PYMNTS

APRIL 30, 2018

China’s smartphone market saw its largest decline in terms of shipments during the first quarter as competition heated up, pushing Apple into fifth place. The Chinese smartphone market initially surpassed the current shipment volume back in the fourth quarter of 2013, noted the research firm.

Marketing 116

Marketing Samsung Apple Marketing Strategies 116

PYMNTS

APRIL 27, 2018

In terms of financials, Starbucks reported better-than-expected sales: The coffee chain beat revenue estimates by $100 million, with revenues of $6 billion, and met analysts’ earnings estimates at $0.53 Starbucks President and CEO Kevin Johnson said the company reported solid results for the quarter. Americas and U.S.

Marketing 125

Marketing America Strategy Mobile 125

PYMNTS

JANUARY 18, 2018

But according to a new report from EY, it would be unfair to say that regulation is the only driving force behind large banks’ changing market strategies. In its Global Banking Outlook 2018 survey , EY assessed 221 financial institutions across 29 markets.

Regulation 156

Regulation Innovation Fintech Marketing 156

PYMNTS

JUNE 4, 2020

In this month’s Feature Story, Andrew Davies, vice president of global market strategy and financial crime risk management at financial services company Fiserv , discusses the anti-money laundering (AML) and KYC security methods FinTechs are adopting to keep their services safe and encourage FIs to partner with them.

Report 158

Report Fraud Security Fintech 158

PYMNTS

JUNE 22, 2020

In her new role, Kabakoff will oversee Lunchbox’s “go-to-market strategy” aimed at giving restaurants an alternative to third-party ordering sites. As reported in this space in March, Lunchbox collaborated with activist investors Eniac Ventures in an effort to help small businesses impacted by the pandemic called Help Main Street.

New York 326

New York Marketing Strategies Customer Experience Maine 326

PYMNTS

OCTOBER 13, 2016

Predictive marketing — using information from customer data, like purchase history, to determine a pattern and predict future outcomes — was once only available to the largest retailers. Every retailer wishes for the crystal-ball ability to predict where the next purchase will come from,” according to Windsor Circle.

Marketing 100

Marketing Survey Retail Data 100

Social Assurance

DECEMBER 4, 2020

Our Annual Marketing and Compliance Survey and Report sought to better understand how some of these changes affected the financial services industry and how community financial institutions responded to the challenges. For more in-depth insights, be sure to download our marketing and compliance report by clicking the link below.

Compliance 15

Compliance Marketing Report social media 15

PYMNTS

MARCH 25, 2019

Reports that cite a Securities and Exchange Commission filing from last week say the Chinese eCommerce startup is aiming to raise money as it expands its business. billion via a listing on the Nasdaq, makes the majority of its money from advertising fees levied on merchants, noted the reports. Its rival Pinduoduo , which raised $1.63

Marketing Strategies 116

Marketing Strategies Strategy Capital Report 116

Gonzobanker

AUGUST 5, 2019

Marketing needs to go beyond execution and make a more strategic contribution. The title of a recent Financial Brand article asks the question, “Are Financial Marketers Worthy of C-Suite Status?” Five Traits of High-Impact Marketing Departments. All marketing departments work hard to serve their internal customers.

Marketing 105

Marketing Groups Branding Strategy 105

PYMNTS

JANUARY 8, 2020

More consumers are believed to have turned to retailers that aren’t at traditional malls, such as Walmart and Target , while others bought items on Amazon , CNBC reported. percent drop in same-store sales for the fourth quarter, according to a Refinitiv poll, CNBC reported. percent from Nov. 24, per Mastercard Spending Pulse.

Retail 131

Retail United States Marketing Strategies Report 131

FluentBanking

JULY 10, 2020

“Service quality has a strong correlation with customer satisfaction, financial performance, manufacturing costs, customer retention, customer loyalty, and the success of a marketing strategy.” They always want to get the best financial benefits in terms of the market scenario. and Saif, I.”

Industry 98

Industry Marketing Maine Strategy 98

PYMNTS

JULY 31, 2020

Focused on mitigating third-party risk for B2B buyers and suppliers, Utah-based Whistic recently announced a $12 million Series A investment round, FinNSMEs reported. The company plans to use the money to invest in its research and development efforts, go-to-market strategy, marketing and customer support.

