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New EU Guidelines Ask Google, Digital Platforms To Disclose Search Ranking Criteria

PYMNTS

European Union (EU) guidelines released on Monday (Dec. These guidelines set the standard for algorithmic ranking transparency and will increase fairness in the online platform economy, which drives innovation and welfare for millions of Europeans,” Margrethe Vestager , digital chief, EU, said in a European Commission statement. .

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Improve Engagement with Web Push Notifications and Sitecore Marketing Automation

Perficient

With better view and click through rates and less regulatory hurdles then email, they have become a popular channel for digital marketers trying to reach their audiences. Refer to guidelines to make sure your messages appear cleanly to users. This goal will be used to trigger Marketing Automation. A New Sitecore Module.

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Visa: Online Spend Up 27 Pct In November, Instore, Credit Spend Cools

PYMNTS

Visa saw more growth in payments in November, including a 27 percent spike in online payments, a filing from the Securities and Exchange Commission (SEC) stated. International market trends varied due to COVID-19 guidelines, with restrictions helping to boost online payments in countries like the U.K.,

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Ingo’s Edwards Plays The Inside Straight On Online Gambling

PYMNTS

And that opened up an entirely new playing field for online gaming establishments now free to operate in any state that would allow them. But now gaming and sports betting is moving online and regulators are just now trying to figure out how to manage it.”. Or Michigan, which starts online gambling Friday, Jan.

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Visual Storytelling: Design Eye-Catching Graphics

Perficient

Using visual media, like graphics, gifs, and infographics help publicize your brand, grow your online following, and even influence whether or not you make the sale. To help with this process, we at Perficient have compiled our favorite tips and how-tos for elevating your marketing mix and improving your brand’s visual narrative.

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ICBA’s Marketing Communications Toolkit

Independent Banker

Photo by Radachynskyi/Adobe Using ICBA’s Marketing Communications Toolkit, your community bank can tell its story with intention and precision. For the banking industry, marketing can be finicky. It offers professional tips that will help fine-tune your approach and set your marketing strategy up for success. Here’s a preview.

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Deep Dive: How The COVID-19 Virus Is Impacting The Online Gambling Industry

PYMNTS

Online gambling or gaming is one possible outlet, and the sector may even make it through the pandemic with less financial damage than other industries. Online Gambling Changes . The pandemic is sweeping through an already critical year for online betting. Such sites are expecting major growth in the U.S.,

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