PYMNTS

AUGUST 17, 2016

Pixlee , a San Francisco-based startup, allows retailers or brands to market directly to customers by using their own photos through curating them from social media or having the customer directly submit them for use, which the company says leads to a more authentic and engaging shopping experience for consumers.

San Francisco 100

San Francisco Retail social media Marketing 100

Independent Banker

DECEMBER 31, 2021

As social media platforms tinker with their algorithms, marketing experts say one trend is clear: Paid social campaigns are becoming increasingly necessary to cut through the noise and reach customers. Social media has made it easier for community banks to nurture connections with prospects, customers and the community.

Marketing Strategies 91

Marketing Strategies Strategy Marketing social media 91

PYMNTS

MARCH 17, 2020

eCommerce’s rise has only made designing retail showrooms more complex, however. Merchants need to bridge this gap as digital connectivity pushes the retail world’s boundaries. Companies need all the tools they can get to keep consumers engaged in the competitive retail environment. The Rise of Visual Search.

Retail 143

Retail Millennials Tools social media 143

PYMNTS

FEBRUARY 11, 2019

Amid great technological change, health and beauty retailers are developing strategies to drive innovation. In some cases, retailers are using social media tools such as Instagram to post promotions and product tutorials — or interact openly with consumers about their offerings.

Innovation 166

Innovation Retail social media Apple 166

PYMNTS

APRIL 16, 2019

Retailers put together window displays and signs to create enticing storefronts, engage customers via social media and send printed ads through the mail. If they don’t, they’re forced to spend time and energy on additional marketing strategies to recruit the next batch of new customers. Unattended Loyalty .

Retail 162

Retail social media Mobile User Experience 162

PYMNTS

MARCH 18, 2020

In normal times consumers look for three things from a retailer: price, product and location. In fact, a pre-crisis PwC report showed that 14 percent of respondents said trust in a brand is the number one reason (other than price) why they shop at a retailer. What do consumers want from retailers now?

Retail 153

Retail Branding social media Online 153

PYMNTS

FEBRUARY 12, 2020

Regardless of whether you think it’s a good idea for the market or a legal misstep, the T-Mobile and Sprint merger is going to put 5G on a faster track. For retailers, 5G stands to be an opportunity to get closer to consumers and amp up the in-store experience. . But one thing is clear.

Retail 163

Retail Mobile social media Video 163

William Mills

FEBRUARY 25, 2016

Social media is no longer the shiny new toy in the PR and marketing toy box. Today, financial providers and FinTech firms alike know they must integrate social media into their communications strategies. For many FinTech companies, social media serves primarily as a source for leads.

social media 40

social media Training Tools Video 40

PYMNTS

AUGUST 13, 2019

For fans of retail or marketing history — or just fans of how people communicated in the past — reading old magazine and newspaper advertisement from, say, before the 1960s can be fun and illuminating. Already, retailers, telecoms and others are mapping out that 5G AR future (and beyond). The Rise Of AR.

Retail 169

Retail social media Video Mobile 169

PYMNTS

JULY 30, 2019

One of the biggest retail stories as we head into 2020 is how India is a battlefield of digital commerce, along with a hotbed of retail innovation. With a move that could make an increasingly crowded market more competitive, Amazon is reportedly planning to roll out a food delivery service in India. Amazon’s Moves.

Retail 108

Retail social media eBook Report 108

PYMNTS

JANUARY 13, 2020

Fitness and wellness are helping to change the face of retail in 2020. Furthermore, consumers are always looking for variety, and for community — something a digital operation like ClassPass can help build in almost a social media-like way. Innovation is also taking place within retail brick-and-mortar pharmacies.

Retail 146

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PYMNTS

MAY 5, 2020

As retailers contend with the continuing COVID-19 crisis and the inevitable resettling of the business, one of the most popular pieces of advice has been to reformat existing stores. For example, some might consider trying experimental pop-up locations. After the LA market launch, the crisis hit.

Retail 150

Retail New York City New York social media 150

Perficient

DECEMBER 4, 2020

Many retail or consumer goods businesses have had to switch from traditional, in-person shopping experiences to digital buying. For example, curbside pick-up has become extremely resourceful to consumers during these unprecedented times. Find ways to be very relevant when you target and market to your existing and future customers.

