Accenture

APRIL 7, 2020

Underpinned by mobile, digital and open data, established brands and new entrants alike are redefining banking for customers who will seldom set foot in a physical branch. The post Digital dragon: Navigating Asia’s digital banking market appeared first on Accenture Banking Blog.

Digital Banking 221

Digital Banking Marketing Branding Retail 221

PYMNTS

JUNE 19, 2020

With its first visual update in more than two decades, iconic American lifestyle brand Stetson is sporting a new online shopping experience and modern identity revamp. The revamped brand identity comes with a refreshed website, which is made optimal for mobile and chockful of product history.

Branding 151

Branding Online Texas Mobile 151

PYMNTS

NOVEMBER 23, 2020

Artificial intelligence (AI) in mobile food ordering: tantalizing. Advanced AI means reducing chargebacks, saving inventory, maintaining brand loyalty and spending more time managing the lunch rush than worrying about fraud.”. Advanced AI Makes Systems Smarter.

Mobile 289

Mobile Boston Fraud Colorado 289

Bank Innovation

FEBRUARY 12, 2018

EXCLUSIVE – What’s a bank to do when it’s core market is somewhere else and it’s trying to establish itself as a major player in a market already dominated by a set of major banks? The answer, at least to Barclaycard, is co-branding. Based in the U.K., Barclays is one of the major banks in Europe. […].

Branding 247

Branding Strategy Marketing Cards 247

PYMNTS

SEPTEMBER 14, 2018

Cashierless stores aren’t just for mega retailers like Amazon to sell prepared food from their kitchens or products from other producers: Beverage brands, among other companies, are getting into the action and choosing this checkout experience for stores that showcase their own products IRL (“in real life”) as a marketing tool.

Branding 139

Branding Marketing San Francisco Seattle 139

PYMNTS

NOVEMBER 27, 2020

That influx of users new to digital paths and processes has created pressure in the market for brands to leverage video content. After all, many consumers have learned that it’s more convenient to have groceries delivered or conduct 80 to 90 percent of their banking transactions online or via mobile.

Video 209

Video Branding Examples Cards 209

PYMNTS

NOVEMBER 11, 2016

That’s why marketers will be leveraging mobile in their holiday shopping strategies this year, with new and creative strategies that focus more on omnichannel solutions and less on generic mobile coupons. Mobile coupons are still popular, especially among millennials. For millennials, that number is 90 percent.

Mobile 188

Mobile Marketing Survey Marketing Strategies 188

PYMNTS

OCTOBER 3, 2020

Brands have flocked to social media in an attempt to meet their consumers where they are and display a different side of themselves. Social media can be a terrific place to build bonds with one’s customers and show off a clever, avant-garde sense of humor – if a brand is good at it. And this week, Burger King was that brand.

social media 304

social media Marketing Branding Video 304

PYMNTS

JUNE 14, 2018

And though this market presents brands with a large audience of potential customers, will digitally native millennials tune in to a shopping network? The mobile game show HQ Live Trivia, already counts up to two million participants per game. That jackpot can reach $10,000 — or higher. Attracting Millennials.

Millennials 118

Millennials Branding Mobile Apple 118

PYMNTS

DECEMBER 28, 2020

Citgo is entering into a new relationship with the cloud-based mobile commerce company P97 to help consumers buy food, fuel or other items via mobile app, according to a press release. The app, the release stated, will integrate Connected Car and Citgo's shopper loyalty program with new mobile commerce technology.

Mobile 177

Mobile Payments Branding Retail 177

Perficient

SEPTEMBER 23, 2020

I think these technologies have a way to dramatically improve the mobile experience if you can take advantage of them. I find it frustrating when mobile apps aren’t nicely connected and they force me to spend extra effort to get things done. Have you heard about Mini Apps or Apple’s new App Clips feature?

Mobile 322

Mobile Apple Examples Technology 322

PYMNTS

SEPTEMBER 17, 2018

China’s UnionPay , the payment card issuer, is gearing up to roll out branded cards in the U.K. According to a report in the Financial Times , with UnionPay facing increased competition in its home market from the likes of Alipay and WeChat Pay , it is setting its sights on expansion.

Branding 177

Branding Cards Big Data Mobile 177

PYMNTS

JUNE 17, 2019

Today (June 17) Visa is announcing that their sensory branding suite is in over two dozen countries care of a dozen new partnerships. Visa’s sensory branding suite of products includes a sound, animation and haptic cues for consumers and merchants when a Visa transaction is completed.

