Remove Branding Remove Millennials Remove Online Remove User Experience
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Are There Digital Strategy Lessons Financial Institutions Can Learn From Other Industries?

Perficient

I presented on this topic, along with my colleague Scott Albahary – Chief Strategist for Financial Services here at Perficient and Jim Marous – Co-Publisher of The Financial Brand , to approximately 500 financial services industry folks. You can view the webinar on-demand by going to The Financial Brand site at this location.

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Banking for the Digital Generation: Attracting & Retaining Millennials

NCR

Coming of age during the last recession and being subjected to the barrage of headlines about financial executives misbehaving, many Millennials are distrustful of established financial brands and institutions. are in the bottom 10 of the least loved brands by Millennials. Source: The Millennial Disruption Index.

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How J.Crew Is Dipping Into Amazon’s Waters

PYMNTS

Big brands have a complicated relationship with Amazon : The eCommerce retailer serves both as a potential competitor and as a retail partner that could open up new sales channels. Among others, J.Crew has joined the likes of Nike and Party City to become the latest brand to offer its products through the eCommerce site.

Branding 101
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Retail’s 2020 Digital-First Payments Roadmap

PYMNTS

Attendees will learn that younger generations – Generation Zers and millennials among them, who wield significant (and growing) spending power – care more about payment flexibility (and options) than merchants might realize. In the webinar scheduled for Jan. Retooling the Approach.

Payments 151
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How AI Jump-Starts Delivery And Keeps Order-Ahead Secure

PYMNTS

With more consumers than ever turning to mobile apps for their QSR orders, the competition among online ordering platforms is increasingly fierce. The brand is currently running a promotion that will allow users to gain points for free pizza by buying slices, even counting slices that are bought at other fast food pizza brands.

Security 152
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TSYS On How Payments Power Rewards, And Rewards Power Loyalty

PYMNTS

When it comes to a loyalty program, it’s all about a good user experience. Targeted rewards and offers can help convert browsing (and tentatively filled online baskets) into sales, which “help the loyalty experience, help the brand experience with the card program and help the retailer, so it is a win for all three.”.

Payments 191
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The growing interest in digital banks

Insights on Business

Some of the most important elements mentioned by analysts and professionals can be divided into four models: Digital bank brands: Many established, full-service banks find it difficult to appeal to millennials. Wary of alienating existing customers, they do not want to alter their current branding.