The History Behind Google’s Page Experience Signal and Where It May Be Going Next
Perficient
MARCH 3, 2021
The user experience on landing pages was less of a concern. Below is a 2010 screengrab of a search result for the query [buy windows 7], where the third result on page one is a blatantly hacked page. In 2014, to safeguard user experience against content injection, secure requests using HTTPS became a ranking signal.
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