Customer Experience 309

Customer Experience social media Branding Retail 309

PYMNTS

MAY 28, 2020

But when it comes to the digital customer experience, retailers are playing catch-up. The issue is critical as retailers either move online or put more effort behind their eCommerce capabilities. We can’t just segment people or put them into good old marketing deciles — 1, 2, 3, 4, 5 and I really want to have five,” he told diginomica.

Retail 144

Retail Customer Experience social media User Experience 144

PYMNTS

MAY 27, 2020

With so many retailers hustling to capture the digital shift, it’s easy to let the details suffer. Unanswered customer complaints is one common example, particularly for companies that are new to amplifying their online channels. “At Lexus, we have always held guest experience as our top priority.

Online 151

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PYMNTS

JANUARY 23, 2020

And retail and commerce-related payments are certainly a big part of that trend. It’s not just the direct selling of products to consumers that matters when it comes to cross-border retail. Several retail and retail-related trends are at play with this funding announcement. Importance of Logistics and Payments.

Retail 151

Retail social media Branding Trends 151

PYMNTS

JANUARY 29, 2018

Traditional brick-and-mortar grocery stores are seeking to adapt to this new market through ominchannel marketing. Kroger, for example, plans to spend $9 billion over the next three years to modernize, according to the PYMNTS.com Omni Usage Index. Some grocers like Stop & Shop have their own loyalty programs.

Retail 126

Retail social media Examples Marketing 126

PYMNTS

DECEMBER 15, 2020

Poynt, the release stated, will be integrated with GoDaddy's Websites and Marketing as well as its WordPress commerce services, letting SMBs use it to connect commerce experiences across various channels. He said a business could do both, and that they didn't have to be competitors.

Technology 337

Technology Payments social media Software 337

PYMNTS

JUNE 18, 2019

Pinterest has rebranded its third-party partner program Marketing Partners into Pinterest Partners to facilitate a greater number of shopping experiences on its platform, according to a report by Retail Dive. For example, Pinterest teamed up with WooCommerce to help businesses build eCommerce sites and unique customer experiences.

social media 115

social media Study Retail Customer Experience 115

PYMNTS

FEBRUARY 20, 2018

Alibaba and Tencent , which are locked in a battle to win over consumers, have invested more than $10 billion in retailers since the beginning of 2017. As a result, retailers are taking sides, CNBC reported. They have to take a side.

Retail 100

Retail Big Data social media Atlanta 100

PYMNTS

APRIL 28, 2020

Brands are finding new ways to get in front of their customers as standard outlets like news and social media are loaded with misinformation and just plain disturbing news. Sponsorships, perhaps more than any other marketing area, have been turned on their collective heads. “If For example, U.K. championships.

social media 141

social media Branding Examples Marketing 141

PYMNTS

AUGUST 3, 2020

Innovation has been a welcome development for retailers in the pandemic. On Friday (July 31), the company opened a new concept store in Shenzhen, China, which is an important market for the brand. On Friday (July 31), the company opened a new concept store in Shenzhen, China, which is an important market for the brand.

social media 125

social media Retail Innovation Branding 125

PYMNTS

OCTOBER 9, 2020

“Social commerce is growing rapidly, and every day social media companies are adding new capabilities to support this growth. For retailers, the opportunities are apparent, but to truly succeed they must find ways to make the shopping experience live, interactive and seamless,” said iKala CEO and Co-Founder Sega Cheng.

Branding 221

Branding social media Video Strategy 221

PYMNTS

AUGUST 13, 2019

For fans of retail or marketing history — or just fans of how people communicated in the past — reading old magazine and newspaper advertisement from, say, before the 1960s can be fun and illuminating. Already, retailers, telecoms and others are mapping out that 5G-augmeneted reality future (and beyond).

