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For Better Or Worse, Customer Service IS The Brand

PYMNTS

A good product at a good price: that used to be the recipe for a good brand. But a third ingredient in retail is quickly overshadowing those bastions of success, and that is customer service. Consumers want a seamless shopping experience, and if they don’t have one, they want someone to make it right post-haste. Brand value.

Branding 127
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Cybersecurity Firm Kount Launches AI-Driven Email Identity Tool

PYMNTS

Many businesses have fraud use cases where zero email age is a strong indicator of risk,” said Rich Stuppy, chief customer experience officer at Kount. “A A number of Kount customers have already implemented Email First Seen and have seen a direct impact in terms of reducing chargebacks, manual reviews, and false positives.” .

Tools 135
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Walmart Is Buying Men’s Clothing Firm Bonobos for $310M

PYMNTS

Bonobos was founded in 2007 and has since expanded to 35 brick-and-mortar shops nationwide. They’ve created an amazing product and customer experience, and that will not change. In fact, Andy will be a great influence on the company, especially in leading our collection of exclusive brands offered online.”.

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Data Enablers: Calabrio’s Customer Engagement Revolution

PYMNTS

In order to meet the ever-changing needs of their customers, online retailers have to have the ability to create a great customer experience. As consumers continue to interact with brands in more ways than ever before, there’s an opportunity to create deep, lasting engagement within those relationships.

Data 101
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FUEL CYCLE Fuels B2C Relationships

PYMNTS

The data collected through these online communities gives brands the insights they need to make real-time decisions that serve the commerce king: the customer. According to Forrester, brands face a 50 percent higher revenue risk in 2017. Brands must either disrupt or be disrupted. PYMNTS: Why was the company founded?

Branding 103
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Streaming Bellwether Netflix Shows Drama Of COVID-Era Subscription Economy

PYMNTS

When streaming on-demand movies at scale became viable around 2007, a new household brand name emerged: Netflix. It charged out of the gate to disrupt giant Blockbuster Video’s dominance of rentals by using tech and customer experience: online ordering, shipping DVDs by mail and no late fees.

Video 176
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Happy 10th Anniversary iPhone

PYMNTS

That is how the world first met the iPhone a little over ten years ago in January 2007, when Steve Jobs took to the stage to announce Apple’s latest and greatest innovation. And on June 29, 2007, we finally got it. Melissa Lowry, VP of Brand and Marketing, Early Warning. These are not three separate devices. This is one device.

Apple 150