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Upgrade Your Mobile Experience With Mini Apps and App Clips

Perficient

Have you heard about Mini Apps or Apple’s new App Clips feature? I think these technologies have a way to dramatically improve the mobile experience if you can take advantage of them. I find it frustrating when mobile apps aren’t nicely connected and they force me to spend extra effort to get things done.

Mobile 322
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David’s Bridal Teams With Popwallet For Marketing Via Mobile Wallets

PYMNTS

As a next step in the direction of a digital-first, omnichannel experience, David’s Bridal is teaming with mobile wallet marketing automation platform Popwallet. This is another step in providing exactly what she wants.

Mobile 169
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Brand Differentiation – How One Bank Is Producing 132% Profit Growth

South State Correspondent

If your bank struggles to create a clear value proposition and brand differentiation, then we have a case study for you. In 2021, Nubank spent around 4% of revenue, according to their financials, in marketing which is materially below the 7% target for most banks. Brand Differentiation Step 1: Build an Employee-Centric Culture.

Branding 221
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Apple iPhone Outsells Samsung, Huawei On Alibaba’s Singles Day

PYMNTS

Alibaba ’s 24-hour Singles Day not only broke records for the Chinese eCommerce leader, but Apple emerged as the top-selling mobile phone vendor during the shopping event. According to news from CNBC , citing Alibaba, Apple topped the list in the mobile phone category — one retailer among 237 others that surpassed $14.36

Samsung 148
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Is It Time For Apple To Allow Others Access To The iPhone NFC Chip?

PYMNTS

You can see it in how investors are putting money to work in both consumer-facing and B2B startups, and how startups and incumbents are forging new partnerships to move innovation faster to market. Those conversations have largely ignored the Biggest Tech company of all, Apple, and Apple Pay. consumers showed that of the 7.75

Apple 227
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Apple Hopes 5G iPhones Will Boost China Sales

PYMNTS

Apple is hoping its new 5G iPhones will help it bridge a gap in sales in China, where it has been beaten out by rivals like Huawei, The Wall Street Journal (WSJ) reports. But in China, the phone wasn't seen on display at an Apple store in Shanghai. On Tuesday (Oct. in recent years.

Apple 160
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How Retailers Can Ride The Rise Of Mobile Wallets

PYMNTS

Mobile payments have long been billed as the next big thing. Starting with the release of Apple Pay in 2014, there was a veritable rush of proprietary mobile wallets sent to market, a host of “. In the pre-pandemic world, mobile wallets struggled to get all the way up to a 1 percent penetration rate among consumers.

Mobile 289