Branding 116

Branding Customer Experience Regional America 116

PYMNTS

FEBRUARY 10, 2020

This is especially true among eCommerce brands facing high levels of cart abandonment, according to Geoff Staff, vice president of retail and eCommerce for Delta Galil Premium Brands. In fact, the data has shown that the [BNPL] brands that have some maturity to them [have] actually brought in younger customers.”.

Branding 134

Branding Retail Millennials Payments 134

PYMNTS

JUNE 8, 2020

For Big Tech, India beckons — increasingly so, and it is the mobile space that seemingly is poised to get a lot more crowded. News came over the past few days that Amazon may look to buy (not build) a presence in India’s mobile industry, through a reported $2 billion stake in Bharti Airtel, which is the third largest operator there.

Mobile 130

Mobile Payments Marketing Google 130

PYMNTS

FEBRUARY 11, 2020

Geoff Seeley, former Airbnb marketing official, is now working with payment company Afterpay as its global marketing leader. Before that, he worked on digital transformation at Pearson , the world’s biggest education company, and he also worked in marketing at Unilever , Ogilvy and Dentsu Aegis.

Marketing 163

Marketing Leadership Millennials Branding 163

PYMNTS

SEPTEMBER 3, 2020

Mobile payments have long been billed as the next big thing. Starting with the release of Apple Pay in 2014, there was a veritable rush of proprietary mobile wallets sent to market, a host of “. In the pre-pandemic world, mobile wallets struggled to get all the way up to a 1 percent penetration rate among consumers.

Mobile 289

Mobile Retail Apple Payments 289

PYMNTS

MAY 24, 2019

The whole experience can be completed on their mobile phone. The Custom Eyeglass Market. Beyond Fitz Frames, King Children is another player looking to serve the market with custom glasses. He added that the market is particularly unique, as “this is a generation that almost doesn’t remember the world without a smartphone.”.

Branding 134

Branding Online Mobile Ohio 134

PYMNTS

NOVEMBER 13, 2020

Subscription brands, for example, are looking good. Our research shows that the top 20 merchants succeeded in improving their checkout, not by adding new features, but by removing the ones that negatively impact consumers’ experiences – specifically, the features of required profiles and marketing opt-ins,” the Index states.

Branding 184

Branding Mobile Examples Study 184

Bank Innovation

AUGUST 29, 2019

New York City commuters this week will have their first exposure to European banking brand N26 through ads posted on subway cars. The Berlin-based company launched its mobile banking product to U.S.

New York City 210

New York City New York Marketing US 210

PYMNTS

JUNE 24, 2020

It’s about monetizing the attention of that consumer and turning that into a way to defray the costs of their phone bill while discovering new and interesting brands, apps and advertisers.”. Drilling down into Adfone’s core market — prepaid mobile phone users — Boroff said “many people in the U.S. its current markets.

Mobile 201

Mobile Online Payments Video 201

William Mills

NOVEMBER 23, 2021

A quick Google search paints a picture that has been discussed for years in the financial services industry related to these preferences: easy online account opening, a user-friendly mobile app and the ability to transfer between accounts seamlessly and instantly.

Branding 76

Branding Marketing Millennials Google 76

PYMNTS

DECEMBER 8, 2020

Mobile ordering. Whatever your nickname for noshing, the competition between food apps is sizzling right now, as our favorite quick-service restaurant (QSR) and fast casual brands compete for delivery dollars. 1 after news it’s being acquired by Inspire Brands. It goes by many names. Nudging to No. Nudging to No.

Mobile 142

Mobile social media Branding Bitcoin 142

PYMNTS

MAY 18, 2018

There is no shortage of direct-to-consumer mattress brands as mattress sales move from brick-and-mortar retail to eCommerce. One brand, though, saw a market opportunity as brands like Casper and Leesa took off. But the brands currently on the market were a useful learning experience for Nectar.

