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[Podcast] What If? So What? Episode 4: What if Every Brand Went Direct to Consumer?

Perficient

In a world where retail has changed and consumers remain at home, how do brands reimagine the task of getting products to customers? podcast , we interview Jon Bostock, best-selling author, innovator, co-founder and CEO of Truman’s and learn how brands that innovate will win in a rapidly changing digital-first economy.

Branding 441
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How Video Games Are Helping Retailers Grow And Innovate

PYMNTS

Video games are helping to drive retail innovation and growth, and that includes the hot area of subscription commerce. Video game manufacturers operated a different model of sorts: Create great games to get consumers to buy the hardware, then keep cranking out great games that would keep consumers on board and upgrading those devices.

Video 248
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Taking Digital And D2C Paths To Retail Innovation

PYMNTS

Direct-to-consumer (D2C) hybrid brand Spiceology is on a mission to get chefs and consumers to experiment with flavor, as home cooking has become popular and eateries are beginning to rebound from COVID-19. In merchant innovation, many retailers are in the middle of a journey to digitize operations and bolster sales.

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Retail 2020: Looking Back On D2C Brands

PYMNTS

Direct-to-consumer (D2C) brands came in two flavors during 2020. The first were the Pepsis, Heinzes and Krafts that either didn’t like their retail distribution or saw a pandemic-driven opportunity to get new products in new configurations to the consumer. The seven-year-old D2C hybrid brand has received $4.7

Branding 162
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How A Retail Incubator Could Produce The Next Big Innovation

PYMNTS

The myth of the lone (and possibly mad) scientist died out a long time ago, as the industrial age led to teams of researchers working together (or at healthy cross purposes) to enable innovation. That experience is one that is hard to gain as a vendor with new and exciting retail technology in the market.”.

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Why Does The Path To Retail Innovation Go Through So Many Labs?

PYMNTS

It’s not enough to be a retailer these days, not if a merchant intends to survive in a world of commerce dominated by the likes of Amazon and other tech-focused competitors. Innovation is one of the keys to advancement — and that increasingly means opening tech hubs, incubators and other such operations. New Efforts.

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QSRs Provide Fresh Look At Retail Innovation Trends

PYMNTS

For a glimpse at how innovation is playing out in the retail world, it always helps to take a look at recent developments in the world of quick-service restaurants, or QSRs. Brands, the owner of Taco Bell, KFC and Pizza Hut, reported an overall year-to-year revenue gain in the second quarter of 2019 of about 10 percent, to $1.31