PYMNTS

MAY 26, 2017

The data collected through these online communities gives brands the insights they need to make real-time decisions that serve the commerce king: the customer. According to Forrester, brands face a 50 percent higher revenue risk in 2017. Brands must either disrupt or be disrupted. PYMNTS: Why was the company founded?

Branding 103

Branding Community Survey Data 103

PYMNTS

JUNE 29, 2017

That is how the world first met the iPhone a little over ten years ago in January 2007, when Steve Jobs took to the stage to announce Apple’s latest and greatest innovation. And on June 29, 2007, we finally got it. Melissa Lowry, VP of Brand and Marketing, Early Warning. These are not three separate devices. This is one device.

Apple 150

Apple Mobile Innovation social media 150

William Mills

SEPTEMBER 7, 2016

Also a pretty good customer experience. Integrated with major retailer API’s like Amazon, eBay, Best Buy and several other aspirational brands. Founded: May 2007. Swych users can instantly buy, send, regift, upload, Swych and redeem gift cards conveniently from their mobile device. Their application is middleware.

Mobile 40

Mobile Cards Fraud Data 40

CB Insights

OCTOBER 10, 2017

An explosion of new consumer finance brands is transforming how people save, spend, and manage their money. At the time of acquisition, it had 700,000 users and had processed about $12 billion in transactions since its launch in 2013. It can burden users with excessive information and friction that ruins the user experience.

Tools 78

Tools Millennials US Maine 78

CB Insights

MAY 15, 2019

Key people: Chris Curtin, Chief Brand & Innovation Marketing Officer; Shiv Singh, Senior Vice President of Innovation & Strategic Partnerships. The lab aims to improve banking through better uses of technology and has a serious focus on customer participation as the best way to find solutions. Visa — One Market Center.

Innovation 78

Innovation blockchain Technology Groups 78

CB Insights

DECEMBER 14, 2017

In the process, these brands, spanning everything from detergent to sneakers, are radically changing consumer preferences and expectations. These well-positioned startups are not just competing with some of the biggest retail brands in mattresses, razors, shoes, and more, by launching their own brands.

Video 78

Video Branding Company Strategy 78