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Bank Value: Here is a Better Way to Calculate and Manage

South State Correspondent

Banks often don’t know who their most profitable customers are, and if they do, they ignore the basics of targeting those customers and prospects with marketing, sales, and product management. This brand relation is similar to customers who refer friends and family members to the bank or use their bank for gifts.

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Special K, Other CPG Brands Step Up D2C Efforts

PYMNTS

20 for its Special K brand. The flavors were “inspired” by Twitter conversations the brand had with consumers. There is a gold mine in DTC if one is not solely occupied in selling goods, but in authentically understanding needs,” says Michael Forhez , global managing director of consumer markets at Oracle Industry Solutions Group. “If

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Stressed Millennials Could Use Some Advice on Managing Their Growing Debt

The Financial Brand

This article Stressed Millennials Could Use Some Advice on Managing Their Growing Debt appeared first on The Financial Brand. Millennials are taking on more debt and feeling more stressed, a survey shows. Banks have an opportunity to offer advice, but only if they approach it in the right way.

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Franklin Templeton Teams Up With Razer To Woo Millennial Investors

PYMNTS

trillion global investment giant founded in the 1940s and named after Benjamin Franklin is teaming up with upstart Razer Fintech to create a digital wealth management platform targeted at millennials and young investors. 14) to work together to develop the new platform.

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Are Millennials Really Killing Canned Tuna, Too?

PYMNTS

The millennial path of destruction allegedly continues, with those young consumers now taking blame for the decline in the popularity of canned tuna — a product that joins a casualty list that already includes diamonds and restaurants such as Applebee’s. Before we get to that, let’s review the newest charges leveled against millennials.

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Millennials Are Facing Their Second ‘Once-in-a-Lifetime’ Financial Crash

PYMNTS

The data on millennials’ lifetime earnings potential were already fairly grim long before the word “coronavirus” became part of everyone’s daily conversations – and before the U.S. A 2016 paper led by Stanford University Economist Raj Chetty found that millennials were in deeper economic trouble than a quick look at the U.S.

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How Brands Can Turn B2B Buying Into A Positive Experience

PYMNTS

For brands and their manufacturers, Amazon can be a powerful influence. Brands and their manufacturers today continue to rely on legacy technologies and manual processes to sell products online, said King. Changing business models have added extra pressure on the way brands sell across channels across business models.

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