Long Lasting Ideas

MAY 2, 2014

Social media, search optimization, analytics, customer feedback are now just as important to implementing a strategic marketing initiative for your institution. Nearly two-thirds (63%) of cell phone owners now use their phone to go online, according to a survey by the Pew Research Center’s Internet & American Life Project.

social media 76

social media Marketing Google Marketing Strategies 76

Abrigo

OCTOBER 4, 2016

Probably the easiest way for institutions to bring in more applications is to set up an online loan application on their website that makes the process easier for applicants, potentially broadens the institution’s reach to new markets and can streamline the process so lenders can handle more applications in the same time.

Resources 236

Resources Marketing Strategies Strategy Community 236

PYMNTS

JULY 16, 2019

The data can potentially provide the retailer with insights into how to hone marketing strategies and stamp out rivals. The eCommerce retailer has over seven million shoppers tapping into its Assistant through Mozilla Firefox and Google Chrome, per data published via web browsers.

Comparison 109

Comparison Google Marketing Strategies Retail 109

PYMNTS

NOVEMBER 30, 2020

Whether you want to track your run times, monitor your sleep or try to avoid a sunburn, the market for wearable technology is growing and evolving as companies large and small try to cash in on one of the holiday season’s hottest segments. Or at least it’s amended marketing strategies.

Google 183

Google Examples Innovation Apple 183

PYMNTS

OCTOBER 27, 2016

In fact, Google describes them as supershoppers — many of which utilize the power of their mobile devices to influence their shopping experience and, as a result, are more informed and efficient than ever before. From November through mid-December, we see online conversion rates increase across devices.

Retail 100

Retail Google User Experience Mobile 100

Social Assurance

OCTOBER 22, 2021

What marketers know: traditional marketing strategies have shifted to a digital focus. However, it’s not enough to have a basic digital marketing strategy. A content marketing strategy should be at the core of your digital marketing strategy. The reward is worth it!

Branding 15

Branding Marketing social media Marketing Strategies 15

PYMNTS

JULY 23, 2019

Shopify powers the site, which offers express checkout options such as PayPal and Google Pay. The target market for the company consists of “the vegan community and those who are gluten-free,” Lam said. In terms of marketing, Lam says it puts “an emphasis on creating valuable content” as well as engaging well with its audience.

Branding 140

Branding Comparison Community Marketing 140

Long Lasting Ideas

JANUARY 5, 2015

In the age of Apple Pay, Google Wallet, and online banking, the old assumptions are shattered. Believe it or not, this is a slice of the market that in some cases has never opened the doors of a bricks-and-mortar branch bank or learned how to write a check. Give young people a voice. Customize branches to meet customer needs.

Marketing 40

Marketing Millennials Community Bank social media 40

Long Lasting Ideas

JANUARY 19, 2015

Easy access to information online has allowed consumers to search for their products and services using the web before actually visiting a “brick and mortar” location or even speaking to someone at the business. There is a 2 percent increase to take action from consumers who trust opinions posted online. Pros and Cons of Reviews.

Marketing 40

Marketing social media Online Marketing Strategies 40

William Mills

APRIL 26, 2017

He has more than 30 years of experience in financial technology and is a recognized leader in financial and technology marketing. He has personally advised more than 300 chief executives on marketing strategy, business development, mergers and acquisitions, company branding and public relations.

social media 68

social media Customer Experience Marketing Strategies Strategy 68

Gonzobanker

JULY 27, 2022

Strategies focused on physical attraction (marketing) and distribution – where branches serve as customer attractors and points of service and delivery – are increasingly “invalid,” requiring banks to “upgrade to the latest version of the protocol,” i.e., digital marketing and distribution. Where does it sell/deliver?

Strategy 88

Strategy Customer Experience Fintech blockchain 88

PYMNTS

JUNE 4, 2019

With this option, consumers do have access to the refill store so they can come online and make purchases when they are ready. However, shoppers who opt for the a la carte offering can also use Apple Pay, Google Pay or PayPal as payment methods as well. For payments, consumers can buy the refill plan with a credit or debit card.

Strategy 148

Strategy Marketing Strategies Branding Company 148

Social Assurance

OCTOBER 13, 2021

certainly, felt firsthand the impact of Facebook and Instagram going down, preventing our clients, consumers, and businesses from distributing their content and preventing advertisers and marketers from managing campaigns, optimizing their advertising, and accessing their analytics. Invest in YOUR marketing assets (not just Zuckerberg’s).

social media 15

social media Strategy Marketing Strategies Marketing 15

NCR

MAY 16, 2016

How do you ensure your website appears at the top of the search-engine results page (SERP) of Google, Bing, and Yahoo? A little thought and preparation beforehand will do wonders for your marketing strategy and translate into more sales for you. You don’t have to worry about exhausting your marketing spend! Social Media.

Strategy 53

Strategy social media Google CA 53

CB Insights

MARCH 4, 2019

In 2019 and beyond, advancements in imaging technology and emerging distribution models could spark the transition to direct online buying. Although current adoption is low, estimates suggest the market potential for autonomous electric aircraft could reach $1.5T Online Aftermarket Parts. Simulation. Flying Robotaxis.

Trends 56

Trends Mobile Technology blockchain 56

Banking 2020

AUGUST 24, 2015

Entering search queries online is something that we, as consumers do all the time. This reason, among many others, is why marketers know that it’s something they need to pay attention to, if they aren’t already. Sabrina: Angie, I’m first curious about how you got involved in search marketing. Sabrina : That makes sense.

