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Why Payments Personalization Is Key To Enhancing User Experience For Digital Content Platforms

PYMNTS

Consumers have come to expect personalization in their shopping experiences, whether using online marketplaces such as Amazon and Etsy or mobile apps such as Gilt or Poshmark. Product recommendations, informed by purchase histories and preferred payment methods, are becoming a standard aspect of digital checkout experiences.

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Why Payments Personalization Is Key To Enhancing User Experience For Digital Content Platforms

PYMNTS

Consumers have come to expect personalization in their shopping experiences, whether using online marketplaces such as Amazon and Etsy or mobile apps such as Gilt or Poshmark. Product recommendations, informed by purchase histories and preferred pay- ment methods, are becoming a standard aspect of digital checkout experiences.

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Fitness Platform Raises $5M For Online Workouts

PYMNTS

We’re the Netflix of fitness based on our user experience and affordability, and an Amazon to content creators, in that we are a marketplace that provides trainers with a way to digitally scale their businesses,” Forster said. Online classes “allow the club to extend into members’ living rooms or hotel rooms,” Packer said.

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Easing The Online Shift With Integrated Invoicing

PYMNTS

While FinTech innovation has opened up the doors for small- to medium-sized businesses ( SMBs ) to access more sophisticated solutions to manage money, software fatigue has business owners overwhelmed by a barrage of siloed systems. According to Yakov, before the pandemic, about 65 percent of The OLB Group's merchant base were not online.

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Citi Teams With Cachematrix To Revamp Online Investing Experience

PYMNTS

Citi is leveraging a newly formed strategic partnership with Cachematrix to create an online investment gateway for money market funds (MMF), Citi announced in a press release on Tuesday (Oct. Cachematrix , a software as a service (SaaS) FinTech, specializes in making cash control easier.

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Getting Started On Embedded Finance

Perficient

The risk is that the software must be maintained going forward. . There are many third-party ‘banking-as-a-service’ companies that use API integrations to embed financial services into the user experience of non-financial companies. Embedded Finance and Blockchain .

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Why SMBs Need To Focus On Product Innovation And Adopt A Digital Business Model

PYMNTS

When consumers fled to online shopping options in Q2, many businesses weren’t set up for digital-first commerce, but quickly figured it out. If you are an offline business that isn’t figuring out how to develop an online offering, you will likely be left behind by competitors.”. This, too, is likely here to stay.