Security 166

Security Data Capital Utah 166

The Financial Brand

NOVEMBER 2, 2023

This article Cheat Sheet: Can Marketers Focused on Short-term Wins Drive Long-term Growth? A New BAI report offers advice to financial marketers struggling to juggle competitive threats and emerging tech. This article Cheat Sheet: Can Marketers Focused on Short-term Wins Drive Long-term Growth?

Marketing 32

Marketing Branding Report Marketing Strategies 32

PYMNTS

AUGUST 27, 2019

Google lost its second-place spot in smart speaker sales to Chinese tech company Baidu , whose only market is China, according to reports on Monday (Aug. Amazon remains number one, according to market research by Canalys. The report indicates that the worldwide smart speaker market sold 26.1 market declined by 2.4

Google 108

Google Marketing Strategies Branding Marketing 108

PYMNTS

MAY 19, 2020

Inmar Intelligence , one of the leaders in digital couponing, reported last week that enrollment in digital coupon programs among the top 30 percent of national grocery chains has grown 93 percent year over year since March 1. Digital coupon redemption in March increased 56.5 percent industry-wide year over year.

Branding 239

Branding Retail Meeting National 239

PYMNTS

JULY 2, 2018

Ten direct-to-consumer companies recently surveyed by Digiday all said their marketing plans are relying less on Facebook, as focus and dollars shift to other online marketing channels — and that includes Instagram , owned by Facebook. “The The trend comes at a time when brands are facing other changes on the social media site.

social media 124

social media Policies Marketing Strategies Branding 124

The Financial Brand

SEPTEMBER 24, 2023

This article Gallery: The Best Annual Reports from Banks and Credit Unions appeared first on The Financial Brand. Many banks and credit unions showcase their story in glossy annual reports — print, digital and even interactive. Here are two dozen that stand out.

Report 34

Report Branding Utah Marketing Strategies 34

Social Assurance

NOVEMBER 19, 2021

First things first: Do you have a marketing budget? Many practices in the financial services industry are rapidly evolving and marketing budgets are fluctuating year-to-year. Deciding where to spend your marketing dollar can be a make-or-break decision for your organization. If not, set one soon! Set Your Goals. Let’s be real.

Marketing 29

Marketing Branding Marketing Strategies Strategy 29

PYMNTS

JANUARY 9, 2020

The retailer operates approximately 680 department stores as well as 190 specialty shops, CNBC reported. 8) following a report that holiday sales numbers were higher than expected. However, those gains were reduced as the market opened on news of the stores being shuttered. The retailer’s shares closed up 2.4

Marketing Strategies 101

Marketing Strategies Retail Operations Report 101

William Mills

JANUARY 14, 2016

Content marketing has rapidly emerged as a key marketing strategy within the fintech industry in a relatively short time. I vividly remember my content marketing conversations with clients in early 2014. Our clients had no idea what content marketing or HubSpot encompassed. 2015 was a content marketing tsunami.

Marketing 41

Marketing Fintech Marketing Automation Marketing Strategies 41

PYMNTS

OCTOBER 8, 2019

Reports in IT Wire on Monday (Oct. Yak Pay is owned by Payment Logic, reports explained, with Visa providing product design and go-to-market strategy expertise. Yak Pay is owned by Payment Logic, reports explained, with Visa providing product design and go-to-market strategy expertise.

Marketing Strategies 144

Marketing Strategies Cards Security Payments 144

NCR

MAY 24, 2017

It’s a big question for many businesses, and one that drives a lot of marketing strategies. Achieving this level of personalization and consistency in marketing across all channels is largely dependent on the efficient use of data. What is the most effective way to engage customers – both existing and prospective?

Marketing 81

Marketing ATM Marketing Strategies Strategy 81

The Financial Brand

AUGUST 19, 2020

Research from the Digital Banking Report shows that few financial institutions are ready for the next era of financial marketing. The post 12 Success Strategies for the Future of Financial Marketing appeared first on The Financial Brand.

Strategy 43

Strategy Marketing Digital Banking Branding 43

The Financial Brand

JULY 26, 2020

Research from the Digital Banking Report finds smaller financial institutions are unable to use data and analytics effectively for marketing. The post Most Financial Marketers Failing to Leverage Data and AI appeared first on The Financial Brand.