Retail 100

Retail social media Video Mobile 100

PYMNTS

MARCH 16, 2016

While the Bieber effect is not something that sounds positive at a prima facie level and in fact sounds a bit like the name for a hysterical condition that effects primarily teenage girls, it is in fact a useful tool for marketers. Sounds … rocking? Calvin Klein is an iconic brand and it’s been a dream come true to work with them.

social media 100

social media Retail Seattle Branding 100

PYMNTS

DECEMBER 10, 2020

“So it’s no surprise that Instagram is making moves to replicate TikTok’s most popular features — especially in areas where TikTok hasn’t already amassed a strong foothold, like Brazil,” says social media fan site Later. “In In practice, that means turning customers into influencers via a social selling technology platform.

social media 257

social media Video Branding Online 257

PYMNTS

FEBRUARY 5, 2020

Looks like the digital advertising and marketing sectors are in for a reckoning. In the middle are the consumers whose data fuels eCommerce, social media and basically the entire internet as we know it. It won’t be easy, and some players see it as ultimately handing even more market-making power to Google, Apple and Facebook.

Google 288

Google Data Regulation social media 288

PYMNTS

DECEMBER 17, 2020

At a time when the coronavirus has sent record numbers of consumers online instead of to the mall, livestreaming is filling the social vacuum. There’s no better example of the trend’s proliferation than Walmart and TikTok , which on Thursday (Dec. 17) announced a “first of its kind” event scheduled for Friday, Dec. 18 at 8 p.m.

Trends 203

Trends Video social media Los Angeles 203

PYMNTS

JANUARY 17, 2020

Buy now, pay later (BNPL) providers are currently enjoying heightened interest from businesses, consumers and merchant partners, leading to market growth and new funding for many industry startups. Some have become so popular that they even have fan pages on social media platforms. BNPL Could Solve Mobile Shopping Hardships .

Mobile 130

Mobile social media Retail Study 130

PYMNTS

SEPTEMBER 4, 2017

Venture capitalists are funding new entrants to the field, and features like authenticity guarantees, postings to social media, the use of data and post-sale services could propel the industry forward, according to a new report from Fung Global Retail & Tech. Smaller firms are growing quickly and making gains in the market.

Marketing 100

Marketing social media Retail Mobile 100

PYMNTS

AUGUST 10, 2020

And several of them are affecting the retail industry. And judging from the continuing proliferation of videos on social media, the ability for retailers to enforce even the minimum safety standards of mask-wearing is risky business for employees. That’s not to say the stock market isn’t important.

New York City 148

New York City Los Angeles Retail San Francisco 148

PYMNTS

JANUARY 20, 2017

As retail pushes further into online spaces, many marketers and merchants alike are focused on clicks and open rates to measure the success of campaigns and consumer outreach, said Matt Williamson, cofounder and CEO of Windsor Circle. With its Predictive Lifecycle and Marketing Platform, the Durham, N.C.-based

Retail 100

Retail social media Analytics Data 100

PYMNTS

JANUARY 13, 2021

The social media-focused platform company’s business model is simple: it’s a retail destination for consumers looking to sell their second-hand apparel and other goods or pick up desirable designer items for fraction of the price. Unique to Poshmark are social media aspects like the ability to share “likes” on favored items. “We

social media 169

social media Trends Retail Millennials 169

PYMNTS

JANUARY 3, 2019

Misfits Market , for instance, grew out of Founder Abhi Ramesh’s trip to an orchard in Eastern Pennsylvania. Seeing all of that wasted produce inspired Ramesh to start Misfits Market, with the goal of providing affordable fresh produce to customers on the East Coast. Those would go in this gigantic bucket.”

Marketing 134

Marketing Pennsylvania Apple Delaware 134

PYMNTS

AUGUST 7, 2018

A new generation of retailers are making use of these new forms of customer data, and applying advanced technology like artificial intelligence (AI) and machine learning to anticipate the types of products their customers will want to buy. It’s that certain retailers are not paying close enough attention to consumer preferences.

Retail 117

Retail Data social media Google 117

PYMNTS

SEPTEMBER 12, 2016

The rise of eCommerce , the push toward omnichannel shopping platforms, the increasing relevancy of social media on shopping habits and the development of the Internet of Things to plumb every last morsel of data on customers and what they spend money on are all rapidly and drastically altering the face of retail.

Retail 100

Retail Millennials Study social media 100

PYMNTS

OCTOBER 17, 2016

Advertisers know that social media is a cost-effective way to reach potential customers they never could have reached before, and ever since Facebook introduced new targeting options, it became even easier for brands and advertisers to get their products directly in the face of the consumer. Facebook has more than 1.5

social media 100

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