Branding Management Millennials User Experience 
Perficient
JULY 12, 2022
Across financial services – industries such as banking, wealth management, and insurance – the need for greater personalization has been a theme for several years. Your brand is the beacon of authenticity for a personal experience. What does your brand portray to the market?
NCR
JUNE 29, 2016
Coming of age during the last recession and being subjected to the barrage of headlines about financial executives misbehaving, many Millennials are distrustful of established financial brands and institutions. are in the bottom 10 of the least loved brands by Millennials. Source: The Millennial Disruption Index.
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PYMNTS
JULY 3, 2019
Our ambition with Joko is to build a strong brand, a product used by millions of people that retailers reward on a daily basis, by putting technology at the service of the user experience,” said Xavier Starkloff, Joko CEO and co-founder, according to EU-Startups.
PYMNTS
DECEMBER 4, 2018
When it comes to a loyalty program, it’s all about a good user experience. Targeted rewards and offers can help convert browsing (and tentatively filled online baskets) into sales, which “help the loyalty experience, help the brand experience with the card program and help the retailer, so it is a win for all three.”.
PYMNTS
JANUARY 3, 2017
Rewards can help lure customers to a brand and keep them there. And of those 500 users, 38 percent said card usage is driven by how much cash they have on hand; another 25 percent said their choice to use plastic is driven by the rewards that come with those chosen payment methods. credit cards, 1.3 debit cards and 1.3
PYMNTS
NOVEMBER 19, 2019
The credit cycle will turn, and you’ll have a generation of credit risk managers who’ve not been through a recession yet. For instance, with the recent launch of the Apple Card , Apple has sent a signal that they seek to offer a better user experience than banks. Branding matters, too, especially when outsourcing.
PYMNTS
JANUARY 22, 2018
In an ecosystem in which success is defined by scale and time to market, it’s no longer good enough to have a great product, a well-known brand or a compelling technology. For brands like General Mills, that’s a good news/bad news story. Once there, shoppers are introduced to a variety of brands, including private-label store brands.
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