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Retail Branding Comes Off The Back Burner

PYMNTS

For retailers, especially those deemed non-essential and struggling with revenue, branding may be on the back burner right now. Big mistake, say several branding experts. And who you were was your brand. “A Your brand attributes are the ones you fall back on when you have to make difficult decisions.

Branding 145
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AI-Powered Robots Help Retailers Build Cleanliness As ‘Brand Value’

PYMNTS

Picture, instead, fleets of utilitarian machines, squat, careful and not at all threatening, rolling through retailers’ aisles, hospital wings and other avenues of everyday human life. told Karen Webster that retailers and other firms are going to need to consider “cleanliness as a brand value.”. Brain Corp.

Retail 247
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Authentic Brands Could Buy Arcadia Group And Debenhams

PYMNTS

Authentic Brands is said to be in talks with Debenhams and Arcadia Group administrators, with unnamed sources claiming that the retail company is mulling a bid for the Sir Philip Green retail empire and the retailer, Retail Gazette reported.

Groups 224
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Tailored Brands Might Seek Bankruptcy Due To Pandemic

PYMNTS

Men’s Wearhouse owner Tailored Brands might be the next significant retail company in the United States to make a bankruptcy filing as the COVID-19 crisis unfolds. Bank — included the potential for bankruptcy, or even the closing of operations, in a recent filing, CNN reported. Tailored Brands has approximately 1,400 U.S.

Branding 212
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[Podcast] What If? So What? Episode 4: What if Every Brand Went Direct to Consumer?

Perficient

In a world where retail has changed and consumers remain at home, how do brands reimagine the task of getting products to customers? podcast , we interview Jon Bostock, best-selling author, innovator, co-founder and CEO of Truman’s and learn how brands that innovate will win in a rapidly changing digital-first economy.

Branding 441
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Retail 2020: Looking Back On D2C Brands

PYMNTS

Direct-to-consumer (D2C) brands came in two flavors during 2020. The first were the Pepsis, Heinzes and Krafts that either didn’t like their retail distribution or saw a pandemic-driven opportunity to get new products in new configurations to the consumer. The seven-year-old D2C hybrid brand has received $4.7

Branding 162
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How Brands Can Avoid Direct-To-Consumer Pitfalls

PYMNTS

Chief Operating Officer Ro Bhatia told PYMNTS in a recent conversation. Brands looking to sell directly to end users need a vision for what their omnicommerce experience should be, and a plan for how they’re going to deliver something to complement their existing business instead of merely complicating it. He also noted that sticky.io

Branding 215