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How Video Games Are Helping Retailers Grow And Innovate

PYMNTS

Video games are helping to drive retail innovation and growth, and that includes the hot area of subscription commerce. Video games have changed a lot since the early days of home gaming in the late 1970s and early ’80s. Gaming is figuring out the upsell,” Burkhart told Webster, “and utterly changing the entire market.”.

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SundaySky Launches New Video Ad Tool Designed For COVID-19 Marketing Landscape

PYMNTS

Video advertising platform SundaySky wants to make it easier for marketers to quickly update and freshen up video content without a laborious and time-consuming production and editing process. SundaySky’s new configurable video product does this in part by using “industry-specific templates.”.

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Video Games Provide Fresh Fuel For Retail Innovation

PYMNTS

The rise of video games, both online and mobile, is helping to drive innovation in retail. This is only part of the innovation trend stemming from video games. In-store sales, notably, is where the retailer needs to see growth. percent, it wasn’t as much as the retailer wanted to see. Larger Trends. More Money.

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Video Content Creates Digital-First Brand Loyalty

PYMNTS

That influx of users new to digital paths and processes has created pressure in the market for brands to leverage video content. After all, Atzmon said that video content done correctly is demonstrably more effective than just slipping some text in front of the customer. Personalization Is Key . But that’s just a starting point.

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Trulioo Parody Video Implores ‘Don’t Stop Verifying’ Online Identities

PYMNTS

More and more, retailers and businesses around the world are trying to figure out if potential customers are really who they say they are. A new comedy video from Trulioo features some fraudster favorites, such as the innocent girl from Nigeria. “Oh, The Trulioo video, its fourth one, is out to have some fun with the fraudster scene.

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Retail 2021: The Five Things Retailers Should Be Talking About At NRF This Week

PYMNTS

Every year for the last 110 years , members of the retail trade group, known as the National Retail Federation (NRF), have assembled to discuss the slate of issues pertinent to its members. COVID-19, of course, didn’t cause physical retail’s steep decline — it just accelerated it. Retail is now about logistics and the last mile.

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Digital Is Letting Goldman Bring Its Wholesale Pricing Prowess to Retail Banking [VIDEO]

Bank Innovation

launched its Marcus digital bank in late 2016, the conventional wisdom was the investment bank wanted to expand into retail banking. EXCLUSIVE— When Goldman Sachs & Co. But, apparently, that’s not the whole story. Marcus, it seems, is an asset pricing play, Goldman’s CEO implied yesterday.

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