a coupon at checkout. On the flip side diners can request private VIP offers.

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PYMNTS

MAY 25, 2016

Whether it’s brands hungry for attention or just the lay consumer uploading the ennui of their lives, any moment, for seemingly any reason, can blow up into a worldwide phenomenon within the day. Case in point: Since Payne’s video went live, Kohl’s has completely sold out of the talking Chewbacca masks on its online store.

Video 100

Video social media Branding Retail 100

PYMNTS

MARCH 5, 2018

Procter & Gamble made headlines last week when its Chief Brand Officer, Marc Pritchard, confirmed that the world’s largest advertiser cut $200 million of digital advertising spend in the last nine months of 2017. In the face of the big brand digital ad spending backlash, it seems now big brands are thinking that way too.

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Google Branding social media Video 123

PYMNTS

SEPTEMBER 19, 2016

19) that the one-time giant of online auctions has, in past years, been fighting an uphill battle to make inroads against Amazon, but the strategy will hinge going forward on becoming, well, the “anti-Amazon.”. “The Next came an online hurdle, as Google’s algorithms changed and eBay’s standing in search rankings slipped.

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Las Vegas social media Millennials Online 100

PYMNTS

NOVEMBER 28, 2016

Consider Spotify’s branded playlists or Alibaba recruiting its APASS members for marketing purposes. Both are clear and present branded campaigns — and they still draw crowds. But not every brand plays that way. But not every brand plays that way. So, what’s a major brand to do? So, what’s the big deal?

Branding 100

Branding Millennials social media Marketing 100

PYMNTS

FEBRUARY 2, 2018

Trevor Sumner, CEO of PERCH , said that people aren’t seeing TV ads anymore, and active engagement between brands and their customers on Facebook is dwarfed by the number of shoppers who pass by a store display on any given day. Every brand is vying for attention with video and direct-to-consumer digital media.

Branding 156

Branding Retail social media Marketing 156

PYMNTS

MAY 25, 2017

Netspend saw the United linkup as a way to do that with a brand with which consumers have already forged relationships, giving them a new opportunity to earn miles with the carrier. The new card — where signature transactions qualify in person or online — also presents an opportunity to gain new customers.

social media 100

social media Cards United States Branding 100

PYMNTS

SEPTEMBER 4, 2019

Noguera said artificial intelligence (AI) can prove to be useful at both the front end (where interaction with the consumer takes place and suggestions are presented for the next purchase) and the back end (where data is collected and analyzed). They are equally important, just different,” he said. The Front End.

Millennials 110

Millennials Data social media Analytics 110

CB Insights

SEPTEMBER 1, 2017

.” Google was just granted a patent focused on pinpointing, notifying, and rewarding “trendsetters” – aka early consumers of online content that ends up goes viral. Microsoft just won approval for a patent focused on detecting, classifying, and scoring “experts” for their expertise on specific topics based on their online activity.

Google 77

Google social media Video System 77

William Mills

MAY 4, 2017

With the proliferation of communication channels available today—from traditional print media and broadcast to online and social media—effectively managing a credit union’s communications strategy is a complicated business. Contrary to what many assume, baby boomers are very active on social media.

Millennials 50

Millennials social media Groups Branding 50

South State Correspondent

OCTOBER 20, 2022

Call or go online to change your address at Fidelity Bank, and you will receive a prompt with information about how to order new checks and/or update your loan insurance forms. They get stuck trying to figure out an online solution, go to the website first, or even go into a branch only to get redirected to someone on the phone.

Policies 195

Policies Training Customer Experience Examples 195

Social Assurance

AUGUST 16, 2021

This applies to financial brands and it’s why you should make digital listing management a priority. Without managing your digital listings, online searches may display inaccurate information on your business. When searching for local businesses, most consumers search Google, Bing, and Yahoo, or check social media.

Branding 15

Branding Management Google Maine 15

PYMNTS

AUGUST 1, 2018

The idea behind the marketing efforts of companies like Chop Chop is not just to increase the number of deliveries: They also seek to help restaurants increase their overall brand awareness. But Chandler said this kind of focus can be difficult for larger platforms. In that instance, the split payment feature can help.

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Virginia social media Examples Marketing 108

PYMNTS

APRIL 16, 2018

That putting what is now the inevitable regulatory screws to social media platforms will impose unwieldly compliance costs on every player, making it harder for new players to emerge and scale, and thereby strengthening Facebook’s position. Anyone who gets it down to one minute should definitely get the Nobel Peace Prize.

Google 121

Google Data social media Branding 121

PYMNTS

JANUARY 31, 2020

Facebook reported a 51 percent jump in costs and expenses for the full year of 2019, as the company encountered more questions from policymakers and regulators about its present and planned endeavors. The social media platform released its fourth-quarter earnings and full-year 2019 financials on Jan.

Cards 131

Cards Technology social media Meeting 131

FICO

JUNE 9, 2016

This demonstrates that, contrary to popular perceptions, Millennials exhibit brand loyalty when presented with a favorable experience. In an online survey of more than 2,100 US and international banking customers, 41% answered the question, “What is most important to you in a bank?” with “Security.”.

Millennials 40

Millennials Fraud social media Survey 40

PYMNTS

JANUARY 28, 2019

Once the account fills up with V-bucks, it is then sold through a legitimate vendor like eBay, or on the dark web, for lower rates than the $10 for 1,000 gamers will get in the game or through an authorized online store. And an estimated 86 percent of the scams were shared via social media platforms such as Facebook, Instagram and Twitter.

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Video Data Google Cards 128