Branding 128

Branding Retail Strategy Mobile 128

PYMNTS

FEBRUARY 27, 2020

Cloud point of sale and mobile checkout company Skip has teamed up with guest experience platform Paytronix Systems to beef up shopper engagement, push revenue growth and increase store traffic, Skip announced on Thursday (Feb. Skip’s mobile checkout app will let users build up loyalty points, get discounts and participate in promotions. “To

Mobile 141

Mobile South Carolina North Carolina Georgia 141

PYMNTS

NOVEMBER 23, 2020

And even before then, as evidenced by an earlier conversation between Karen Webster and Drew Edwards , CEO of Ingo Money , mobile deposit fraud was increasingly becoming a favorite vector for criminals. Back then, Edwards noted that mobile check fraud was escalating so much that some banks were shutting off the feature entirely.

Fraud 252

Fraud Mobile Technology Course 252

PYMNTS

OCTOBER 30, 2018

Maybe it’s the reputation of a brand that lowers the mental resistance to inputting payment and personal details on a mobile device to complete a transaction. Consumers, too, play a role in the wider mobile banking security picture. Trust Advantage. They might want to innovate, but take shortcuts on security.”

Mobile 184

Mobile UX Security Fintech 184

PYMNTS

APRIL 10, 2019

With more consumers than ever interested in fulfilling all their financial needs on mobile, both legacy banks and FinTech firms are focusing on creating digital-only banking services, designed to catch and keep customers using their smartphones to bank. An Inside Look at Chase’s Mobile Banking Approach.

Mobile 185

Mobile Digital Banking social media Strategy 185

Bank Innovation

FEBRUARY 6, 2019

banks accounted for 81 of the 500 most valuable and strongest bank brands around the world on Brand Finance’s Banking 500 2019 list, released this week. Led by the Industrial and Commercial Bank of China, the world’s most valuable banking brand (at $79.8

Branding 170

Branding Industry social media Operations 170

PYMNTS

OCTOBER 12, 2020

Earnings season will pull back the curtain on where banks stand amid the pandemic — not just in terms of trading revenues amid rocky (to put it mildly) equities and fixed income markets. 13, we’ll also get a sense of the great digital shift that is moving traditional financial services, increasingly, into the mobile realm.

Mobile 201

Mobile Trends Cards Examples 201

PYMNTS

APRIL 9, 2018

On Monday (April 9), American Express unveiled a new global brand platform and marketing campaign dubbed “Powerful Backing: Don’t Do Business / Don’t Live Life Without It.”. While we have always been known as a relationship company, many people have considered us as only a consumer brand.

Branding 129

Branding San Francisco Chicago Study 129

PYMNTS

AUGUST 30, 2018

Brands might want a space to test new concepts with shoppers in brick-and-mortar retail environments, but they don’t always want the time and expense involved in building out a permanent store. It also comes with a bit of staffing twist, as Macy’s own team members will service the brands per a February The Market@Macys report.

Branding 143

Branding Los Angeles Innovation Chicago 143

PYMNTS

JUNE 18, 2018

One of the most recent experiments for direct-to-consumer eCommerce is taking place on Instagram , and, if successful, could forge a path for brands that want to sell directly to online consumers. This format created urgency and exclusivity for would-be shoppers — a key tactic for brands and retailers alike to increase conversion.”.

Branding 108

Branding Online social media Retail 108

PYMNTS

SEPTEMBER 3, 2019

CellPoint Mobile, which specializes in digital commerce and payment solutions for airlines and travel companies, today rebranded as CellPoint Digital with a new website and product offerings, the company said in a press release on Tuesday (Sept. We started out with a radical, mobile-first solution.

Mobile 129

Mobile Payments Branding User Experience 129

PYMNTS

SEPTEMBER 30, 2019

Once upon a time in the 1960s, banks were building a series of one-off card-based solutions, much the way today in the ending days of the 2010s we see global digital banking, mobile wallets and alternative underwriting schemes building one-off tech-based solutions for financial services products. So today (Sept.

Marketing 211

Marketing Fintech Cards Branding 211

PYMNTS

FEBRUARY 19, 2019

The Austrian unit of LGT has rolled out The Avaloq Banking Suite, Singapore mobile payments company TransferTo has become two different brands and Go-Pay social initiative Go-Pay for Good is creating a new charity donation channel with Indonesian NGO Filantropi.

Branding 135

Branding Cards Software Mobile 135

Perficient

JANUARY 5, 2021

Perficient’s AVPs represent a cross-section of the firm’s end-to-end digital consulting portfolio, and will provide leadership and strategy for areas including management consulting, cloud platform solutions and integration technologies, custom software development and mobile solutions, and optimized global delivery capabilities.

Leadership 531

Leadership Denver Charlotte Ohio 531