Data 43

Data Marketing Analytics Digital Banking 43

PYMNTS

MAY 29, 2019

Plaid, the FinTech that enables apps to access consumers’ financial information, announced it is entering the European market, starting with the U.K. as its first foray in Europe because it has a thriving FinTech market and is among the fastest-growing sectors. lead specializing in go-to-market strategy.

Fintech 115

Fintech Marketing Strategies Policies Strategy 115

PYMNTS

SEPTEMBER 11, 2019

Four temporary pop-ups have opened and are opening in New York, San Diego, San Francisco and in the Las Angeles suburb Santa Anita, CNBC reports. People hear ‘VR’ and they think it’s a gimmick, it’s a fad, it’s not for me,” The Void Co-Founder and CFO Curtis Hickman said in the report. But anybody can do this.

Retail 192

Retail San Diego San Francisco Branding 192

PYMNTS

MAY 1, 2019

According to a report in Financial News , based on open positions at Plaid the company is looking to hire ten or more people for jobs in Europe. According to the report, jobs include a Europe lead and a UK lead specializing in go-to-market strategy.

Marketing Strategies 100

Marketing Strategies Capital Fintech Policies 100

PYMNTS

SEPTEMBER 17, 2018

More specifically, companies had year-over-year revenue growth of 36 percent due to reward promotions compared to 28 percent from discount promotions, Chain Store Age reported. Dubbed “Target Red,” the program will not be linked to a debit or credit card , The Star Tribune reported in March.

Retail 148

Retail Fort Worth Dallas Marketing Strategies 148

PYMNTS

JULY 16, 2019

Amazon Assistant fetches the price of Amazon products and displays it to users on Target’s and Walmart’s websites, among other places, Reuters reported. The data can potentially provide the retailer with insights into how to hone marketing strategies and stamp out rivals.

Comparison 109

Comparison Google Marketing Strategies Retail 109

William Mills

APRIL 25, 2019

Social media is frequently viewed as a B2C marketing strategy that other companies needn’t bother with. However B2B companies, and fintechs in particular, can gain enormous benefits from a well-rounded social media strategy.

social media 56

social media Strategy Fintech Marketing Strategies 56

PYMNTS

APRIL 4, 2019

Much of those specifics are coming from Asia , where South Korea and China are, judging by virtually all reports on the matter, far ahead of other markets when it comes to 5G deployments. ( A new report also says the U.S. By 2022, the report says, VR will generate $1.8 5G Retail Deal.

Retail 177

Retail Mobile Course Branding 177

PYMNTS

JULY 30, 2019

Former employees of German lender Deutsche Bank reportedly retained access to the financial institution’s systems, prompting an internal review of the matter, reports in the Financial Times said Monday (July 29). One fired employee sent 450 messages by accessing Deutsche systems remotely following her layoff, reports said.

System 108

System Compliance New York Marketing Strategies 108

PYMNTS

APRIL 11, 2017

Retailer Kohl’s announced Monday (April 10) that it named Greg Revelle as chief marketing officer. Kohl’s said Revelle will report directly to Michelle Gass, chief merchandising and customer officer. Prior to Best Buy, Revelle served as chief marketing officer at AutoNation. “I

Analytics 122

Analytics Branding Strategy Leadership 122

PYMNTS

AUGUST 1, 2019

The company is expected to report its second quarter earnings next month. In May it reported first-quarter earnings that were below analysts’ expectations. The retailer reported revenues of $3.4 billion and earnings per share of 23 cents compared to analyst’s expectations of $3.6 billion and 43 cents.

Marketing Strategies 108

Marketing Strategies Conference Strategy Retail 108

PYMNTS

MARCH 6, 2018

According to a report in the Business of Fashion , citing the Chinese Ministry, spending on food and shopping jumped 10.2 Demand for foreign products was big during the holiday, with Business of Fashion reporting it accounted for 63% of Chinese New Year purchases. percent year over year.

social media 100

social media Marketing Strategies Branding Meeting 100

PYMNTS

OCTOBER 10, 2019

CNBC reported the clothes will cost between $25 and $75 and can be bought on the websites of both companies. Tapping into the world of eSports, and its broad, dynamic consumer audience, is critical to our marketing strategy moving forward,” said Adam Petrick, global director of brand and marketing at PUMA.

Trends 101

Trends Capital Marketing Strategies Branding 101