Industry 40

Industry Pennsylvania Marketing Mobile 40

Banking 2020

AUGUST 18, 2015

Entering search queries online is something that we, as consumers do all the time. This reason, among many others, is why marketers know that it’s something they need to pay attention to, if they aren’t already. Mobile should be at the forefront of your plan and definitely at the forefront of your search marketing strategy.

Industry 40

Industry Pennsylvania Marketing Mobile 40

William Mills

APRIL 27, 2017

Omnichannel campaigns online. Showing how a banker could build an online offer in real time. Seems like a pretty straightforward application of marketing automation and predictive marketing. From their web site: Unison is the market leader in home ownership investment. infocorpgroup. www.infocorpgroup.com.

San Francisco 69

San Francisco social media San Jose Customer Experience 69

PYMNTS

NOVEMBER 22, 2019

The Chinese eCommerce market has indeed proved buoyant, even in the face of geopolitical tension. To get a sense of the scale and buying power, consider the fact that on Singles’ Day earlier this month, Chinese consumers spent roughly $36 billion online. He likened this existence to a “discovery-driven online world.”.

Marketing 112

Marketing Course Branding Strategy 112

CB Insights

DECEMBER 4, 2019

In parallel, Amazon has made several fintech investments, mostly focused on international markets (India and Mexico, among others) where partners can help serve Amazon’s core strategic goal. Table of Contents: Amazon’s product strategy. Market strategy outside the US. Continue to reduce any buying/selling friction.

Cards 101

Cards Lending Strategy US 101

William Mills

SEPTEMBER 12, 2017

I checked out their web site and they are promoting their IOS/Google Play mobile apps (no surprise) and I found this: This website is operated and maintained by Collective Returns, Inc. They’re showing a web platform related to their capitol markets solution. Its an add on to existing online banking. 11:34 am YUKKA Lab.

Samsung 69

Samsung Mobile User Experience Google 69

William Mills

MAY 11, 2016

Chip card reader for when customers are shopping online to improve security. Integrate with any online merchant site. Customers can store all of their online profiles in one secure location to improve user experience. What’s the market strategy? Now a more “Google”-like dashboard. Retail for a piece.

Video 40

Video Mobile social media Analytics 40

William Mills

MAY 9, 2018

Stephen Butler (General Manager), Sid Probstein (CTO & VP Professional Services), Alan Swahn (VP Marketing), Percy Johnson (VP Solutions), Alex Levi (VP Sales). Info: Covered Security acts as a personal security assistant looking out for your online life. Key Executives. Key Investors. Kodak Alaris. One, [link]. oneconvers.

Security 40

Security Samsung Strategy San Jose 40

Social Assurance

DECEMBER 20, 2016

Over the next few days we will be bringing you tips and tricks to get the most out of your marketing. Go ahead a sing yourself through the 12 days of Social Assurance Content and learn more about how to Market With Confidence. Talk to your audience just like you would with any other marketing tool. 2 Linkedin Tips. 3 Fee Hens.

social media 12

social media Tools Video Branding 12

William Mills

SEPTEMBER 9, 2016

Getting ready to show how someone might use a connector, in this case Google, now in a design environment to drop the widget in the application and can preview how it looks in different devices. Targeted at Marketing, execs, lines of business owners, etc. 2015 formed aspire to address inefficiencies in alternative lending market.

social media 40

social media ATM Mobile Customer Experience 40

CB Insights

OCTOBER 23, 2018

Consumers are now buying CPG goods online, via mobile, at the office, through on-demand delivery, in meal kits and personalized services, by using smart home and voice technology, and more. Peltz and P&G collectively spent over $100M on marketing to bring investors to their sides. They’re also changing the way they shop.

Branding 73

Branding Industry Retail Strategy 73

William Mills

SEPTEMBER 7, 2016

Visualizing data for trends and market projection, visualize data in different ways. Showing a customer going online via their PC browser to make a payment by buying currency and I assume sending to someone else in a different currency. Marketing is headed by Stephanie Barrueto and Product Engineering by Linda Yang.

Mobile 40

Mobile Cards Fraud Data 40

CB Insights

FEBRUARY 27, 2018

In this report, we dive into the trends reshaping how our clothes and accessories are designed, manufactured, distributed, and marketed. RFID for verification, automation, & online integration. AR/VR redefines the online and in-store experience. This allows fast fashion brands to beat traditional labels to market.

Industry 78

Industry Branding social media Retail 78

CB Insights

DECEMBER 14, 2017

The 9 companies we’ll look at were born on the platforms that have dominated the post-dot-com internet—Amazon, Facebook, Google, Instagram, Kickstarter. Warby Parker’s plan to disrupt the $5 billion eye exam market. How Glossier’s skin tone matcher drives online conversions. New Frontiers in Retail Tech.

Video 78

Video Branding Company Strategy 78

CB Insights

JUNE 7, 2018

Is it the “dark arts” of marketing — as some, including former presidential candidate Hilary Clinton and Democratic Congressman Adam Schiff, have claimed? Psychographics has the potential to transform the way marketers understand and influence decision-making. For example, imagine trying to market a vegan protein bar.

Marketing 78

Marketing Data Analytics Examples 78