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Retail Reset: Sharpening The Sharper Image Brand

PYMNTS

More than a store or a brand, The Sharper Image was the traditional mecca of the husbands, fathers and boyfriends along for mall trips they didn’t really want to be on, offering consolation in the form of a session in the vibro-massaging leather recliner and the opportunity to touch a plasma globe.

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Google, DTC Retailers Form Advocacy Group

PYMNTS

A new advocacy group dedicated to direct-to-consumer retail was announced this week with representation from Google and several major retailers including QVC, Brooks Brothers and Lane Bryant. It foresees a short-term evolution of retailing to an all-DTC world.

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Pop Up Grocer Checks All The Pandemic Retail Boxes

PYMNTS

As retailers contend with the continuing COVID-19 crisis and the inevitable resettling of the business, one of the most popular pieces of advice has been to reformat existing stores. Here’s the basic business model: Schildt selects a location and alerts local beverage, food and wellness brands about the installation’s launch.

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Retail Tech Partners Step Up To Assist With Remote Work

PYMNTS

With personal interactions under scrutiny due to the COVID-19 disruption, it’s a good time for retailers to take stock of their mobile and online commerce capabilities and technologies. For example, if Maybelline is introducing a new makeup line, it can debut it without conducting in-person demos at salons or other brick-and-mortar locations.

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Retail Shopping Experiences Selling This Season

PYMNTS

Whether it’s toy demos or personalized skincare sessions, stores are expanding beyond the traditional transactional product push to draw shoppers in and make a sale. The retail giant is offering customers free cookies and toy demos as an unexpected way to capture attention and appeal to shoppers.

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Retail Pulse: Nike Opens Digital-Powered Flagship; Walmart Taps VR Tech For Training

PYMNTS

Big brands are opening big stores in big cities, but Nike is taking a decidedly digital approach with its New York City flagship: that is, the customer payment and shopping experience in the new space is powered by mobile technology. In Other Brick-And-Mortar Retail. billion fell in line with analyst estimates of $5.41

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Sharper Image Gets Back Into Brick-And-Mortar Retail, Albeit Temporarily

PYMNTS

The Sharper Image is dipping its toe back into physical retail, according to news from CNBC. This is the first time in ten years that The Sharper Image has opened a retail location. The retailer is best known for gizmos like massage chairs, talking bathroom scales and air purifiers. “We We like the extra space.”.

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