PYMNTS
AUGUST 23, 2019
Makeup marketplaces like NakedPoppy, for one, are using AI-enabled personalization tools to match their customers to the right products, simplifying the user experience. Fraud remains an ever-present challenge, however, and marketplaces worldwide are deploying new defenses. To learn more, visit the Playbook’s feature story.
Perficient
FEBRUARY 18, 2021
I presented on this topic, along with my colleague Scott Albahary – Chief Strategist for Financial Services here at Perficient and Jim Marous – Co-Publisher of The Financial Brand , to approximately 500 financial services industry folks. Well one of the biggest challenges right now is humanizing the digital experience. The Situation.
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Perficient
JULY 12, 2022
population is considered Millennial or younger, as of July 2019) , the demand for personalization grows. With sound data and good process design, technology offers the infinite potential to drive competitive advantages for financial services through personalized experiences. As digital natives begin to make up the majority of the U.S.
PYMNTS
JANUARY 9, 2020
But the lines of commerce have blurred, presenting both challenges and opportunities for merchants to engage with their targeted shoppers. For example, 40 percent of Generation Z shoppers would rather have a fast, effortless checkout experience than a coupon. In the webinar scheduled for Jan.
South State Correspondent
JULY 19, 2023
Instead of producing a mass ad to stereotype all millennials, bank marketing AI now allows a level of precision to produce content that can appeal to a single individual or to a mass of customers with a single intent. Tome is one such application that, for $8 per month, can produce a draft presentation about almost any topic in seconds.
PYMNTS
JANUARY 19, 2018
The Chinese have a tradition of presenting cash in a red envelope to make it feel a little more special. The presentation must be digitized too, so that the money truly feels like a gift and not just another instant P2P transfer. But while millennials do use Vouchr, they’re far from alone. Digitizing the Whole Package.
PYMNTS
SEPTEMBER 6, 2018
With J.Crew’s products presented in this way, online shoppers may be able to gain a better feel for the brand than with a more traditional Amazon listing. To achieve that, Party City is focusing on the up-and-coming millennial shoppers, a segment that is increasingly looking for online shopping options.
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