Remove Millennials Remove social media Remove Technology Remove Video
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L’Oréal, Instagram Lead Late-Year Social Commerce Push

PYMNTS

New announcements from Instagram , L’Oréal and Snap lead the way, as consumers find new ways to shop from shared videos and social posts. Instagram’s announcement that it will make its Reels feature shoppable is a clear response to TikTok’s popularity and the latest in Facebook’s corporate push toward more commerce and video.

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Communicating With Millennials

William Mills

3 topics to discuss with Gen Y members through blogs, social media and video. Millennials have misgivings about Wall Street, making credit unions ideal financial institutions to capture this demographic group’s business. Debt is a controversial topic for millennials since many are still struggling with student loans.

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Millennials in Motion

NCR

More worrisome are the kids who can’t remember a time before social media. It was only a few months ago that, while announcing a raft of new features and capabilities, Facebook founder Mark Zuckerberg made clear just how important video will be to the flagship platform. And it has to do with the dreaded ‘m’ word: Millennials.

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12 Industries That Will Thrive Thanks To Millennials

CB Insights

Popular media coverage of millennials often fixates on the industries the generation is allegedly killing and their supposed fiscal irresponsibility. Some industries benefiting from millennials’ increased spending power, such as travel, reflect well-worn Gen Y tropes like the general preference for “experiences” over things.

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Bank Marketing AI – Our 14 Favorite Applications That Will Change Your Bank

South State Correspondent

Instead of producing a mass ad to stereotype all millennials, bank marketing AI now allows a level of precision to produce content that can appeal to a single individual or to a mass of customers with a single intent. You can upload a shot and then use Sensei to get the most out of a picture or video footage (where it has the most impact).

Marketing 195
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Fighting Financial Awkwardness With Faster Payments?

PYMNTS

Consumers want what they want, when they want it, and digital technology in recent years has more than facilitated it. Be it an Uber ride, a music or video download or access to banking services, consumers expect instant gratification. The social side of Venmo makes it less awkward,” said Vaughan.

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Watson Marketing Delivers a Competitive Edge that Financial Institutions can Bank On

Insights on Business

; increasingly sophisticated security threats; and, most recently, shifting customer expectations driven in large part by millennials. Millennials are a fastidious breed. They are tech savvy, mobile and social. More than ever – millennials seek customized experiences without a corresponding increase in prices.

Marketing 156