Remove Digital Banking Remove Millennials Remove Mobile Remove social media
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Mobile Cards Key To Winning Bank Accounts

PYMNTS

As the report states, “We … find that a significant share of consumers are willing to bank with the institutions — financial or otherwise — that offer them the best spending and money management tools.”. Mobile Cards: Make or Break? The highest interest is among “bridge millennials” whose card spend averages $40,000 annually.

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NEW DATA: Relevance Test: Majority Of Consumers Find Bank Web Content Lacking

PYMNTS

More than half of consumers find it difficult to locate relevant information on their banks’ websites, for example, a problem that led many to seek assistance in physical branches. Mobile apps are particularly popular among Gen Z consumers, with nearly half using them to learn about financial products.

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New Study: Static Web Content Bad For Account Holder Engagement

PYMNTS

Researchers found that FIs offering “innovative options such as interactive and contextually relevant video content stand to improve engagement and customer experience, especially among younger generations like bridge millennials and millennials.”.

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Mobile Banking and Millennials – Will the Love Last?

PYMNTS

A lot of fuss is made over millennials and their proclivities toward things being easy. So, when it comes to something like digital banking , it’s not so much about finding what’s easy as it is about finding what service best meets millennials’ needs. Millennials to big banks: No thanks ….

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The growing interest in digital banks

Insights on Business

Traditionally, banking was a conservative industry with relatively high barriers to entry. Banking products and services were defined and controlled by the bank. At the same time, regulators in many countries also have relaxed regulations to encourage innovation in the banking industry.

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New Data: Consumers Want Banks To Use Location Data To Keep Accounts, Transactions Fraud-Free

PYMNTS

They use their mobile devices for everything from checking the weather to posting on social media to pulling up real-time maps and using them to navigate to new destinations. This is especially true for Generation X and millennial consumers, at 37 percent and 36 percent, respectively.

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Seeking Banking Balance Between Physical And Digital

PYMNTS

With more consumers moving to mobile transactions over visits to branches, some banks are considering closing brick-and-mortar locations to reduce operational costs. The price of real estate is prompting even the largest players in the banking world to scale back their branch operations. Staying on Top of Customer Expectations.