Remove Branding Remove Customer Experience Remove Operations Remove social media
article thumbnail

Good Customer Service, Does it Create Good Customer Experiences?

Perficient

This transition is never the easiest for either party, but businesses must adapt and step up their game when accommodating and providing a seamless shopping experience for their customers. Here are tips discussed to ensure customers receive the best shopping experience in conjunction with an unexpected, digital switch.

article thumbnail

Retail Branding Comes Off The Back Burner

PYMNTS

For retailers, especially those deemed non-essential and struggling with revenue, branding may be on the back burner right now. Big mistake, say several branding experts. And who you were was your brand. “A Your brand attributes are the ones you fall back on when you have to make difficult decisions. “A

Branding 145
Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

article thumbnail

Brand Differentiation – How One Bank Is Producing 132% Profit Growth

South State Correspondent

If your bank struggles to create a clear value proposition and brand differentiation, then we have a case study for you. Their secret – fanatical customer service. Instead of marketing, the Bank strategically focuses on two areas – product development and customer service. and became the most valuable bank in Latin America.

Branding 221
article thumbnail

How the New Experience Economy Is Reshaping Insurance (Part 5 of 5)

Perficient

In a commoditizing marketplace such as personal lines, a personal experience is an opportunity for carriers to differentiate themselves from one another and create value that the insured will reward with retention and share of wallet. Insurers using predictive analytics grew premiums by 53% compared to a market average of 18%.

article thumbnail

Insights and understanding – the key to customer experience?

NCR

Customer experience and the relationships consumers have with their banks have never been more important. They also offer a genuine alternative to established financial institutions, which must respond by showing they are not being left behind in the customer experience stakes. trillion) in 2017.

article thumbnail

What Quibi’s Flameout Teaches Us about Behavior Change

Perficient

Last week mobile TV platform Quibi announced plans to shut down operations, just seven months after a promising debut. Motivation ranges from high to low, expressed as pairings of pleasure/pain, hope/fear, and social acceptance/rejection. For any brand that promises to entertain, motivation should center on pleasure.

US 294
article thumbnail

5 Reasons Why Your Customers Want an Omnichannel Experience

Bobsguide

Chat, SMS, social media…there are so many channels these days for customer service. But is it really necessary for your brand to use them all? Not only do customers have their preferred channels, but they are also expecting you to deliver the best service possible on these channels at all times.